Interactive Marketing Strategist Careers

There is more than meets the eye when it comes to being an interactive marketing strategist. For example, did you know that they make an average of $34.91 an hour? That's $72,603 a year!

Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.

What Does an Interactive Marketing Strategist Do

There are certain skills that many interactive marketing strategists have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and creativity.

When it comes to the most important skills required to be an interactive marketing strategist, we found that a lot of resumes listed 35.5% of interactive marketing strategists included graphic design, while 11.1% of resumes included email campaigns, and 7.3% of resumes included sem. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.

When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the interactive marketing strategist job title. But what industry to start with? Most interactive marketing strategists actually find jobs in the hospitality and professional industries.

How To Become an Interactive Marketing Strategist

If you're interested in becoming an interactive marketing strategist, one of the first things to consider is how much education you need. We've determined that 75.0% of interactive marketing strategists have a bachelor's degree. In terms of higher education levels, we found that 22.2% of interactive marketing strategists have master's degrees. Even though most interactive marketing strategists have a college degree, it's impossible to become one with only a high school degree or GED.

You may find that experience in other jobs will help you become an interactive marketing strategist. In fact, many interactive marketing strategist jobs require experience in a role such as account executive. Meanwhile, many interactive marketing strategists also have previous career experience in roles such as marketing internship or creative director.

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Average Salary
$72,603
Average Salary
Job Growth Rate
8%
Job Growth Rate
Job Openings
43,368
Job Openings

Average Salary for an Interactive Marketing Strategist

Interactive Marketing Strategists in America make an average salary of $72,603 per year or $35 per hour. The top 10 percent makes over $119,000 per year, while the bottom 10 percent under $44,000 per year.
Average Salary
$72,603
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Recently Added Salaries

CompanyascdescCompanyascdescStart DateascdescSalaryascdesc
Interactive Associate CX Strategist
Mindstream Interactive, LLC
03/22/2019
$41,00003/22/2019
Interactive Associate CX Strategist
Mindstream Interactive, LLC
03/14/2019
$41,00003/14/2019
Interactive Marketing Strategist
TUV Sud America, Inc.
11/03/2011
$45,00011/03/2011

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Use Zippia's Salary Calculator to see how your pay matches up.

Interactive Marketing Strategist Demographics

Gender

male

62.8 %

female

32.1 %

unknown

5.1 %

Ethnicity

White

74.0 %

Asian

9.4 %

Hispanic or Latino

9.3 %

Foreign Languages Spoken

Arabic

100.0 %
Show More Interactive Marketing Strategist Demographics

Interactive Marketing Strategist Education

Majors

Marketing
13.8 %

Degrees

Bachelors

75.0 %

Masters

22.2 %

High School Diploma

1.4 %

Top Colleges for Interactive Marketing Strategists

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

3. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

4. Ohio State University

Columbus, OH • Private

In-State Tuition
$10,726
Enrollment
45,769

5. University of Texas at Austin

Austin, TX • Private

In-State Tuition
$10,610
Enrollment
40,329

6. University of Rhode Island

Kingston, RI • Private

In-State Tuition
$14,138
Enrollment
13,743

7. University of Maryland - College Park

College Park, MD • Private

In-State Tuition
$10,595
Enrollment
30,184

8. University of Washington

Seattle, WA • Private

In-State Tuition
$11,207
Enrollment
30,905

9. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

10. Virginia Polytechnic Institute and State University

Blacksburg, VA • Private

In-State Tuition
$13,620
Enrollment
27,730
Show More Interactive Marketing Strategist Education Requirements

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Top Skills For an Interactive Marketing Strategist

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 35.5% of interactive marketing strategists listed graphic design on their resume, but soft skills such as analytical skills and communication skills are important as well.

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Top Interactive Marketing Strategist Employers

1. Hanson Professional Svc Inc
4.1
Avg. Salary: 
$65,611
Interactive Marketing Strategists Hired: 
2+
2. Northern Quest Resort & Casino
3.9
Avg. Salary: 
$64,190
Interactive Marketing Strategists Hired: 
1+
3. Prudential Financial
4.7
Avg. Salary: 
$107,788
Interactive Marketing Strategists Hired: 
1+
4. Medical Mutual of Ohio
4.8
Avg. Salary: 
$88,247
Interactive Marketing Strategists Hired: 
1+
5. Medtronic
4.8
Avg. Salary: 
$99,941
Interactive Marketing Strategists Hired: 
1+
6. Gannett
4.3
Avg. Salary: 
$94,378
Interactive Marketing Strategists Hired: 
1+
Updated August 18, 2021