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The differences between international business managers and brand managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both an international business manager and a brand manager. Additionally, a brand manager has an average salary of $97,789, which is higher than the $79,283 average annual salary of an international business manager.
The top three skills for an international business manager include financial statements, international trade and business development. The most important skills for a brand manager are brand management, digital marketing, and customer service.
| International Business Manager | Brand Manager | |
| Yearly salary | $79,283 | $97,789 |
| Hourly rate | $38.12 | $47.01 |
| Growth rate | 10% | 10% |
| Number of jobs | 105,468 | 127,429 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
An international business manager acts as an overseer of an entire company's business operations. They are responsible for their company's international business ventures, sales, overseas manufacturing, and marketing. They address and resolve issues regarding foreign business transactions. They need cultural sensitivity, and they must know how to strengthen the partnership between foreign companies and be innovative with modern technologies. They must also know how to communicate with clients and keep them updated to the latest services their company has to offer.
A brand manager is an individual responsible for adapting a brand strategy that targets the potential market for a company's product while maintaining its integrity. Brand managers assist in developing products while managing budgets for the advertising and promotion of their new products. They usually work under the supervision of marketing managers or chief marketing officers (CMOs) to implement and execute their marketing initiatives. Brand managers also provide an analysis of sales forecasts and create reports on product sales.
International business managers and brand managers have different pay scales, as shown below.
| International Business Manager | Brand Manager | |
| Average salary | $79,283 | $97,789 |
| Salary range | Between $45,000 And $136,000 | Between $72,000 And $131,000 |
| Highest paying City | San Francisco, CA | Parsippany-Troy Hills, NJ |
| Highest paying state | Rhode Island | Rhode Island |
| Best paying company | TBWA Worldwide | Meta |
| Best paying industry | Finance | Manufacturing |
There are a few differences between an international business manager and a brand manager in terms of educational background:
| International Business Manager | Brand Manager | |
| Most common degree | Bachelor's Degree, 66% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between international business managers' and brand managers' demographics:
| International Business Manager | Brand Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 62.0% Female, 38.0% | Male, 51.5% Female, 48.5% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |