Internet marketing consultant demographics and statistics in the US
Internet marketing consultant demographics research summary. Zippia estimates internet marketing consultant demographics and statistics in the United States by using a database of 30 million profiles. Our internet marketing consultant estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about internet marketing consultants after extensive research and analysis:
- There are over 30,988 internet marketing consultants currently employed in the United States.
- 34.3% of all internet marketing consultants are women, while 65.7% are men.
- The average internet marketing consultant age is 36 years old.
- The most common ethnicity of internet marketing consultants is White (67.3%), followed by Hispanic or Latino (12.2%), Asian (10.2%) and Black or African American (5.1%).
- In 2022, women earned 97% of what men earned.
- 10% of all internet marketing consultants are LGBT.
- Internet marketing consultants are 78% more likely to work at private companies in comparison to public companies.
On this page
Internet marketing consultant demographics by:
Internet marketing consultant gender statistics
34.3% of internet marketing consultants are women and 65.7% of internet marketing consultants are men.
- Male, 65.7%
- Female, 34.3%
Internet marketing consultant gender ratio
| Gender | Percentages |
|---|---|
| Male | 65.7% |
| Female | 34.3% |
Internet marketing consultant gender pay gap
Women earn 97¢ for every $1 earned by men
Male income
$60,092
Female income
$58,291
Internet marketing consultant gender ratio over time
This data breaks down the percentage of men and women in internet marketing consultant positions over time. Currently, 34.3% of internet marketing consultants are female.
Internet marketing consultant gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 72.86% | 27.14% |
| 2011 | 70.85% | 29.15% |
| 2012 | 71.06% | 28.94% |
| 2013 | 68.11% | 31.89% |
| 2014 | 68.14% | 31.86% |
| 2015 | 70.00% | 30.00% |
| 2016 | 69.35% | 30.65% |
| 2017 | 69.32% | 30.68% |
| 2018 | 68.49% | 31.51% |
| 2019 | 67.30% | 32.70% |
| 2020 | 65.04% | 34.96% |
| 2021 | 65.71% | 34.29% |
Internet marketing consultant related jobs gender ratio
We compared internet marketing consultants with similar job titles to see how gender ratios vary. As you can see, timber buyer and chief estimator have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Wedding Coordinator | 9% | 91% |
| Conference Planning Manager | 9% | 91% |
| Human Resources Administrative Assistant | 9% | 91% |
| Internet Marketing Consultant | 66% | 34% |
| Electronic Security Specialist | 94% | 6% |
| Chief Estimator | 95% | 5% |
| Timber Buyer | 97% | 3% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Internet marketing consultant demographics by race
The most common ethnicity among internet marketing consultants is White, which makes up 67.3% of all internet marketing consultants. Comparatively, 12.2% of internet marketing consultants are Hispanic or Latino and 10.2% of internet marketing consultants are Asian.
- White, 67.3%
- Hispanic or Latino, 12.2%
- Asian, 10.2%
- Black or African American, 5.1%
- Unknown, 5.0%
- American Indian and Alaska Native, 0.2%
Internet marketing consultant race
| Internet marketing consultant race | Percentages |
|---|---|
| White | 67.3% |
| Hispanic or Latino | 12.2% |
| Asian | 10.2% |
| Black or African American | 5.1% |
| Unknown | 5.0% |
| American Indian and Alaska Native | 0.2% |
Internet marketing consultant race and ethnicity over time
See how internet marketing consultant racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Internet marketing consultant race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 76.25% | 5.31% | 7.98% | 8.66% |
| 2011 | 74.55% | 5.31% | 8.41% | 9.62% |
| 2012 | 74.61% | 5.51% | 7.70% | 9.85% |
| 2013 | 74.37% | 5.73% | 7.15% | 9.87% |
| 2014 | 74.69% | 5.15% | 8.32% | 9.31% |
| 2015 | 73.65% | 4.74% | 8.61% | 10.01% |
| 2016 | 71.87% | 5.91% | 8.84% | 10.92% |
| 2017 | 71.85% | 5.76% | 8.91% | 10.53% |
| 2018 | 71.16% | 5.42% | 8.92% | 11.12% |
| 2019 | 71.49% | 5.32% | 9.13% | 11.17% |
| 2020 | 69.58% | 4.77% | 9.21% | 12.04% |
| 2021 | 67.31% | 5.12% | 10.23% | 12.22% |
Internet marketing consultant wage gap by race
According to our data, asian internet marketing consultants have the highest average salary compared to other ethnicities. Black or african american internet marketing consultants have the lowest average salary at $57,141.
| Ethnicity | Salary |
|---|---|
| Unknown | $59,139 |
| White | $60,616 |
| Black or African American | $57,141 |
| Asian | $64,107 |
| Hispanic or Latino | $59,672 |
Average internet marketing consultant age
See how the average age of internet marketing consultants varies based on ethnicity and gender.
Male
Female
Internet marketing consultant age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 34 | 29.5 |
| White | 37 | 34 |
| Black or African American | 33.5 | 31 |
| Asian | 35 | 35 |
| Hispanic or Latino | 31 | 33 |
Internet marketing consultant age breakdown
The average age of internet marketing consultants is 30-40 years years old, representing 35% of the internet marketing consultant population.
Internet marketing consultant age breakdown
| Internet Marketing Consultant Years | Percentages |
|---|---|
| 40+ years | 35% |
| 30-40 years | 35% |
| 20-30 years | 30% |
Internet marketing consultant educational attainment
The most common degree for internet marketing consultants is bachelor's degree, with 73% of internet marketing consultants earning that degree. The second and third most common degree levels are master's degree degree at 11% and master's degree degree at 9%.
- Bachelor's, 73%
- Master's, 11%
- Associate, 9%
- High School Diploma, 3%
- Other Degrees, 4%
Internet marketing consultants by degree level
| Internet marketing consultant degree | Percentages |
|---|---|
| Bachelor's | 73% |
| Master's | 11% |
| Associate | 9% |
| High School Diploma | 3% |
| Other Degrees | 4% |
Internet marketing consultant jobs you might like
Internet marketing consultant wage gap by degree level
According to the data, internet marketing consultants with a Doctorate degree earn more than those without, at $68,716 annually. With a Master's degree, internet marketing consultants earn a median annual income of $68,244 compared to $61,932 for internet marketing consultants with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $68,244 |
| Bachelor's Degree | $61,932 |
| Doctorate Degree | $68,716 |
Internet marketing consultant employment statistics
Most internet marketing consultants work for a private in the media industry.
Company size where internet marketing consultants work
Below, you can see the size of companies where internet marketing consultants work.
Internet marketing consultant jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 11% |
| 50 - 100 employees | 18% |
| 100 - 500 employees | 25% |
| 500 - 1,000 employees | 14% |
| 1,000 - 10,000 employees | 12% |
| > 10,000 employees | 19% |
Internet marketing consultant jobs by company type
Employees with the internet marketing consultant job title have their preferences when it comes to working for a company. For instance, most internet marketing consultants prefer to work at private companies over public companies.
Internet marketing consultant jobs by sector
| Company type | Percentages |
|---|---|
| Education | 5% |
| Public | 15% |
| Private | 78% |
| Government | 1% |
Internet marketing consultant jobs by industry
The most common industries for internet marketing consultants are media, professional and technology.
Internet marketing consultant industry statistics
| Industry | Percentages |
|---|---|
| Media | 17% |
| Professional | 11% |
| Internet | 7% |
| Retail | 7% |
| Finance | 7% |
| Technology | 7% |
| Fortune 500 | 6% |
| Manufacturing | 5% |
| Education | 5% |
| Hospitality | 4% |
| Start-up | 4% |
| Insurance | 3% |
| Real Estate | 3% |
| Telecommunication | 2% |
| Automotive | 2% |
| Construction | 2% |
| Health Care | 2% |
| Non Profits | 2% |
| Pharmaceutical | 1% |
| Transportation | 1% |
| Government | 1% |
| Energy | 1% |
Internet marketing consultant turnover and employment statistics
Internet marketing consultant unemployment rate over time
The unemployment rate for internet marketing consultants between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Internet marketing consultant unemployment rate by year
| Year | Internet marketing consultant unemployment rate |
|---|---|
| 2010 | 7.74% |
| 2011 | 5.95% |
| 2012 | 6.43% |
| 2013 | 4.82% |
| 2014 | 4.69% |
| 2015 | 3.53% |
| 2016 | 4.06% |
| 2017 | 3.47% |
| 2018 | 3.02% |
| 2019 | 3.21% |
| 2020 | 5.42% |
| 2021 | 5.17% |
Average internet marketing consultant tenure
The average internet marketing consultant stays at their job for 1-2 years, based on the 1,184 internet marketing consultants resumes in Zippia's database.
Internet marketing consultant tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 28% |
| 1-2 years | 35% |
| 3-4 years | 9% |
| 5-7 years | 8% |
| 8-10 years | 7% |
| 11+ years | 13% |
Internet marketing consultant LGBT ratio compared to similar jobs
Review the percent of internet marketing consultants that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Crating And Moving Estimator | 4.41% | 11,371 |
| Automated Logistics Specialist | 8.65% | 18,235 |
| Rare/Endangered Species Specialist | 8.93% | 4,424 |
| Internet Marketing Consultant | 10.00% | - |
| Food And Beverage Analyst | 11.05% | 62,776 |
| Section 8 Inspector | 11.64% | 17,206 |
| Philanthropy Chairperson | 19.25% | 943 |
Similar internet marketing consultant jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Crating And Moving Estimator | 4.41% | 11,371 |
| Automated Logistics Specialist | 8.65% | 18,235 |
| Rare/Endangered Species Specialist | 8.93% | 4,424 |
| Food And Beverage Analyst | 11.05% | 62,776 |
| Section 8 Inspector | 11.64% | 17,206 |
| Philanthropy Chairperson | 19.25% | 943 |
Foreign languages spoken by internet marketing consultants
The most common foreign language among internet marketing consultants is Spanish at 40.8%. The second-most popular foreign language spoken is French at 16.3% and Chinese is the third-most popular at 12.2%.
- Spanish, 40.8%
- French, 16.3%
- Chinese, 12.2%
- Mandarin, 10.2%
- Japanese, 4.1%
- Other, 16.4%
Internet marketing consultant languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 40.8% |
| French | 16.3% |
| Chinese | 12.2% |
| Mandarin | 10.2% |
| Japanese | 4.1% |
| Other | 16.4% |
