Johnson Outdoors Inc. (Johnson Outdoors) is a global manufacturer and marketer of branded seasonal, outdoor recreation products used for fishing, diving, paddling and camping. The Company designs, manufactures and markets recreational products for the outdoor enthusiast. The Company's Marine Electronic segment brands are Minn Kota, Humminbird, Cannon and Geonav. The Company's Outdoor Equipment segment brands are Eureka!, Silva and Tech40. The Company's Watercraft brands are Old Town, Ocean Kayak, Necky kayaks, Carlisle paddles and Extrasport personal flotation devices. In July 2011, the Company acquired the assets of Waypoint Technologies. In November 2012, the Company acquired Jetboil Inc.The staff at Johnson Outdoors come from unusually diverse demographic backgrounds. The company is 38.0% female and 30.4% ethnic minorities. Johnson Outdoors employees are slightly more likely to be members of the Democratic Party than the Republican Party, with 60.0% of employees identifying as members of the Democratic Party. Despite their political differences, employees at Johnson Outdoors seem to be happy. The company has great employee retention with staff members usually staying for 5.9 years.The average employee at Johnson Outdoors makes $48,970 per year. In comparison, some of its highest paying competitors, like OpticsPlanet, Avery Dennison, and Remington Outdoor Company, Inc., pay $72,480, $60,310, and $55,298, respectively.A large retail company with 1,400 employees and an annual revenue of $592.8M, Johnson Outdoors is headquartered in Wisconsin.
Johnson Outdoors's mission statement
To make that experience the best it can be at every step: launching the journey with access and ease. Amplifying the adventure with innovation and reliability.
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The key people at Johnson Outdoors are Helen P. Johnson-Leipold and Sam Johnson.
Key people
Helen P. Johnson-Leipold
Sam Johnson
Johnson Outdoors rankings
Johnson Outdoors is ranked #7 on the Best Retail companies to work for in Wisconsin list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.
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Johnson Outdoors diversity
9.5
Diversity score
We calculated Johnson Outdoors’s diversity score by measuring multiple factors, including the ethnic background, gender identity, and language skills of Johnson Outdoors’s workforce.
Johnson Outdoors diversity summary. Zippia estimates Johnson Outdoors's demographics and statistics using a database of 30 million profiles. Zippia verifies estimates with BLS, Census, and current job openings data for accuracy. We calculated Johnson Outdoors's diversity score by measuring multiple factors, including the ethnic background, gender identity, and language skills of Johnson Outdoors's workforce.
Johnson Outdoors has 1,400 employees.
38% of Johnson Outdoors employees are women, while 62% are men.
The most common ethnicity at Johnson Outdoors is White (70%).
11% of Johnson Outdoors employees are Black or African American.
9% of Johnson Outdoors employees are Hispanic or Latino.
The average employee at Johnson Outdoors makes $48,970 per year.
Johnson Outdoors employees are most likely to be members of the democratic party.
Employees at Johnson Outdoors stay with the company for 5.9 years on average.
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We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.
Johnson Outdoors currently has 663.8M in revenue. Johnson Outdoors's most recent quarter produced 187.0m (q3'2023).
Johnson Outdoors annual revenue
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Highest paying Johnson Outdoors competitors
Compare Johnson Outdoors salaries to competitors, including OpticsPlanet, Avery Dennison, and Remington Outdoor Company, Inc. Employees at OpticsPlanet earn the highest average yearly salary of $72,480. The salaries at Avery Dennison average $60,310 per year, and the salaries at Remington Outdoor Company, Inc. come in at $55,298 per year.
Rank
Company
Average salary
Jobs
1
$72,480
0
2
$60,310
0
3
$55,298
0
4
$52,900
0
5
$51,942
0
6
$48,149
0
7
$48,034
0
8
$45,183
0
9
$44,775
0
10
$42,623
0
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Zippia gives an in-depth look into the details of Johnson Outdoors, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Johnson Outdoors. The employee data is based on information from people who have self-reported their past or current employments at Johnson Outdoors. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Johnson Outdoors. The data presented on this page does not represent the view of Johnson Outdoors and its employees or that of Zippia.
Johnson Outdoors may also be known as or be related to JOHNSON OUTDOORS INC, Johnson Outdoors, Johnson Outdoors Inc and Johnson Outdoors Inc.