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Journalist vs social media editor

The differences between journalists and social media editors can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a journalist, becoming a social media editor takes usually requires 2-4 years. Additionally, a journalist has an average salary of $60,828, which is higher than the $53,943 average annual salary of a social media editor.

The top three skills for a journalist include news stories, multimedia and story development. The most important skills for a social media editor are instagram, facebook, and twitter.

Journalist vs social media editor overview

JournalistSocial Media Editor
Yearly salary$60,828$53,943
Hourly rate$29.24$25.93
Growth rate-10%-5%
Number of jobs11,48837,769
Job satisfaction--
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 77%
Average age4044
Years of experience24

What does a journalist do?

A journalist is responsible for creating written correspondence, covering various subjects as the management requires. This task involves a lot of research investigations, conducting interviews, and gathering reliable sources to verify the authenticity of data before releasing the articles on news portals and other social platforms. Journalists should have excellent communication skills, both written and oral, conveying information to the target audience with high accuracy and efficiency. They analyze opinions and testimonies, create eye-catching headlines, and ensure adherence to deadlines.

What does a social media editor do?

A social media editor is in charge of handling and maintaining the social media platforms of a company or brand, ensuring to produce and develop engaging content for a target audience. Their responsibilities often revolve around editing relevant content for posting, engaging with clients professionally and promptly, and addressing issues and concerns, resolving them according to a set of given responses. One must also coordinate with graphic designers and other writers, devise strategies to identify marketing opportunities, develop online campaigns, and keep abreast of the latest trends.

Journalist vs social media editor salary

Journalists and social media editors have different pay scales, as shown below.

JournalistSocial Media Editor
Average salary$60,828$53,943
Salary rangeBetween $38,000 And $95,000Between $40,000 And $72,000
Highest paying CityNew York, NYStamford, CT
Highest paying stateNew YorkHawaii
Best paying companyBloombergRE/MAX Realty One
Best paying industryFinanceTechnology

Differences between journalist and social media editor education

There are a few differences between a journalist and a social media editor in terms of educational background:

JournalistSocial Media Editor
Most common degreeBachelor's Degree, 74%Bachelor's Degree, 77%
Most common majorJournalismCommunication
Most common collegeMassachusetts Institute of TechnologyStanford University

Journalist vs social media editor demographics

Here are the differences between journalists' and social media editors' demographics:

JournalistSocial Media Editor
Average age4044
Gender ratioMale, 46.6% Female, 53.4%Male, 41.2% Female, 58.8%
Race ratioBlack or African American, 6.4% Unknown, 4.4% Hispanic or Latino, 12.6% Asian, 9.6% White, 66.8% American Indian and Alaska Native, 0.3%Black or African American, 3.5% Unknown, 4.5% Hispanic or Latino, 7.8% Asian, 7.0% White, 76.9% American Indian and Alaska Native, 0.3%
LGBT Percentage10%12%

Differences between journalist and social media editor duties and responsibilities

Journalist example responsibilities.

  • Manage studio operations, ensuring that shows run efficiently by floor directing, prompting and providing scripts.
  • Partner closely with 13WHAM ABC Rochester.
  • Award regional EMMY for spot news.
  • Edit headline packages, kickers, bumps and topicals.
  • Update stories to web page, twitter, and facebook.
  • Used ENG trucks to distribute live news feeds during broadcasts.
  • Show more

Social media editor example responsibilities.

  • Manage editorial department by editing and publishing daily content for website and daily e-newsletter.
  • Improve the aesthetic look of the organization's twitter profile.
  • Involve proofreading, basic HTML coding and working on tight deadlines.
  • Take photos of dishes and post them on the restaurant's Instagram account.
  • Provide reports and metrics for social media, including SEO impact and consumer growth.
  • Advise other departments on how to improve the SEO and social sharing for their content.
  • Show more

Journalist vs social media editor skills

Common journalist skills
  • News Stories, 15%
  • Multimedia, 11%
  • Story Development, 11%
  • Local Community, 7%
  • Edit Video, 5%
  • Local News, 4%
Common social media editor skills
  • Instagram, 12%
  • Facebook, 11%
  • Twitter, 10%
  • Social Platforms, 8%
  • Social Content, 4%
  • Video Content, 4%

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