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Just Born company history timeline

1923

Just Born is a family-owned candy manufacturer that has been in business since 1923 and through three generations.

1928

Another new Just Born product that persists today was Mike and Ike, which made its first appearance in 1928.

Also in 1928 Just Born debuted Hot Tamales.

1935

In 1935 the company bought Maillard Corporation, an esteemed maker of both chocolate and non-chocolate confections.

1946

In 1946, Samuel Born's son Bob joined the company, getting the second generation of Borns into the family business.

1960

Just Born came up with another fruit-flavored candy in 1960, a grape treat similar to Mike and Ike.

1985

Beginning in 1985, Just Born changed its focus and became more concerned with its marketing.

1989

By 1989, the new packaging alone was estimated by the company's sales manager to have boosted total volume by around 30 percent.

1995

In 1995 Just Born brought out its first lavender Peeps.

1998

Hot Tamales too grew by over eight percent in the same period, with total sales of $11 million in 1998.

1999

Then in 1999 Just Born released television advertising for Peeps for the very first time.

2003

Peeps have become a cultural phenomenon, honored with their own float in the 2003 Thanksgiving Day parade.

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Founded
1923
Company founded
Headquarters
Bethlehem, PA
Company headquarter
Founders
Sam Born
Company founders
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Zippia gives an in-depth look into the details of Just Born, including salaries, political affiliations, employee data, and more, in order to inform job seekers about Just Born. The employee data is based on information from people who have self-reported their past or current employments at Just Born. The data on this page is also based on data sources collected from public and open data sources on the Internet and other locations, as well as proprietary data we licensed from other companies. Sources of data may include, but are not limited to, the BLS, company filings, estimates based on those filings, H1B filings, and other public and private datasets. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions or for the results obtained from the use of this information. None of the information on this page has been provided or approved by Just Born. The data presented on this page does not represent the view of Just Born and its employees or that of Zippia.

Just Born may also be known as or be related to Just Born, Just Born Inc, Just Born Inc. and Just Born, Inc.