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During the summer of 1962, Billings was inundated with travelers heading to the popular Seattle Worlds Fair via United States Highway 10, years before Interstate 90 was built.
It was around 1962 when KOA founder Dave Drum noticed an abundance of station wagons and early-model RVs overnighting on the side of the road or in church and retail parking lots.
Kampgrounds of America has been hosting campers since 1962, and in the five decades since, they think they've figured out what Americans are looking for in an outdoors experience.
The first KOA franchise opened in Cody, Wyo., in 1964, the same year that Drum put together the first KOA franchise convention in Billings.
As the title of Bruce Davidson’s iconic 1966 photograph — Campground No.
FORT MYERS (1967) OPEN ALL YEAR $3.00 per car for two persons.
FT. MYERS (1969) OPEN ALL YEAR Closed for vacation Sept.
KOA Directory, 1970-71, featuring a recipe for creamed beef among the campground listings.
FORT MYERS (1970) OPEN ALL YEAR $3.50 per night for two, 50¢ each additional person.
Drum left KOA in 1975.
1975: Drum sells his share of company.
FORT MYERS BEACH (1976) OPEN ALL YEAR Loc between Ft Myers & Ft Myers Bch, on Rt 865 1 mi S Jct 867.
New York City financier Oscar Tang, who was a major shareholder at the time, bought KOA after the 1979 oil crisis had tanked the stock price.
FORT MYERS BEACH (1979) OPEN ALL YEAR Loc. between Ft Myers and Ft Myers Beach, on rt 865 1 mi S jct 867.
KOA's leadership changed hands again, following Booth's death in 1980.
Tang was one of the founders of the New York-based investment firm Reich and Tang, and has been involved with KOA since 1980.
Carl Fleischhauer, Boys Playing Football in Campground West of Arena (1983). [Courtesy of Library of Congress American Memory Project, Omaha Indian Music collection]
These rustic cabins, which provided beds, air conditioning, heat, and an eating space, had first been introduced by KOA in 1984, and the company rushed to add new ones to meet burgeoning consumer demand.
In 1985, KOA chose to enter a new area of business when it purchased Mid Pacific Air Corp. and its Mid Pacific Airline unit.
Chinese-born American financier Oscar L. Tang and his family have owned KOA since taking the company private in 1988.
A 1991 survey conducted by KOA revealed that over one-third of Americans who planned vacations that year intended to stay overnight in a campground.
In 1992, however, KOA signed a master franchise licensing agreement with investor Shinsuke Nikaido for the development of KOA campgrounds in Japan.
1993: First KOA franchise opens in Japan.
Two dozen more Japanese KOA campgrounds were scheduled to be built by 1994.
Furthermore, in June 1996, the company debuted its first 'family adventure ranch' near Butte, Montana.
In 1996, the company debuted Acapulco West KOA, the first in a series of KOAs planned for Mexico.
Beginning in 1996, the company implemented 'untraditional growth strategies to reach out to investment buyers,' according to RV Business.
1996: First KOA franchise opens in Mexico.
As a spokesperson for the recreational vehicle industry explained in a 1997 press release, the 'vanguard of the great boomer generation [had] reach[ed] prime RV-buying age.'
In 1998, the company also opened Mexican KOAs in Puerto Vallarta and Tecate.
By March 1999, KOA had opened three boat and RV storage facilities.
The sale of the company in 2001 to Interactive Corp., which also manages Ticketmaster, Expedia, and hotels.com, further underscored the new reality that camping was now mass recreation, and could be bundled along with other forms of entertainment.
Conversation with professor of geography (Cal Poly, Pomona) and camping scholar Terry Young, March 22, 2010. ↩
The dramatic events of June 11 – 12, 2010, at the Albert Pike Campground in the Ouachita Mountains National Forest of southwest Arkansas, challenged the tenacious fantasy — practically a pact — that recreational campers have long cherished about nature.
Worldwalker06.02.2011 at 08:56 Not everyone drives a $100,000 RV to a place indistinguishable from the city and does exactly the same things they would do at home.
In 2022, KOA is celebrating 60 years of connecting people to the outdoors and each other.
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| Company name | Founded date | Revenue | Employee size | Job openings |
|---|---|---|---|---|
| Colonial Downs + Rosies Gaming | 2018 | $740,000 | 50 | - |
| Medora, ND | 1883 | $50.0M | 30 | 6 |
| Bushkill Group | 1988 | $110.0M | 1,355 | - |
| Bar Harbor Inn | 1987 | $4.7M | 37 | 22 |
| United Center | 1994 | $98.0M | 4,999 | 11 |
| Pirate's Cove Marina | - | $870,000 | 15 | - |
| The Olympia Companies | 1969 | $6.7M | 77 | 13 |
| Cloud 9 | - | $4.3M | 50 | 3 |
| Durham Bulls | 1902 | $8.0M | 119 | 17 |
| Central Washington Fair Association | 1939 | $1.6M | 5 | - |
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