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What is a key account representative and how to become one

Updated January 8, 2025
3 min read
Quoted expert
Jerri Lynn Kyle

Key Account Representatives handle important groups of clients of the company. These key accounts are clients who bring in a large part of the company's sales. Key account representatives are assigned to specific key accounts. They handle inquiries and requests of these clients and ensure that these items are fulfilled, as long as they are within the company's capacity. They also update their assigned clients on ongoing promotions or other special programs that are available to the clients. In essence, key account representatives are in charge of making the clients happy and loyal to the company. They do so to keep the business afloat.

To be a key account representative, one should have a bachelor's degree. The course they should take may be related to business administration, economics, marketing, or the industry they intend to work in. Ideally, they should also gain experience in stakeholder management as well as sales management to be qualified for the role. A Key Account Representative usually earns $57,325 a year.

What general advice would you give to a key account representative?

Jerri Lynn KyleJerri Lynn Kyle LinkedIn profile

Senior Instructor, Internship Coordinator, Missouri State University

1.Don't be discouraged! Jobs are out there but you might not get your dream job starting out. It's a journey, so try to make the most of every stop.
2.Start building your professional credibility, both with how you perform your job, and how you interact with your coworkers.
3.Finally, be confident, but at the same time be teachable and coachable. Your degree doesn't make you an expert. Sometimes you realize you don't even know what you don't know, and that's okay. You aren't going to know everything and that's why you need to be coachable.
ScoreKey Account RepresentativeUS Average
Salary
3.8

Avg. Salary $48,841

Avg. Salary $59,228

Stability level
7.1

Growth rate 4%

Growth rate 0.3%

Diversity
3.8
Race

American Indian and Alaska Native 0.23%

Asian 5.17%

Black or African American 3.85%

Hispanic or Latino 14.34%

Unknown 3.71%

White 72.69%

Gender

female 47.70%

male 52.30%

Age - 48
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 48
Stress level
7.1

Stress level is high

7.1 - high

Complexity level
8.4

Complexity level is challenging

7 - challenging

Work life balance
4.9

Work life balance is fair

6.4 - fair

Key account representative career paths

Key steps to become a key account representative

  1. Explore key account representative education requirements

    Most common key account representative degrees

    Bachelor's

    72.6 %

    Associate

    12.3 %

    High School Diploma

    6.7 %
  2. Start to develop specific key account representative skills

    SkillsPercentages
    Business Development14.50%
    Account Management11.94%
    Product Knowledge11.56%
    Post Sales10.39%
    Customer Complaints6.71%
  3. Complete relevant key account representative training and internships

    Accountants spend an average of 6-12 months on post-employment, on-the-job training. New key account representatives learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a key account representative based on U.S. Bureau of Labor Statistics data and data from real key account representative resumes.
  4. Research key account representative duties and responsibilities

    • Evaluate monthly budgets and territory saturation levels quarterly while managing lease renewals through needs analysis and ROI presentations
    • Prepare catalogs, PowerPoint presentations, and cost spreadsheets in accordance with client product requests and within budgetary parameters.
    • Develop concepts and procedures, analyze and resolve general ledger interfaces with computerize payroll, time tracking and project accounting system.
    • Install and maintain software, hardware and networking and troubleshoot computer systems for problems ranging from software incompatibilities to electrical problems.
  5. Prepare your key account representative resume

    When your background is strong enough, you can start writing your key account representative resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a key account representative resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose from 10+ customizable key account representative resume templates

    Build a professional key account representative resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your key account representative resume.
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    Key Account Representative Resume
    Key Account Representative Resume
    Key Account Representative Resume
    Key Account Representative Resume
    Key Account Representative Resume
    Key Account Representative Resume
    Key Account Representative Resume
    Key Account Representative Resume
  6. Apply for key account representative jobs

    Now it's time to start searching for a key account representative job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How did you land your first key account representative job

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Average key account representative salary

The average key account representative salary in the United States is $48,841 per year or $23 per hour. Key account representative salaries range between $34,000 and $69,000 per year.

Average key account representative salary
$48,841 Yearly
$23.48 hourly

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How do key account representatives rate their job?

-/5

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Key account representative reviews

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A zippia user wrote a review on Dec 2021
Pros

Dealing with other professional engineers and managers that show higher levels of integrity when discussing requirements or a problem to solve.

Cons

The constant program delays and slow manufactures in support of opportunities that could be won with quicker responses.


profile
A zippia user wrote a review on May 2019
Cons

When the product is not available but in demand by customers


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A zippia user wrote a review on May 2019
Pros

Meeting with consumers, educating, coaching, discussing products

Cons

None, I really enjoy it


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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.