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Laird Noller was founded by O. Willard Noller in 1960 after he purchased the Ford dealership in Topeka, KS. After the purchase, he renamed the dealership Noller Motors, Inc.
Noller Motors held grand opening ceremonies in June 1965 for its location at 2245 S.W. Topeka Blvd., which remains open today.
Willard Noller was honored by Time magazine in 1970 as its national auto dealer of the year.
After Willard Noller retired in 1974, his son Laird worked hard to build on the foundation of success that his father invested so much to build.
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