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Lead designer hiring summary. Here are some key points about hiring lead designers in the United States:
Here's a step-by-step lead designer hiring guide:
A lead designer is responsible for addressing the clients' needs of digital content and coordinating with the design team for the planning and innovation of the visual design and concept. Lead designers conduct the initial layout of frameworks and collaborate with the art staff for the specifications and outputs using various software applications and digital boards. They regularly update the client of the project's status, including adjustment and design recommendations, ensuring that the plan meets the client's budget goals. A lead designer must have excellent communication and organizational skills, especially on running diagnostic tests to improve optimal performance.
Before you start hiring a lead designer, identify what type of worker you actually need. Certain positions might call for a full-time employee, while others can be done by a part-time worker or contractor.
You should also consider the ideal background you'd like them a lead designer to have before you start to hire. For example, what industry or field would you like them to have experience in, what level of seniority or education does the job require, and how much it'll cost to hire a lead designer that fits the bill.
Here's a comparison of lead designer salaries for various roles:
| Type of Lead Designer | Description | Hourly rate |
|---|---|---|
| Lead Designer | Graphic designers create visual concepts, using computer software or by hand, to communicate ideas that inspire, inform, and captivate consumers. They develop the overall layout and production design for various applications such as advertisements, brochures, magazines, and corporate reports. | $37-74 |
| Designer/Art Director | An art director collaborates with the design and art staff for books, public relations firms, advertising agencies, or newspaper publishers. Art directors create designs and layouts that embody the organization and send the message they want the audience to get... Show more | $28-75 |
| Graphic Designer, Marketing | A graphic designer of marketing specializes in developing creative imagery as part of a company's marketing efforts. Their responsibilities typically revolve around coordinating with the marketing team to share insights and strategies, conceptualizing designs in adherence to objectives and deadlines, and preparing presentations... Show more | $16-33 |
Including a salary range in your lead designer job description helps attract top candidates to the position. A lead designer salary can be affected by several factors, such as geography, experience, seniority, certifications, and the prestige of the hiring company.
For example, the average salary for a lead designer in Montana may be lower than in California, and an entry-level lead designer usually earns less than a senior-level lead designer. Additionally, a lead designer with certifications may command a higher salary, and working for a well-known company or start-up may also impact an employee's pay.
| Rank | State | Avg. salary | Hourly rate |
|---|---|---|---|
| 1 | California | $153,913 | $74 |
| 2 | Washington | $126,688 | $61 |
| 3 | Arizona | $124,599 | $60 |
| 4 | Oregon | $116,872 | $56 |
| 5 | District of Columbia | $110,273 | $53 |
| 6 | New Jersey | $108,029 | $52 |
| 7 | Utah | $107,490 | $52 |
| 8 | Colorado | $107,290 | $52 |
| 9 | Virginia | $106,145 | $51 |
| 10 | Massachusetts | $106,040 | $51 |
| 11 | New York | $103,164 | $50 |
| 12 | Texas | $100,767 | $48 |
| 13 | Michigan | $100,713 | $48 |
| 14 | Pennsylvania | $100,568 | $48 |
| 15 | Connecticut | $98,582 | $47 |
| 16 | Missouri | $98,069 | $47 |
| 17 | Illinois | $97,668 | $47 |
| 18 | Nebraska | $96,768 | $47 |
| 19 | North Carolina | $95,539 | $46 |
| 20 | Minnesota | $95,023 | $46 |
| Rank | Company | Average salary | Hourly rate | Job openings |
|---|---|---|---|---|
| 1 | Airbnb | $178,429 | $85.78 | |
| 2 | Meta | $175,915 | $84.57 | 268 |
| 3 | Waymo | $165,015 | $79.33 | 5 |
| 4 | DoorDash | $162,908 | $78.32 | 49 |
| 5 | $161,321 | $77.56 | 91 | |
| 6 | eBay | $159,701 | $76.78 | 2 |
| 7 | Grubhub | $159,654 | $76.76 | |
| 8 | Aspiration | $155,830 | $74.92 | |
| 9 | Atlassian | $155,827 | $74.92 | 7 |
| 10 | The Walt Disney Company | $155,767 | $74.89 | 28 |
| 11 | Apple | $155,433 | $74.73 | 52 |
| 12 | Microsoft | $152,074 | $73.11 | 43 |
| 13 | Square | $150,570 | $72.39 | |
| 14 | Walmart | $149,967 | $72.10 | 28 |
| 15 | Duolingo | $146,890 | $70.62 | 7 |
| 16 | CHANEL | $145,488 | $69.95 | |
| 17 | Nike | $145,109 | $69.76 | 104 |
| 18 | Ziff Davis | $142,268 | $68.40 | |
| 19 | Warner Bros. | $141,507 | $68.03 | 10 |
| 20 | Roblox | $141,193 | $67.88 | 12 |
A lead designer job description should include a summary of the role, required skills, and a list of responsibilities. It's also good to include a salary range and the first name of the hiring manager. To help get you started, here's an example of a lead designer job description:
There are a few common ways to find lead designers for your business:
Your first interview with lead designer candidates should focus on their interest in the role and background experience. As the hiring process goes on, you can learn more about how they'd fit into the company culture in later rounds of interviews.
Remember to include a few questions that allow candidates to expand on their strengths in their own words. Asking about their unique skills might reveal things you'd miss otherwise. At this point, good candidates can move on to the technical interview.
The right interview questions can help you assess a candidate's hard skills, behavioral intelligence, and soft skills.
Once you've selected the best lead designer candidate for the job, it's time to write an offer letter. In addition to salary, this letter should include details about the benefits and perks you offer the candidate. Ensuring that your offer is competitive is essential, as qualified candidates may be considering other job opportunities. The candidate may wish to negotiate the terms of the offer, and you should be open to discussion. After you reach an agreement, the final step is formalizing the agreement with a contract.
It's also good etiquette to follow up with applicants who don't get the job by sending them an email letting them know that the position has been filled.
After that, you can create an onboarding schedule for a new lead designer. Human Resources and the hiring manager should complete Employee Action Forms. Human Resources should also ensure that onboarding paperwork is completed, including I-9s, benefits enrollment, federal and state tax forms, etc., and that new employee files are created.
Before you start to hire lead designers, it pays to consider both the one-off costs like recruitment, job promotion, and onboarding, as well as the ongoing costs of an employee's salary and benefits. While most companies that hire lead designers pay close attention to the initial cost of hiring, ongoing costs are much more significant in the long run.
Lead designers earn a median yearly salary is $110,001 a year in the US. However, if you're looking to find lead designers for hire on a contract or per-project basis, hourly rates typically range between $37 and $74.