Post job

Lead generating specialist education requirements

Updated January 8, 2025
2 min read
Usually, lead generating specialists don't need a college education. The most common degree for lead generating specialists is bachelor's degree with 61% graduates, with only 17% lead generating specialist graduates earning associate degree. Lead generating specialists who decided to graduate from college often finish University of Phoenix or University of North Carolina at Chapel Hill. Some good skills to have in this position include lead generation, salesforce and digital marketing.

What education do you need to become a lead generating specialist?

What degree do you need to be a lead generating specialist?

The most common degree for lead generating specialists is bachelor's degree, with 61% of lead generating specialists earning that degree. The second and third most common degree levels are associate degree degree at 17% and associate degree degree at 8%.
  • Bachelor's, 61%
  • Associate, 17%
  • High School Diploma, 8%
  • Master's, 6%
  • Other Degrees, 8%

What should I major in to become a lead generating specialist?

You should major in business to become a lead generating specialist. 31% of lead generating specialists major in business. Other common majors for a lead generating specialist include marketing and psychology.

Best majors for lead generating specialists

RankMajorPercentages
1Business30.8%
2Marketing11.8%
3Psychology8.6%
4Communication8.4%
5Liberal Arts4.1%

20 best online courses for lead generating specialists

Advertising disclosure

1. LinkedIn Marketing, Lead Generation & B2B Sales for LinkedIn

udemy
4.3
(5,970)

Linked In Machine: The Linked In Master Class to learn Linked In Marketing, Lead Generation, Business Development, B2B Sales...

2. LinkedIn Advanced. Lead Generation Strategies For B2B Sales

udemy
4.5
(271)

The Linked In Marketing Masterclass for Linked In Lead Generation and Business Development for B2B Sales. Remote Strategy...

3. LinkedIn Marketing & Lead Generation Bootcamp for B2B Sales

udemy
4.5
(2,761)

16 Days to master Linked In marketing for lead generation and B2B sales. Linked In messaging templates included...

4. Linkedin Marketing: B2B Sales & Lead Generation From Scratch

udemy
4.3
(874)

Grow Any Business With a Free Linkedin Account: Business Development, Lead Generation, Linkedin B2B Sales & More!...

5. Lead Generation Machine: Cold Email B2B Sales Master Course

udemy
4.4
(4,291)

Schedule meetings emailing small to large companies for business development, B2B, startup, consultants, & entrepreneurs...

6. B2B Sales Skills: LinkedIn Lead Generation, Cold Email Sales

udemy
4.5
(327)

High-ticket B2B sales and marketing. Generate leads, sell to big companies, and win large deals. Learn sales skills!...

7. The Complete B2B Sales Course: Lead Generation to Closing

udemy
4.4
(262)

Master the art of B2B sales to include prospecting, lead generation, scripting, and closing from a Master Sales Trainer...

8. Cold Calling Mastery

udemy
4.8
(350)

Become fantastic at Cold Calling - making cold calls for lead generation, sales, & business development...

9. Small Business Lead Generation & Cold Email B2B & B2C

udemy
4.8
(728)

Create lead generation with cold email. Great for startups, business development, networking, small businesses, & more...

10. The Complete Cold Email Course 2023 - B2B Lead Generation

udemy
4.6
(738)

Watch step by step and see exactly how I create effective cold emails campaigns for B2B lead generation...

11. Lead Generation & Business Development with Dekker Fraser

udemy
4.4
(388)

Customer Acquisition, B2B Marketing, Sales Funnels, Business Development, Demand Generation, Sales Funnel Marketing...

12. Business Development & B2B Sales for Startups- Sales Valley

udemy
4.5
(6,788)

The Complete Startup Playbook for Business Development & B2B Sales to learn Lead Generation, Pitching, & Closing Deals...

13. LinkedIn Sales Navigator: LinkedIn's tool for B2B Sales

udemy
4.1
(393)

Linked In Sales Navigator best remote practices for the Linked In premium service for business development and B2B sales...

14. The Complete B2B Sales Masterclass: 6 Courses in 1

udemy
4
(413)

1. Generate Leads, 2. Pitch, 3. Close & Handle Any Objection: Get Certified in Cutting Edge, Non-Pushy B2B Sales System...

15. Digital Marketing: How to Generate Sales Leads

udemy
4.4
(897)

Learn How To Generate Leads With A Step-By-Step Workbook & Action Plan To Boost Your Sales in 2019...

16. Small Business Lead Generation

udemy
4.7
(502)

Learn how to get meeting with restaurants, spas, doctors and other small businesses using proven Cold Email tactics...

17. Cold Calling for B2B Sales: How to Prospect over the Phone

udemy
4.5
(2,576)

B2B Sales Skill: How to Cold Call over the Phone with Purpose, Navigate through Gatekeepers and Set Client Meetings...

18. The Complete Meta Facebook Lead Generation Guide + ChatGPT

udemy
4.6
(625)

Learn Facebook & Instagram Lead Generation Ads, Conversion Ads & Messages Ads. Boost your Marketing. Get More Customers...

19. Generate Leads With Facebook Ads For Local Business [2017]

udemy
4.3
(443)

Learn How To Generate 92 Leads in 7 days! The Step-By-Step Facebook Advertising System For Local Businesses 2017...

20. B2B Sales - Close More Deals, Get More Leads, Work Less

udemy
4.2
(659)

Drastically improve lead generation with apps, tools, and outsourcing. Close more deals by using an effective script...

Average lead generating specialist salary by education level

Lead generating specialist education levelLead generating specialist salary
High School Diploma or Less$48,144

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.