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The differences between lead generating specialists and specialists can be seen in a few details. Each job has different responsibilities and duties. Additionally, a specialist has an average salary of $58,013, which is higher than the $48,541 average annual salary of a lead generating specialist.
The top three skills for a lead generating specialist include lead generation, salesforce and digital marketing. The most important skills for a specialist are patients, customer service, and work ethic.
| Lead Generating Specialist | Specialist | |
| Yearly salary | $48,541 | $58,013 |
| Hourly rate | $23.34 | $27.89 |
| Growth rate | 4% | 10% |
| Number of jobs | 27,090 | 358,433 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 61% | Bachelor's Degree, 49% |
| Average age | 37 | 42 |
| Years of experience | - | 2 |
A lead generating specialist has two main responsibilities, which are to call leads to find out if they meet the requirements necessary to conduct a sales call and to research leads that meet these requirements and engage them to qualify for sales. Aside from their main tasks, they also do research for target markets which may include SWOT analysis, creating a list of leads and contacting them to get updates on the new trends, setting appointments for program discussions, and training new lead gen specialists.
Specialists are employees who are responsible for specific tasks or activities in the department they are assigned to. The actions or tasks they work on are related to their educational background or work experiences. They are usually highly skilled in specializations related to the work they are assigned to. Specialists are also highly trained on the competencies that are required of their specialty. As such, they are focused on the skills and competencies that are needed to enhance their experience in their specific field further.
Lead generating specialists and specialists have different pay scales, as shown below.
| Lead Generating Specialist | Specialist | |
| Average salary | $48,541 | $58,013 |
| Salary range | Between $32,000 And $73,000 | Between $32,000 And $104,000 |
| Highest paying City | Medford, OR | Jersey City, NJ |
| Highest paying state | West Virginia | New Jersey |
| Best paying company | Adobe | The Citadel |
| Best paying industry | Technology | - |
There are a few differences between a lead generating specialist and a specialist in terms of educational background:
| Lead Generating Specialist | Specialist | |
| Most common degree | Bachelor's Degree, 61% | Bachelor's Degree, 49% |
| Most common major | Business | Business |
| Most common college | - | Stanford University |
Here are the differences between lead generating specialists' and specialists' demographics:
| Lead Generating Specialist | Specialist | |
| Average age | 37 | 42 |
| Gender ratio | Male, 53.6% Female, 46.4% | Male, 47.5% Female, 52.5% |
| Race ratio | Black or African American, 17.8% Unknown, 3.5% Hispanic or Latino, 17.8% Asian, 3.9% White, 56.1% American Indian and Alaska Native, 0.9% | Black or African American, 11.4% Unknown, 5.4% Hispanic or Latino, 16.4% Asian, 10.5% White, 55.9% American Indian and Alaska Native, 0.4% |
| LGBT Percentage | 11% | 11% |