Based on recent jobs postings on Zippia, the average salary in the U.S. for a Lead Graphic Designer is $69,249 per year or $33 per hour. The highest paying Lead Graphic Designer jobs have a salary over $114,000 per year while the lowest paying Lead Graphic Designer jobs pay $41,000 per year
An art director's duty will vary depending on the line of industry involved. However, most of the responsibilities will revolve in taking charge of the artistic direction and decisions in a project or campaign. Most of the time, it is an art director's call to conceptualize and bring a vision to completion and take the lead in coordinating with various artists and creative staff. Furthermore, an art director must oversee the progress of workflow and workforce, develop plans and strategies, and approve or provide suggestions in every creative output from staff.
A lead designer is responsible for addressing the clients' needs of digital content and coordinating with the design team for the planning and innovation of the visual design and concept. Lead designers conduct the initial layout of frameworks and collaborate with the art staff for the specifications and outputs using various software applications and digital boards. They regularly update the client of the project's status, including adjustment and design recommendations, ensuring that the plan meets the client's budget goals. A lead designer must have excellent communication and organizational skills, especially on running diagnostic tests to improve optimal performance.
Owners, in the most basic sense, own the business, company, or organization. They are responsible for building the business. They create business plans and the general vision and mission of the company, set goals, work on these goals, and ensure that the business keeps running. They manage all aspects of their business, from finances to marketing to people, etc. When the business becomes stable, owners eventually hire more employees. As such, owners also become overseers who would ensure that the organization remains afloat.
A graphic design manager is primarily in charge of leading and overseeing the efforts of a graphic design team, ensuring adherence to goals and deadlines. It is their duty to learn and analyze the purpose of design, coordinate staff, liaise with internal and external parties, set goals and objectives, manage schedules, and conceptualize plans. Furthermore, as a graphic design manager, it is essential to lead and encourage teams to reach goals while implementing the company's policies and regulations, including its vision and mission.
Managers are responsible for a specific department, function, or employee group. They oversee their assigned departments and all the employees under the department. Managers are responsible that the department they are handling is functioning well. They set the department goals and the steps they must take to achieve the goals. They are also in charge of assessing the performance of their departments and their employees. Additionally, managers are responsible for interviewing prospective candidates for department vacancies and assessing their fit to the needs of the department. Managers also set the general working environment in the department, and they are expected to ensure that their employees remain motivated.