A lead graphic designer is responsible for creating, designing, and updating the company's visual aspects. The lead graphic designer works closely with the branding department alongside the advertising and marketing team. It is essential for the lead graphic designer must be creative, willing to think outside the box, and brave to dare novel ideas. The lead graphic designer is also responsible for leading the creative department in accomplishing assigned tasks from management.

Lead Graphic Designer Responsibilities

Here are examples of responsibilities from real lead graphic designer resumes representing typical tasks they are likely to perform in their roles.

  • Design, organize and manage production of luxury wedding photographic materials for print and online publishing using InDesign - ie.
  • Design PowerPoint presentation templates for the marketing team and clients.
  • Use Photoshop to create custom posters and artwork base on customer needs.
  • Create all social media presence including twitter, Facebook, Tumblr and Blogspot.
  • Format HTML graphics for e-blasts, web banners, e-marketing tools, web publishing platforms.
  • Web projects (website design, HTML web updates and email marketing design and code).
  • Utilize social media networking tools like blogs, facebook, twitter, and e-mail blasts, etc.
  • Personalize photographs via Photoshop for website viewing.
  • Increase client capture by increasing effectiveness of presentations using flash base presentations and advance PowerPoint features.
  • Develop reports using strong oral and written communication abilities to express designs to organization members in a very time sensitive manner.
Lead Graphic Designer Traits
Analytical skills have to do with gathering information from various sources and then interpreting the data in order to reach a logical conclusion that benefits the business.
Artistic ability involves being able to design ideas in a way that makes them come to life.
Communication skills shows that you are able to relay your thoughts, opinions and ideas clearly to those around you.

Lead Graphic Designer Job Description

Between the years 2018 and 2028, lead graphic designer jobs are expected to undergo a growth rate described as "slower than average" at 3%, according to the Bureau of Labor Statistics. So if the thought "should I become a lead graphic designer?" Has crossed your mind, maybe you should take the growth rate into account. In addition, the number of lead graphic designer opportunities that are projected to become available by 2028 is 8,800.

On average, the lead graphic designer annual salary is $69,249 per year, which translates to $33.29 an hour. Generally speaking, lead graphic designers earn anywhere from $41,000 to $114,000 a year, which means that the top-earning lead graphic designers make $73,000 more than the ones at the lower end of the spectrum.

As is the case with most jobs, it takes work to become a lead graphic designer. Sometimes people change their minds about their career after working in the profession. That's why we looked into some other professions that might help you find your next opportunity. These professions include a graphic artist, designer, visual designer, and junior designer.

Lead Graphic Designer Jobs You Might Like

Lead Graphic Designer Resume Examples

Lead Graphic Designer Skills and Personality Traits

We calculated that 11% of Lead Graphic Designers are proficient in Graphic Design, Company Website, and Layout. They’re also known for soft skills such as Analytical skills, Artistic ability, and Communication skills.

We break down the percentage of Lead Graphic Designers that have these skills listed on their resume here:

  • Graphic Design, 11%

    Lead graphic designer focusing on logo development, marketing materials, advertisements and marketing campaigns for micro-businesses in the local market.

  • Company Website, 10%

    Participated in redesign of company identity, including creation of company website and collateral materials.

  • Layout, 9%

    Ensured through design and layout that promotional collateral was delivering necessary information effectively.

  • Adobe Creative Suite, 8%

    Create video advertisements utilizing Adobe Creative Suite.

  • Photoshop, 5%

    Developed technical illustrations/animations using programs such as Poser, Photoshop, and Flash.

  • Design Concepts, 5%

    Created interfaces, concept designs and marketing materials for Inbound Call Experts, NICE, and Advance Tech Support brand.

"graphic design," "company website," and "layout" aren't the only skills we found lead graphic designers list on their resumes. In fact, there's a whole list of lead graphic designer responsibilities that we found, including:

  • The most important skills for a lead graphic designer to have in this position are analytical skills. In this excerpt that we gathered from a lead graphic designer resume, you'll understand why: "graphic designers must be able to perceive their work from their consumers’ point of view to ensure that the designs convey the client’s message." According to resumes we found, analytical skills can be used by a lead graphic designer in order to "manage job flow within art department layout and design print plates for press setup variable data via xmpie pre-press"
  • While it may not be the most important skill, we found that many lead graphic designer duties rely on artistic ability. This example from a lead graphic designer explains why: "graphic designers must be able to create designs that are artistically interesting and appealing to clients and consumers." This resume example is just one of many ways lead graphic designers are able to utilize artistic ability: "designed artistic postcards, forms, business cards, flyers, advertisements and output film. "
  • Another skill that is quite popular among lead graphic designers is communication skills. This skill is very critical to fulfilling every day responsibilities as is shown in this example from a lead graphic designer resume: "graphic designers must communicate with clients, customers, and other designers to ensure that their designs accurately and effectively convey information." This example from a resume shows how this skill is used: "maintain communications with over 50 vendors regarding artwork execution, deadlines, pre-production and final production approval. "
  • In order for certain lead graphic designer responsibilities to be completed, the job requires the skill "computer skills." According to a lead graphic designer resume, "most graphic designers use specialized graphic design software to prepare their designs." As an example, this snippet was taken directly from a resume about how this skill applies: "lead design and page layout artist, computer systems administrator. "
  • As part of the lead graphic designer description, you might find that one of the skills that might be helpful to the job is "creativity." A lead graphic designer resume included this snippet: "graphic designers must be able to think of new approaches to communicating ideas to consumers" This skill could be useful in this scenario: "led a six person team of designers and layout specialists in order to maximize the creative output of the shop. "
  • Lastly, this career requires you to be skillful in "time-management skills." According to lead graphic designer resumes, "graphic designers often work simultaneously on multiple projects, each with a different deadline." This resume example highlights how lead graphic designer responsibilities rely on this skill: "executed large volume project management by adhering to strict deadlines. "
  • See the full list of lead graphic designer skills.

    We've found that 66.3% of lead graphic designers have earned a bachelor's degree. Furthermore, 3.8% earned their master's degrees before becoming a lead graphic designer. While it's true that most lead graphic designers have a college degree, it's generally possible to become one with only a high school degree. In fact, one out of every seven lead graphic designers did not spend the extra money to attend college.

    Those lead graphic designers who do attend college, typically earn either a graphic design degree or a fine arts degree. Less commonly earned degrees for lead graphic designers include a design and visual communication degree or a computer applications degree.

    Once you're ready to become a lead graphic designer, you should explore the companies that typically hire lead graphic designers. According to lead graphic designer resumes that we searched through, lead graphic designers are hired the most by ACS, Applied Minds, and Ashley Furniture Industries. Currently, ACS has 1 lead graphic designer job openings, while there are 1 at Applied Minds and 1 at Ashley Furniture Industries.

    If you're interested in companies where lead graphic designers make the most money, you'll want to apply for positions at The Walt Disney Company, Netflix, and Electronic Arts. We found that at The Walt Disney Company, the average lead graphic designer salary is $127,134. Whereas at Netflix, lead graphic designers earn roughly $119,147. And at Electronic Arts, they make an average salary of $113,880.

    View more details on lead graphic designer salaries across the United States.

    In general, lead graphic designers fulfill roles in the manufacturing and retail industries. While employment numbers are high in those industries, the lead graphic designer annual salary is the highest in the real estate industry with $110,742 as the average salary. Meanwhile, the technology and media industries pay $94,720 and $88,453 respectively. This means that lead graphic designers who are employed in the real estate industry make 52.7% more than lead graphic designers who work in the finance Industry.

    The three companies that hire the most prestigious lead graphic designers are:

      What Graphic Artists Do

      A graphic artist is either an illustrator or an animator who creates art work that will be used in graphic projects such as advertisements, posters, or even book covers. Although a graphic artist has his/her own style of artwork, he/she may be often commissioned to create art specifically for a particular project. A graphic artist may work with a graphic designer in order to convey the overall message of a project. The portfolio of a graphic artist includes cartoons, illustrations, and graphic novels.

      In this section, we take a look at the annual salaries of other professions. Take graphic artist for example. On average, the graphic artists annual salary is $23,414 lower than what lead graphic designers make on average every year.

      Even though lead graphic designers and graphic artists have vast differences in their careers, a few of the skills required to do both jobs are similar. For example, both careers require graphic design, company website, and layout in the day-to-day roles.

      These skill sets are where the common ground ends though. A lead graphic designer responsibility is more likely to require skills like "project management," "graphics department," "email campaigns," and "creative concepts." Whereas a graphic artist requires skills like "posters," "sample layouts," "web content," and "pc." Just by understanding these different skills you can see how different these careers are.

      Graphic artists tend to make the most money in the technology industry by averaging a salary of $76,068. In contrast, lead graphic designers make the biggest average salary of $110,742 in the real estate industry.

      On average, graphic artists reach similar levels of education than lead graphic designers. Graphic artists are 0.1% less likely to earn a Master's Degree and 0.1% more likely to graduate with a Doctoral Degree.

      What Are The Duties Of a Designer?

      A designer is someone who creates a master plan of the look or workings of something before it will be made. It could be tangible or intangible objects, products, procedures, laws, events, games, graphics, services, and even experiences. Designers are creative thinkers with a great eye to configure the skeletal and structural properties of the targeted output. They work in several fields, such as fashion, architecture, web graphics, and user experience. In spite of the variety of professionals in the design industry, all of them are artistic, passionate, inspiring, and emotionally connected to their projects and brands.

      The next role we're going to look at is the designer profession. Typically, this position earns a lower pay. In fact, they earn a $8,682 lower salary than lead graphic designers per year.

      Not everything about these jobs is different. Take their skills, for example. Lead graphic designers and designers both include similar skills like "graphic design," "layout," and "adobe creative suite" on their resumes.

      But both careers also use different skills, according to real lead graphic designer resumes. While lead graphic designer responsibilities can utilize skills like "company website," "brochures," "photography," and "graphics department," some designers use skills like "customer service," "revit," "construction documents," and "design projects."

      It's been discovered that designers earn lower salaries compared to lead graphic designers, but we wanted to find out where designers earned the most pay. The answer? The technology industry. The average salary in the industry is $85,287. Additionally, lead graphic designers earn the highest paychecks in the real estate with an average salary of $110,742.

      On the topic of education, designers earn similar levels of education than lead graphic designers. In general, they're 4.7% more likely to graduate with a Master's Degree and 0.1% more likely to earn a Doctoral Degree.

      How a Visual Designer Compares

      A visual designer is someone who creates designs for a variety of platforms such as Internet and intranet sites, games, and wearables. The duties of visual designers depend on the specific project or industry in which they are working. Duties include creating user-centered interaction models, working with information technology and business teams to resolve complex issues, and designing logos, icons, and infographics. The qualifications to become a visual designer include possessing strong problem-solving, communication, and negotiation skills and obtaining a bachelor's degree in design.

      The visual designer profession generally makes a higher amount of money when compared to the average salary of lead graphic designers. The difference in salaries is visual designers making $8,762 higher than lead graphic designers.

      While looking through the resumes of several lead graphic designers and visual designers we discovered that both professions have similar skills. These similarities include skills such as "graphic design," "company website," and "adobe creative suite," but they differ when it comes to other required skills.

      Some important key differences between the two careers are a few of the skills necessary to fulfill responsibilities. Some examples from lead graphic designer resumes include skills like "layout," "brochures," "graphics department," and "mac," whereas a visual designer might be skilled in "visual design," "online," "style guides," and "interaction design. "

      Visual designers make a very good living in the telecommunication industry with an average annual salary of $109,356. Whereas lead graphic designers are paid the highest salary in the real estate industry with the average being $110,742.

      Visual designers are known to earn higher educational levels when compared to lead graphic designers. Additionally, they're 9.9% more likely to graduate with a Master's Degree, and 0.1% more likely to earn a Doctoral Degree.

      Description Of a Junior Designer

      A junior designer is an entry-level professional who is responsible for creating high-quality designs according to the requirements of clients. Under the supervision of senior designers, junior designers must understand project requirements and projects and use various techniques to create drafts, models, and prototypes. They collaborate with team members to pitch in creative ideas and produce final design solutions that can include banners or logos. Junior designers must also take on specially design tasks and use feedback from other designers to improve.

      Junior designers tend to earn a lower pay than lead graphic designers by about $27,175 per year.

      According to resumes from both lead graphic designers and junior designers, some of the skills necessary to complete the responsibilities of each role are similar. These skills include "graphic design," "company website," and "layout. "

      While some skills are shared by these professions, there are some differences to note. "project management," "brochures," "photography," and "graphics department" are skills that have shown up on lead graphic designers resumes. Additionally, junior designer uses skills like construction documents, revit, design projects, and cad on their resumes.

      Now, let's take a closer look at the financials in each career. The professional industry tends to pay more for junior designers with an average of $49,478. While the highest lead graphic designer annual salary comes from the real estate industry.

      In general, junior designers reach similar levels of education when compared to lead graphic designers resumes. Junior designers are 3.9% more likely to earn their Master's Degree and 0.0% more likely to graduate with a Doctoral Degree.