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LegalShield Overview

LegalShield is an American corporation that sells legal service products through multi-level marketing in the United States and Canada. Harland Stonecipher founded the company in Ada, Oklahoma on August 8, 1972 as the Sportsman's Motor Club.
The staff at LegalShield come from unusually diverse demographic backgrounds. The company is 42.2% female and 38.2% ethnic minorities. Even though it has great demographic diversity, LegalShield notably lacks in political diversity. It has an unusually high proportion of employees who are members of the Republican Party, at 70.4%. Despite having coworkers who agree with each other about politics, employees at LegalShield tend to have relatively short tenures. Staff members usually stay with the company for 2.7 years.
LegalShield is a medium hospitality company with 700 employees and an annual revenue of $400.0M that is headquartered in Oklahoma.


Specialized Consumer Services





Founded in



Ada, OK


Organization Type


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The Team At LegalShield

Key People

    Rip Mason (Chairman of the Board)

    Kathy Pinson (COO)

    Harland Stonecipher (founder)

    Steve Williamson (CFO)

    John Long (President and Network Marketing and Sales)

    Jeff Bell (ceo)

    Sr James Rosseau (President and Business Solutions)

The Culture At LegalShield

Information provided by the company
And we want you on our team. Pursue your fullest potential and never settle in the quest to protect and empower others. Re-imagine a world where equal justice for all is truly possible. We are LegalShield, and the best is yet to come.
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Someone who wants to make a big impact on customers AND be part of a winning team.
And we want you on our team.
Foster a culture of agility, innovation, and breakthrough thinking.

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LegalShield Rankings

LegalShield is ranked #64 on the Best Companies to Work For in Oklahoma list. Zippia's Best Places to Work lists provide unbiased, data-based evaluations of companies. Rankings are based on government and proprietary data on salaries, company financial health, and employee diversity.

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LegalShield Careers

On average, employees at LegalShield stay with the company for 2.6 years. Employees most commonly join LegalShield after leaving Walmart. When they leave LegalShield, they most frequently get their next job at Walmart.

Average Length of Employment


2.6 years
Bluegreen1.8 years
Top Employers Before LegalShield
Walmart15.8 %
US Army12.1 %
AT&T7.0 %
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Top Employers After LegalShield
Walmart14.7 %
AT&T10.0 %
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LegalShield Employee Demographics

Diversity Score
We calculated the diversity score of companies by measuring multiple factors, including the ethnic background, gender identity, and language skills of their workforce.

LegalShield Employees Education

Of the 700 employees at LegalShield, 42.4% attended East Central University. Employees at LegalShield most frequently majored in Business, and most employees’ highest level of education is a Bachelors.

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LegalShield Employment Videos

LegalShield Financial Performance

Performance Score
We calculated the performance score of companies by measuring multiple factors, including revenue, longevity, and stock market performance.


$100M - $1B

Founded in


Organization type


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LegalShield Competitors

Frequently Asked Questions about LegalShield

How many Employees does LegalShield have?

LegalShield has 700 employees.

How much money does LegalShield make?

LegalShield generates $400.0M in revenue.

What industry is LegalShield in?

LegalShield is in the specialized consumer services industry.

What type of company is LegalShield?

LegalShield is a private company.

Who are LegalShield's competitors?

LegalShield competitors include Bluegreen, In-N-Out Burger, Silverleaf Resorts, Westgate Resorts, Great Eastern Resort, Vacation Village Resorts, Fazoli's, Mike's Carwash, Panera Bread, Potbelly, FAIRFIELD RESORTS, Prime Communications, Diamond Resorts International, Marcus, Tropic Tan, L.A. Tan, Six Flags, Sysco Food Services of Hampton Roads, Chat, Papa John's International.

Who works at LegalShield?

Rip Mason (Chairman of the Board)

Kathy Pinson (COO)

Harland Stonecipher (founder)

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Where is LegalShield's headquarters?

LegalShield's headquarters is in Ada, OK.

What is LegalShield's website?

You can find the LegalShield website at

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Updated May 18, 2020

Zippia gives an in-depth look into the details of LegalShield, including salaries, political affiliations, employee data, and more, in order to inform job seekers about LegalShield. The employee data is based on information from people who have self-reported their past or current employments at LegalShield. While we have made attempts to ensure that the information displayed are correct, Zippia is not responsible for any errors or omissions, or for the results obtained from the use of this information. The data presented on this page does not represent the view of LegalShield and its employees or that of Zippia.

LegalShield may also be known as or be related to LEGALSHIELD, LegalShield and Pre-Paid Legal Services, Inc.