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Job outlook for licensing managers in the United States
Are licensing manager jobs in demand?
Licensing manager job and salary trends over time
Licensing manager jobs over time
Licensing manager job growth rate over time
| Year | # of jobs | % of population |
|---|---|---|
| 2021 | 414 | 0.00% |
| 2020 | 401 | 0.00% |
| 2019 | 391 | 0.00% |
| 2018 | 357 | 0.00% |
| 2017 | 325 | 0.00% |
Average licensing manager salary over time
Licensing manager salary by year
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $91,723 | $44.10 | +3.9% |
| 2024 | $88,291 | $42.45 | +1.9% |
| 2023 | $86,639 | $41.65 | +1.6% |
| 2022 | $85,310 | $41.01 | +0.8% |
| 2021 | $84,633 | $40.69 | +1.9% |
Licensing manager jobs by state
Most common states for licensing managers
| Rank | State | Population | # of jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | District of Columbia | 693,972 | 222 | 32% |
| 2 | Massachusetts | 6,859,819 | 1,187 | 17% |
| 3 | Washington | 7,405,743 | 1,104 | 15% |
| 4 | Oregon | 4,142,776 | 634 | 15% |
| 5 | California | 39,536,653 | 5,025 | 13% |
| 6 | Utah | 3,101,833 | 404 | 13% |
| 7 | Rhode Island | 1,059,639 | 123 | 12% |
| 8 | New York | 19,849,399 | 1,971 | 10% |
| 9 | Illinois | 12,802,023 | 1,282 | 10% |
| 10 | Colorado | 5,607,154 | 568 | 10% |
| 11 | Delaware | 961,939 | 99 | 10% |
| 12 | Vermont | 623,657 | 65 | 10% |
| 13 | New Jersey | 9,005,644 | 822 | 9% |
| 14 | Virginia | 8,470,020 | 774 | 9% |
| 15 | Minnesota | 5,576,606 | 488 | 9% |
| 16 | Connecticut | 3,588,184 | 306 | 9% |
| 17 | New Hampshire | 1,342,795 | 116 | 9% |
| 18 | Montana | 1,050,493 | 84 | 8% |
| 19 | North Carolina | 10,273,419 | 750 | 7% |
| 20 | Maryland | 6,052,177 | 444 | 7% |
Most common cities for licensing managers
| Rank | City | # of jobs | Employment/ 1000ppl | Avg. salary |
|---|---|---|---|---|
| 1 | Melrose Park | 2 | 8% | $101,159 |
| 2 | Panama City | 1 | 3% | $79,957 |
| 3 | Albany | 1 | 1% | $84,320 |
| 4 | Grand Prairie | 1 | 1% | $98,693 |
| 5 | Los Angeles | 3 | 0% | $103,498 |
| 6 | Boston | 1 | 0% | $103,914 |
| 7 | Durham | 1 | 0% | $85,197 |
| 8 | Houston | 1 | 0% | $97,429 |
| 9 | Oakland | 1 | 0% | $110,858 |
| 10 | Orlando | 1 | 0% | $76,520 |
| 11 | Philadelphia | 1 | 0% | $82,119 |
| 12 | San Diego | 1 | 0% | $100,921 |
Licensing Manager job outlook: Expert opinions
Our panel of licensing manager experts
University of Houston - Downtown
Berea College
Dr. Richard Conde Ph.D.
Assistant ProfessorUniversity of Houston - Downtown
Marilyn Davies College of Business
What soft skills should all Licensing Managers possess?
Dr. Richard Conde Ph.D.: The need for soft skills are consistent through time. With our societal focus on social media, texting, emojis, etc. It appears to me companies are looking for the following:
- Active listening skills
- Willingness to be self-reflective and accept feedback
- Accept different perspectives. The collision of ideas creates knowledge
- Communicate to the listener (at their level). Flex communicators
- Cultural intelligence. Demographics changes will require better understanding of team member's, boss', customer's, etc. cultural context
J. Ian Norris Ph.D.
Professor of Marketing and Fellow, American Council on EducationBerea College
Economics and Business Department
What certifications/licenses/courses can have the biggest impact for Licensing Managers?
J. Ian Norris Ph.D.: Digital marketing skills are essential for any area of marketing. Luckily there are many online certifications available for this purpose. On the research side, Google Analytics offers a certification. It will also be valuable to know the analytics platforms on social media sites such as facebook, Instagram, and TikTok. Conversely, all of these sites also offer training on digital advertising and promotion, such as Google AdWords. Any coursework in digital marketing that provides instruction in Search Engine Marketing (SEM) will also be highly valuable. Finally, digital video and editing skills are also quite valuable, as all kinds of companies and organizations are using the short video format for storytelling and brand advertising.