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Manager and event coordinator job growth summary. After extensive research, interviews, and analysis, Zippia's data science team found that:
The projected manager and event coordinator job growth rate is 18% from 2018-2028.
About 22,900 new jobs for managers and event coordinator are projected over the next decade.
Manager and event coordinator salaries have increased 9% for managers and event coordinator in the last 5 years.
There are over 10,019 managers and event coordinator currently employed in the United States.
There are 25,113 active manager and event coordinator job openings in the US.
The average manager and event coordinator salary is $48,177.
| Year | # of jobs | % of population |
|---|---|---|
| 2021 | 10,019 | 0.00% |
| 2020 | 11,208 | 0.00% |
| 2019 | 12,005 | 0.00% |
| 2018 | 11,241 | 0.00% |
| 2017 | 10,455 | 0.00% |
| Year | Avg. salary | Hourly rate | % Change |
|---|---|---|---|
| 2025 | $48,177 | $23.16 | +1.9% |
| 2024 | $47,280 | $22.73 | +2.5% |
| 2023 | $46,131 | $22.18 | +2.2% |
| 2022 | $45,121 | $21.69 | +2.0% |
| 2021 | $44,243 | $21.27 | +1.1% |
| Rank | State | Population | # of jobs | Employment/ 1000ppl |
|---|---|---|---|---|
| 1 | Delaware | 961,939 | 214 | 22% |
| 2 | Kansas | 2,913,123 | 592 | 20% |
| 3 | North Dakota | 755,393 | 147 | 19% |
| 4 | District of Columbia | 693,972 | 121 | 17% |
| 5 | New Mexico | 2,088,070 | 336 | 16% |
| 6 | Idaho | 1,716,943 | 243 | 14% |
| 7 | South Dakota | 869,666 | 126 | 14% |
| 8 | Alabama | 4,874,747 | 594 | 12% |
| 9 | Oklahoma | 3,930,864 | 453 | 12% |
| 10 | Massachusetts | 6,859,819 | 546 | 8% |
| 11 | Maryland | 6,052,177 | 426 | 7% |
| 12 | Alaska | 739,795 | 50 | 7% |
| 13 | New Jersey | 9,005,644 | 579 | 6% |
| 14 | Virginia | 8,470,020 | 525 | 6% |
| 15 | Minnesota | 5,576,606 | 317 | 6% |
| 16 | New Hampshire | 1,342,795 | 83 | 6% |
| 17 | Montana | 1,050,493 | 58 | 6% |
| 18 | New York | 19,849,399 | 951 | 5% |
| 19 | Pennsylvania | 12,805,537 | 692 | 5% |
| 20 | Connecticut | 3,588,184 | 196 | 5% |
| Rank | City | # of jobs | Employment/ 1000ppl | Avg. salary |
|---|---|---|---|---|
| 1 | Moscow | 4 | 16% | $30,469 |
| 2 | Kansas City | 1 | 0% | $36,566 |
University of Alaska Fairbanks

Seattle University
University of North Alabama

Sacred Heart University

Marshall University
Spokane Community College

Centenary College of Louisiana

University of Arkansas at Little Rock

Missouri State University

Brigham Young University–Hawaii

Events Industry

Lasell University
Jaunelle Celaire: Never stop learning! This may consist of going back to school, earning new certifications in your field of study, attending conferences and seminars, and making sure that your time management is always at its finest level of excellence.

Seattle University
Communication Department
Jim Clune: When reviewing resumes with students, I always emphasize that they go beyond output to outcome. They should definitely share what they have done and are capable of doing, but it is far more important to explain their impact, the direct employer benefit. What really stands out is when someone can quantify their accomplishments.
The other thing I share with students is to frame their non-career work experience as relevant skill building. A budding PR professional can learn a lot as a barista at Starbucks: customer relations, marketing, problem resolution, organizational representation, etc.
Jim Clune: Virtual work is certainly here to stay. Interest in remote work has skyrocketed. This is good news as geography is less restrictive than it used to be, particularly in the information industry. LinkedIn reports that members are more likely to connect with others outside of the area where they live. One positive aspect of remote work is that it can shift the focus from how employees present themselves - for example, what they are wearing - to how employees demonstrate their expertise through what they say and what they can do.
Jim Clune: Beyond technical skills, another key skill continues to be an ability to work in teams, particularly with people who are different than yourself. This requires even more skill in how you communicate. How you communicate defines who you are in the eyes of your coworkers, and this is just as important, if not more important, when working virtually. This means not just an ability to clearly and concisely express your ideas but also your ability to project confidence and competence.
Alex Wittscheck: Most artist manager positions in the music industry are not filled with a traditional job search where a resume is submitted. However, there are skills that a potential manager needs to demonstrate to earn a job. A manager's job is to represent the artist in all aspects of their career, so a manager must be organized, persuasive, a great communicator, and a quick learner.
My personal experience is with tour management which involves executing a plan for an artist's tour. Most artists want a tour manager to have verifiable experience or a good track record with related positions. Having a personal reference from a mutually trusted professional is always a plus as well.
A manager must know when they can handle a job themselves and when to delegate the work to someone with more knowledge. So, self-awareness is a valued trait. Along with that, the manager needs to have a vast network of other entertainment professionals to call upon when needed. A great manager is always building relationships.
Alex Wittscheck: It is hard to describe which soft skills are most important for an artist manager. Creativity is very important, especially when it comes to creative problem-solving. Being a manager is sometimes art of its own. A manager is on call 24/7. If an artist has an issue, their manager will be the first person they call. Being able to take these issues in stride and solve any immediate issues quickly requires creative thinking. While problem-solving, the manager often has reassured the artist and others that the problems would be handled. An artist that is worried about anything other than making great art is an artist that needs a new manager.
Another soft skill that managers need is the ability to make, build, and maintain professional relationships. A manager must be personable. They will be communicating with all kinds of business contacts and representing their artist directly. A manager that cannot represent themselves well does not have much hope when looking to represent an artist. Being kind, understanding, and empathetic while maintaining quick thinking and decisiveness is a never-ending balancing act for an artist manager.
Alex Wittscheck: Being able to work and communicate in a digital world is important. Managers are constantly communicating via email and text message. Basic computer skills are required. However, beyond that, different managers and firms choose different software to keep up with their work.
Having skills in bookkeeping can be valuable. An artist's manager is responsible for maintaining the artist's money if they do not have a separate business manager. Managers will look toward the next goal the artist has set and make sure there is a plan to fund that project. This means managers will help create, maintain, and execute budgets for every project and tour that an artist will do.
Lastly, digital marketing skills are invaluable in today's entertainment industry. Careers are made (and sometimes destroyed) by content that is posted to social media. Managers must have their fingers on the pulse of digital culture as it progresses. The manager can then take this information and use it to inform marketing strategies for their client that hit the target demographic of their fans.
Alex Wittscheck: Managers make their money off of a commission of their client's income. To make more money as a manager, the manager must find more lucrative income streams for the client. The most important piece of the relationship between an artist and their manager is trust. The artist must be sure that their manager believes in them. The manager must cultivate this trust from the artist over time and prove that the trust is warranted by making great decisions. The manager must be forward-thinking and persuasive. Above all else, the manager has to be someone that the artist wants to partner with.

Keith Hassell: Employers are increasingly looking for applied skillsets and additional certifications to set a candidate apart. Sacred Heart University has recently launched a remote work certification, which houses three modules - focusing on the remote worker, the remote team and the remote leader, providing the tools and resources to comfortably leverage and utilize virtual platforms at various organizations. Additional specialized training, certifications and more are great selling tools pending on the specific area of interest. Certifications are common in areas such as project management, sales, IT/network/software, Google application and more. The candidate needs to think, "What can I do that is beyond my coursework to show I am passionate about my field? How do I make myself stand out?" Certifications is an attainable way to do this.
In addition, soft skills continue to be equally important in today's job market. NACE (the National Association of Colleges and Employers) identified seven core competencies that employers seek from entry level candidates which include critical thinking/problem solving, oral/written communication, teamwork/collaboration, digital technology, leadership, professionalism/work ethic, career management and global/intercultural fluency.

Mark Zanter: Not much change in the music education market. There are fewer positions this year because of the uncertainty.
Mark Zanter: All graduates should be able to write and express themselves clearly and communicate effectively in their discipline.
Mark Zanter: Most of Bachelor's students obtain a Masters degree since that is entry level for teaching in Higher ed. In recent years they have set themselves up as entrepreneurs in music business (writing jingles etc.), working as liturgical musicians, teaching privately, teaching in Higher ed, or working for an Arts Institution. Some will go into other fields like law, medicine, computer science, or public school teaching.
Duane Sunwold: Curb-side To Go, Food Trucks, Personal Catering, Family Farming, Farmers Markets. The meeting and convention market is expected to see an increase by 2022.
Duane Sunwold: Personal Communication Skills, Vocational Math, Food Science
Duane Sunwold: Look for employment in Private Clubs, Supermarket Baking, Resorts, Casinos

Centenary College of Louisiana
Frost School of Business
Dr. Barbara Davis: Graduates participating in internships related to their areas of interest. Internships spanning more than one semester at the same firm stand out as well.

Dr. Timothy Edwards: Writing and research skills. Analytical and critical thinking skills. Technical skills such as web design, graphic design, audio and video production skills. Employers are interested in potential employees knowledge, intelligence and skills.

Missouri State University
Department of Hospitality Leadership
Dr. Jokima Hiller: -Virtual interviews as the final interview. In the past, an interview via phone or Skype may have served as the initial screening interview prior to having the candidate come out for an in-person interview. Now, the virtual interview may be the pre-screening and final interview prior to offer.
-Virtual job fairs. There are a few online platforms such as Handshake that are being used for recruitment purposes. This prevents applicants from having to come on-property or to gather to see who is hiring. Job seekers can create a profile, log on to the platform, and go from employer to employer to see what opportunities they have available.
-Virtual tours. Candidates that are doing their own research on a business will definitely review the company's website. A hospitality company most likely has already provided photos and videos of their location for their guests. Now, these resources are being utilized by job seekers versus showing up or coming in for a tour.
In addition, there is more reliance today on social media as a way to get to know candidates.
Dr. Jokima Hiller: Employers are seeking candidates who are:
- Adaptable, Flexible
- Have transferable skills such as customer service, financial management, problem solving, critical thinking, etc.
- Self-starter
Dr. Jokima Hiller: Look at secondary markets for opportunities. Unfortunately, many of your major markets have been hit hard resulting in closings or in closings, reopenings, and then closings again because there hasn't been enough business to sustain them. But, you will find that the next town over had hospitality businesses that scaled back but never closed thereby meeting the needs of their regulars and attracting displaced business from the larger markets. For example, Indianapolis is a major market where their downtown area was greatly impacted. However, some hotels in Fishers remained open and are now actively seeking candidates as they ramp back up.

Joel Reece Ph.D.: Be willing to serve on extra committees. Anticipate the needs of your supervisor. Be dependable. Add value to the organization.
Joel Reece Ph.D.: Review job postings of career jobs you want to see what types of skills and experience they are looking for in applicants, then go find opportunities to gain those skills and experience.
Look for opportunities to get involved. It is ok to be a volunteer or have an entry level job.
Think of your job as a place you can get paid to learn. Work with the attitude to add value to the company.
Joel Reece Ph.D.: Communication skills related to cultural sensitivity
Hosting skills to coordinate and put on events to maximize facility use and revenue

Events Industry
Barbara Connell: Depending on the position that is available, various items draw attention. If a manager or junior role is being filled, an experience that shows continued alignment within a field or type of activity and learning within that field or activity is appealing. Dedication and consistency are always attractive. If a senior role is being filled, deep levels of varied responsibility and achievement are indicators that an individual is committed, focused, and likely to be a successful leader. Tenure is also attractive; staying in a position for 3-5 years or more is a positive trait and shows that the organization's investment will be protected.
Barbara Connell: The pandemic has shown us that we can deliver events and programming in a variety of ways with technology. Frankly, the field has been expanding in this direction over the past ten years; it was necessary to make a hard decision to move virtually more quickly and with greater breadth than originally anticipated. Delivering content virtually, testing remotely, and engaging learners or participants by using technology in a broader sense is promising. The face-to-face element of education and interaction will never go away, but organizations and associations have the opportunity to reach audiences they previously never envisioned. Each organization has a chance to be truly global now, as warranted, if they provide relevant content that is tailored for the remote learner and make it valuable. Shorter, more digestible content with clear objectives and outcomes will make organizations approachable. Don't try to do too much; however, use technology to do what you do best and reach previously unreachable constituents.
Barbara Connell: Inevitably, there will be an impact, especially in those fields that rely on face-to-face learning, such as medicine. While we're learning how to better engage individuals safely in all areas, there are some fields that simply require personal, hands-on education, which is difficult and can be unsafe, especially when working with sick or compromised patients. Those who were scheduled to enter their final year of education over the last 5-8 months are going to experience education in a different fashion and likely have an altered outcome. It is critical for all educators to try to engage at a deeper level while remotely teaching, and then encourage the student to seek ongoing education after graduation to further hone skills. The concept of life-long learning is more important than ever.

Lasell University
Department of Hospitality & Event Management
Siddharth Mobar: There will be a reset of wages, cross-training as hotels will pivot to more efficient operations and there will be a demand for graduates with more specialized skills, professional hospitality industry certifications.
Siddharth Mobar: More brands will invest in check in and check out kiosks and apps will be more promoted than before. Better air quality and other ultraviolet cleaning tools.
Siddharth Mobar: There will be an increase, will go back to pre-pandemic levels when demand increases.