What is a Manager, Field Marketing?

Sometimes people receive fancy packages in their mails with a stylish pair of earphones, delicious-looking cupcakes, or perhaps some personalized swag. That's a company's creative marketing tactic that sends people those items and tries to sell their products. This smart marketing tactic is the work of the field marketing managers of that company.

A field marketing manager plays a crucial role in executing several marketing campaigns and measuring their outcomes. They coordinate and manage daily projects and some other marketing team members. A field manager also spearheads field marketing initiatives by working closely with the sales and sales enablement team.

On successfully playing the important role of field marketing manager, you can earn around $39.8 per hour. Typically, professional managers own a bachelor's degree in business or marketing. But you will also come across various managers with a master's degree in the relevant field, so buckle up and go!

What Does a Manager, Field Marketing Do

There are certain skills that many managers, field marketing have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed creativity, organizational skills and analytical skills.

Learn more about what a Manager, Field Marketing does

How To Become a Manager, Field Marketing

If you're interested in becoming a manager, field marketing, one of the first things to consider is how much education you need. We've determined that 82.0% of managers, field marketing have a bachelor's degree. In terms of higher education levels, we found that 9.5% of managers, field marketing have master's degrees. Even though most managers, field marketing have a college degree, it's impossible to become one with only a high school degree or GED.

Learn More About How To Become a Manager, Field Marketing

Top Manager, Field Marketing Jobs Near You

Manager, Field Marketing Career Paths

In addition to switching up your job search, it might prove helpful to look at a career path for your specific job. Now, what's a career path you ask? Well, it's practically a map that shows how you might advance from one job title to another. Our career paths are especially detailed with salary changes. So, for example, if you started out with the role of marketing director you might progress to a role such as regional marketing director eventually. Later on in your career, you could end up with the title regional marketing director.

Manager, Field Marketing

Marketing Director

Regional Marketing Director

7 Years

Marketing Director Director Of Sales

Director Of Retail Sales

10 Years

Senior Manager Of Marketing Marketing Director

Director Of Consumer Marketing

10 Years

Senior Manager Of Marketing

Senior Marketing Program Manager

9 Years

Regional Marketing Manager Brand Manager

Global Brand Manager

9 Years

Brand Manager Marketing Manager

Marketing Manager, Global Marketing

8 Years

Top Careers Before Manager, Field Marketing

Marketing Manager (89,627 Jobs)

14.7 %

Account Executive (205,561 Jobs)

11.1 %

Sales Representative (205,456 Jobs)

7.1 %

Top Careers After Manager, Field Marketing

Marketing Manager (89,627 Jobs)

15.2 %

Marketing Director (93,503 Jobs)

14.1 %

Senior Manager Of Marketing (109,064 Jobs)

7.4 %

Average Salary for a Manager, Field Marketing

Managers, Field Marketing in America make an average salary of $93,296 per year or $45 per hour. The top 10 percent makes over $127,000 per year, while the bottom 10 percent under $68,000 per year.

Average Manager, Field Marketing Salary

$93,296 Yearly

$44.85 hourly

$68,00010%

$93,000Median

$127,00090%

See More Salary Information

What Am I Worth?

Roles and Types of Manager, Field Marketing

The role of a manager, field marketing includes a wide range of responsibilities. These responsibilities can vary based on an individual's specific job, company, or industry.Here are some general manager, field marketing responsibilities:

Proactively drive the execution of commercial marketing programs through to tracking
Collaborate with the product and program teams to design
Support development of monthly promotions o marketing material inventory levels organization structure for material, suggested levels per agency, suggested levels of new policy material, roll-out the pronto way business partners marketing management manage agency created marketing material (flyers / posters / door hangers) o works with field & marketing team to create & develop referral promotions o meet with all agency managers to create marketing plan for the month based on their individual needs

There are several types of manager, field marketing, including:

Marketing Manager

Role:

A Marketing Manager is a key person with many responsibilities when it comes to finding customers for a product. They contribute to creating and consistently maintaining an identity for the products a company sells and oversees the communication and placement of this brand on the market. They create growth strategies for the business, based on data analysis; organize efforts to promote products, generate revenues, and secure a steady pool of satisfied customers.

Marketing managers find ways to make sure the reputation of their company is impeccable. They design and implement marketing campaigns and track, analyze, and evaluate their performance.

They are creative thinkers who deploy sophisticated technologies to understand the most hidden desires of consumers and are able to frame a product in a way that creates desire, while discovering the channels of communication that hit the nail on the head.

Average Salary: $104,550
Degree: Bachelor's Degree

Sales And Marketing Manager

Role:

A sales and marketing manager is in charge of generating revenue for their company by marketing a product and cinching sales conversions. They usually supervise two teams of people-the sales and marketing departments. They also develop strategies to attract new audiences through marketing campaigns and generate more revenue through innovative sales plans. A sales and marketing manager needs to be familiar with the latest technologies used in the field, such as Search Engine Marketing (SEM) techniques, management systems such as Delphi, and more. They also need excellent interpersonal skills to build strong client relationships and motivate their team to reach their sales goals.

Sales and marketing managers earn an average salary of $78,019 a year. However, they need to put in many years of hard work before they can be promoted to this position.

Most sales and marketing managers start off by earning a bachelor's degree in business. Some go on to earn a master's. They need several years of experience working in sales or marketing, including some time working in a more junior management position.

Average Salary: $81,953
Degree: Bachelor's Degree

Market Manager

Role:

A marketing manager supervises all marketing operations of the company. It is your job to carry out market research and determine the latest consumer trends. You must also identify new business opportunities, bring in prospective leads and help your organization create a niche for its products. It is almost important that you can decipher the competitor's edge and optimize current branding strategies and marketing solutions. Branding is a key responsibility of your job as well as you must ensure that your company is portrayed in the best possible light at all times. Your job is to ensure that your brand and products are properly positioned, promoted, advertised, and sold across different marketing channels.

Important skills required for this role are creativity, attention to detail, organizational skills, and communication skills. Other skills are business development, customer service, sales goals, market research, and other skills. The most commonly required educational qualification is a bachelor's degree. market managers make an average of $47.29 an hour and $98,373 annually

Average Salary: $88,058
Degree: Bachelor's Degree

States With The Most Manager, Field Marketing Jobs

Mouse over a state to see the number of active manager, field marketing jobs in each state. The darker areas on the map show where managers, field marketing earn the highest salaries across all 50 states.

Average Salary: Job Openings:

Number Of Manager, Field Marketing Jobs By State

Rank	State	Number of Jobs	Average Salary
1	California	7,857	$101,388
2	Texas	4,829	$88,339
3	New York	3,477	$94,865
4	Florida	3,227	$88,278
5	Pennsylvania	2,530	$93,946
6	Illinois	2,455	$81,039
7	North Carolina	2,219	$88,766
8	Georgia	2,190	$85,300
9	Virginia	2,106	$92,225
10	Massachusetts	2,067	$93,865
11	Ohio	1,840	$88,593
12	Washington	1,674	$98,028
13	Minnesota	1,645	$73,191
14	New Jersey	1,631	$99,492
15	Colorado	1,449	$78,746
16	Maryland	1,302	$97,749
17	Michigan	1,300	$88,601
18	Arizona	1,220	$93,199
19	Wisconsin	1,123	$77,014
20	Oregon	1,110	$93,827
21	Indiana	1,109	$87,406
22	Tennessee	1,061	$79,603
23	Missouri	1,044	$77,344
24	Connecticut	840	$97,262
25	South Carolina	760	$77,238
26	Utah	723	$87,866
27	Kentucky	604	$78,134
28	Iowa	595	$86,684
29	Alabama	566	$73,299
30	Kansas	526	$72,963
31	Arkansas	520	$75,975
32	Oklahoma	511	$75,623
33	Louisiana	502	$78,410
34	Nevada	501	$105,206
35	New Hampshire	436	$80,817
36	Nebraska	429	$73,066
37	New Mexico	389	$79,923
38	Mississippi	358	$74,538
39	Maine	356	$79,028
40	Idaho	300	$82,311
41	North Dakota	263	$74,453
42	Montana	249	$72,761
43	West Virginia	244	$79,029
44	Rhode Island	236	$83,999
45	Hawaii	216	$81,242
46	Delaware	211	$82,049
47	South Dakota	207	$73,154
48	Wyoming	175	$77,930
49	Vermont	162	$79,768
50	Alaska	153	$72,447

Manager, Field Marketing Education

Manager, Field Marketing Majors

Business

25.1 %

Marketing

22.2 %

Communication

11.9 %

Manager, Field Marketing Degrees

Admissions

Most Popular Majors

Economics

Psychology

Business

Political Science

English

Top Skills For a Manager, Field Marketing

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 8.7% of managers, field marketing listed digital marketing on their resume, but soft skills such as creativity and organizational skills are important as well.

Digital Marketing, 8.7%

Integrated Marketing, 7.8%

Project Management, 5.4%

Salesforce, 5.1%

ROI, 4.8%

Other Skills, 68.2%

Choose From 10+ Customizable Manager, Field Marketing Resume templates

Zippia allows you to choose from different easy-to-use Manager, Field Marketing templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Manager, Field Marketing resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

Manager, Field Marketing Demographics

Manager, Field Marketing Gender Distribution

Female

53%

Male

47%

After extensive research and analysis, Zippia's data science team found that:

Among managers, field marketing, 52.9% of them are women, while 47.1% are men.

The most common race/ethnicity among managers, field marketing is White, which makes up 74.6% of all managers, field marketing.

The most common foreign language among managers, field marketing is Spanish at 56.4%.

Online Courses For Manager, Field Marketing That You May Like

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The first course in the Sales Operations/Management Specialization, Account Management & Salesforce Design aims to introduce learners to a variety of sales methods. Students will gain knowledge on steps in strategic planning and sales management, responsibilities of a sales manager, kinds of sales operations, a recap of the personal selling process, and the concept of a buying center...

See More on Coursera

2. Make the Sale: Build, Launch, and Manage E-commerce Stores

Make the Sale: Build, Launch, and Manage E-commerce Stores is the sixth of seven courses in the Google Digital Marketing & E-commerce Certificate. This course explores how businesses and individuals sell products online, including using popular platforms like Shopify. You’ll go through the process of creating a mock e-commerce store. To do this, you’ll build a Shopify store, add the necessary information, and create product listings. You’ll explore how to reach customers online through...

See More on Coursera

3. Product Launch Marketing Plan: Go to Market Marketing Plan

4.6

(1,061)

MBA Marketing Strategy, Product Marketing, Product Marketing Manager, Product Management, Product Manager Marketing Plan...

See More on Udemy

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Full Time

Part Time

Internship

Temporary

Best States For a Manager, Field Marketing

Some places are better than others when it comes to starting a career as a manager, field marketing. The best states for people in this position are Nevada, California, New Jersey, and Washington. Managers, field marketing make the most in Nevada with an average salary of $105,206. Whereas in California and New Jersey, they would average $101,388 and $99,492, respectively. While managers, field marketing would only make an average of $98,028 in Washington, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Nevada

Total Manager, Field Marketing Jobs: 501

Highest 10% Earn:

$146,000

Location Quotient:

1.11

$105,206

Avg. Salary

View 501 Manager, Field Marketing Jobs In NV

2. Connecticut

Total Manager, Field Marketing Jobs: 840

Highest 10% Earn:

$132,000

Location Quotient:

1.17

$97,262

Avg. Salary

View 840 Manager, Field Marketing Jobs In CT

3. California

Total Manager, Field Marketing Jobs: 7,857

Highest 10% Earn:

$141,000

Location Quotient:

1.24

$101,388

Avg. Salary

View 7,857 Manager, Field Marketing Jobs In CA

Full List Of Best States For Managers, Field Marketing

How Do Manager, Field Marketing Rate Their Jobs?

Top Manager, Field Marketing Employers

We've made finding a great employer to work for easy by doing the hard work for you. We looked into employers that employ managers, field marketing and discovered their number of manager, field marketing opportunities and average salary. Through our research, we concluded that Salesforce was the best, especially with an average salary of $107,445. Rubrik follows up with an average salary of $115,667, and then comes Splunk with an average of $100,408. In addition, we know most people would rather work from home. So instead of having to change careers, we identified the best employers for remote work as a manager, field marketing. The employers include HUB International, Upwork, and Veeva Systems

Most Common Employers For Manager, Field Marketing

Rank	Company	Average Salary	Hourly Rate	Job Openings
1	Microsoft	$122,716	$59.00	13
2	TIBCO Software	$115,694	$55.62	13
3	Rubrik	$115,667	$55.61	51
4	Cisco	$115,650	$55.60	20
5	Salesforce	$107,445	$51.66	62
6	AT&T	$104,449	$50.22	16
7	Splunk	$100,408	$48.27	32
8	Wendy's	$100,382	$48.26	12
9	The Coca-Cola Company	$99,591	$47.88	21
10	Dell	$95,576	$45.95	14

Manager, Field Marketing Videos

Career Advice on becoming a Marketing Executive by Charlie C (Highlights)

Updated February 6, 2023

What is a Manager, Field Marketing?

What Does a Manager, Field Marketing Do

How To Become a Manager, Field Marketing

Manager, Field Marketing Career Paths

Top Careers Before Manager, Field Marketing

Top Careers After Manager, Field Marketing

Recent Job Searches

Average Salary for a Manager, Field Marketing

Roles and Types of Manager, Field Marketing

Marketing Manager

Sales And Marketing Manager

Market Manager

States With The Most Manager, Field Marketing Jobs

Number Of Manager, Field Marketing Jobs By State

Manager, Field Marketing Education

Manager, Field Marketing Majors

Manager, Field Marketing Degrees

Top Colleges for Manager, Field Marketings

1. University of Georgia

2. University of Wisconsin - Madison

3. University of Minnesota - Twin Cities

4. Purdue University

5. Howard University

6. Ohio State University

7. University of Texas at Austin

8. University of Southern California

9. University of Pennsylvania

10. SUNY at Binghamton

Top Skills For a Manager, Field Marketing

Choose From 10+ Customizable Manager, Field Marketing Resume templates

Manager, Field Marketing Demographics

Manager, Field Marketing Gender Distribution

Online Courses For Manager, Field Marketing That You May Like

Best States For a Manager, Field Marketing

How Do Manager, Field Marketing Rate Their Jobs?

Top Manager, Field Marketing Employers

Most Common Employers For Manager, Field Marketing

Manager, Field Marketing Videos

Manager, Field Marketing Related Careers

Manager, Field Marketing Related Jobs

What Similar Roles Do

Resume For Related Jobs