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What is a manager, integrated marketing and how to become one
A manager, integrated marketing is an expert who develops and executes effective marketing programs that help to create awareness and help promote the company. Your responsibilities include creating advertisements, attending trade shows, preparing and developing presentations for customers, and tracking budgets. You are also to monitor the success of marketing campaigns, build trust with clients, and maintain a very good relationship with major stakeholders in the company. A manager, integrated marketing is also tasked with promoting uniformity and effectiveness of the brand. Also, you will need to regularly communicate with key stakeholders and inform them of developments, campaigns, and other activities of the company.
To qualify for this position, you need to have a bachelor's degree in marketing, business administration, or a related field. You must exhibit great leadership, communication, and presentation skills. Also, you must have excellent organizational skills and in-depth knowledge of effective marketing strategies. The average yearly salary is $95,294 or $46 per hour.
What general advice would you give to a manager, integrated marketing?
Tobias Sellier
Senior Director, American Public Power Association
Avg. Salary $103,181
Avg. Salary $59,228
Growth rate 10%
Growth rate 0.3%
American Indian and Alaska Native 0.23%
Asian 8.15%
Black or African American 3.04%
Hispanic or Latino 8.67%
Unknown 5.32%
White 74.58%
Genderfemale 65.56%
male 34.44%
Age - 38American Indian and Alaska Native 3.00%
Asian 7.00%
Black or African American 14.00%
Hispanic or Latino 19.00%
White 57.00%
Genderfemale 47.00%
male 53.00%
Age - 38Stress level is high
7.1 - high
Complexity level is advanced
7 - challenging
Work life balance is poor
6.4 - fair
Manager, integrated marketing career paths
Key steps to become a manager, integrated marketing
Explore manager, integrated marketing education requirements
Start to develop specific manager, integrated marketing skills
Skills Percentages Integrated Marketing 23.51% Digital Marketing 15.01% Marketing Campaigns 5.69% Channel Marketing 4.78% Project Management 4.47% Complete relevant manager, integrated marketing training and internships
Accountants spend an average of 1-3 months on post-employment, on-the-job training. New managers, integrated marketing learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a manager, integrated marketing based on U.S. Bureau of Labor Statistics data and data from real manager, integrated marketing resumes.Research manager, integrated marketing duties and responsibilities
- Collaborate with sales, production and management to identify and achieve client KPIs creatively and efficiently.
- Serve as CRM system administrator, managing all updates, designing customize reporting base on executive requirements.
- Lead analyst for major marketing budget planning efforts including evaluation of marketing mix and ROI.
- Develop the distribution strategy of content to deliver efficient programs base on client KPIs.
Prepare your manager, integrated marketing resume
When your background is strong enough, you can start writing your manager, integrated marketing resume.
You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a manager, integrated marketing resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.
Choose from 10+ customizable manager, integrated marketing resume templates
Build a professional manager, integrated marketing resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your manager, integrated marketing resume.
Apply for manager, integrated marketing jobs
Now it's time to start searching for a manager, integrated marketing job. Consider the tips below for a successful job search:
- Browse job boards for relevant postings
- Consult your professional network
- Reach out to companies you're interested in working for directly
- Watch out for job scams
How did you land your first manager, integrated marketing job
Are you a manager, integrated marketing?
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Average manager, integrated marketing salary
The average manager, integrated marketing salary in the United States is $103,181 per year or $50 per hour. Manager, integrated marketing salaries range between $76,000 and $138,000 per year.
What am I worth?
How do managers, integrated marketing rate their job?
Manager, integrated marketing reviews
Overseeing printing For direct mail. Packaging design Developing hot mail list.
Unreasonable deadlines.
Autonomy, relationship biolding
Meetings needs of all parties can be difficult but good negotiation helps!
Updated January 8, 2025
