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Manager, market intelligence skills for your resume and career

Updated January 8, 2025

3 min read

Quoted experts

Parfait Kouassi PhD.,

William Covington

Below we've compiled a list of the most critical manager, market intelligence skills. We ranked the top skills for managers, market intelligence based on the percentage of resumes they appeared on. For example, 12.9% of manager, market intelligence resumes contained data analysis as a skill. Continue reading to find out what skills a manager, market intelligence needs to be successful in the workplace.

15 manager, market intelligence skills for your resume and career

1. Data Analysis

Here's how managers, market intelligence use data analysis:

Optimized current programs while providing strategic direction to organizational leaders through data analysis and ROI development.
Managed all online-focused projects including internal/external communications, SEO optimization & data analysis.

2. Project Management

Here's how managers, market intelligence use project management:

Provide project management and facilitate teams through business process improvement and analysis.
Led project management and analysis for research studies to guide resource allocation decisions.

3. Deep Understanding

Here's how managers, market intelligence use deep understanding:

Collaborated extensively with Target, Sales and the Laundry/Home Cleaning SBU to develop a deep understanding of Target's Best Guest.

4. Business Intelligence

Here's how managers, market intelligence use business intelligence:

Provided Business Intelligence leadership, enhancing retail partnerships by increasing category sales.
Designed business intelligence processes to improve market and customer knowledge.

5. Market Trends

Here's how managers, market intelligence use market trends:

Established market intelligence function to research and analyze competitors, market trends, and industries.
Researched and organized complex market trends, competitive intelligence, and sales data.

6. Business Strategies

Here's how managers, market intelligence use business strategies:

Trade Promotion Manager: Developed business strategies and annual sales objectives for $750 million pasta company.

7. Market Insights

Here's how managers, market intelligence use market insights:

Developed and maintained market insights reporting system.
Market insights and strategy input led to the design of a creative concept to be used in all future communications.

8. Visualization

Here's how managers, market intelligence use visualization:

Developed research and strategy capabilities of boutique agency focused on social media and data visualization.
Manage the organization's data visualization program and social media presence, increasing the number of unique website visits.

9. Business Development

Business development is the ideas or initiatives that work to make business work better. Selling, advertising, product development, supply chain management, and vendor management are only a few of the divisions involved with it. There is still a lot of networking, negotiating, forming alliances, and trying to save money. The goals set for business development guide and coordinate with all of these various operations and sectors.

Here's how managers, market intelligence use business development:

Subject contributor to global chemicals and metals business development teams.
Conduct business development and sales for new capital market intelligence clients.

10. Market Data

Market data is the general term used in relation to financial information required for research, analysis, trading, and accounting of financial instruments of all asset classes in global markets. Market data enables traders and investors to see the latest price and historical trends for various assets, and how to enter and exit trades.

Here's how managers, market intelligence use market data:

Developed an emerging market strategy by analyzing financial models and market data, and coordinated cross groups on product promotion execution.
Analyzed market data, business drivers, technology trends and financial information in order to develop actionable intelligence.

11. Macro

Here's how managers, market intelligence use macro:

Performed weekly analyses on macro economical reports to quantify their effects on currency fluctuations.
Perform market analysis, including supply/demand, competitor, and macro driver trends to support strategic objectives.

12. Competitive Landscape

Here's how managers, market intelligence use competitive landscape:

Provide senior executive management with quarterly assessment of economic trends as well as financial and strategic evaluation of the competitive landscape.
Collaborated with sales and marketing to identify and size market opportunities and assess competitive landscape.

13. Market Analysis

Here's how managers, market intelligence use market analysis:

Performed macroeconomic, competitive and information technology market analysis to provide the business with accurate, strategic market information.
Delivered innovative market analysis and strategic insights for SMB segment.

14. Competitive Analysis

Competitive analysis is the process of assessing your competitors to determine their strengths and weaknesses, It is a part of strategic management that enables one to identify the opportunities and threats a business can face in the market.

Here's how managers, market intelligence use competitive analysis:

Created market and competitive analysis reports on a wide variety of businesses, ideas, and products.
Supported 200+ product managers, sales and executive leadership with market and competitive analysis.

15. Market Research

Market research is a collective effort to collect information related to a consumer's needs and wants. It is a systematic approach that involves recording and analysis of both qualitative and quantitative data. Market research helps a business to identify a target market correctly and identify the gaps in potential consumer's expectations.

Here's how managers, market intelligence use market research:

Designed and structured the automobile insurance product re-launch by using market research, value chain analysis and innovation process analysis.
Developed and coordinated quantitative and qualitative market research to support marketing and business decisions.

What skills help Managers, Market Intelligence find jobs?

Tell us what job you are looking for, we’ll show you what skills employers want.

What manager, market intelligence skills would you recommend for someone trying to advance their career?

Parfait Kouassi PhD.

Associate Teaching Professor, Drexel University

Maximizing your salary potential when starting your career with multilingual and multicultural skills requires a strategic approach. While some companies offer language incentives, the true value of these skills extends far beyond financial compensation. Multilingual and multicultural individuals enjoy a wealth of social fulfillment by fostering connections, building bridges, and gaining deeper insights into diverse perspectives and ways of life. If you want to maximize your financial gain and your chosen field does not directly reward language proficiency, you should be aware that numerous opportunities exist across various industries that actively seek out and compensate individuals with your unique skill set. Fields such as international business, diplomacy, education, healthcare, and tourism highly value bilingual and multicultural individuals for their ability to facilitate communication, build bridges, and drive innovation in diverse contexts.

What technical skills for a manager, market intelligence stand out to employers?

William Covington

Professor, Gulf Coast State College

Most employers understand that today's world revolves around technology. Therefore having a skill set that may include, web design and marketing of some kind, can be very valuable to an employer.

What soft skills should all manager, market intelligences possess?

Dr. Richard Conde Ph.D.

Assistant Professor, University of Houston - Downtown

The need for soft skills are consistent through time. With our societal focus on social media, texting, emojis, etc. It appears to me companies are looking for the following:

- Active listening skills

- Willingness to be self-reflective and accept feedback

- Accept different perspectives. The collision of ideas creates knowledge

- Communicate to the listener (at their level). Flex communicators

- Cultural intelligence. Demographics changes will require better understanding of team member's, boss', customer's, etc. cultural context

Do you want to know more?

List of manager, market intelligence skills to add to your resume

The most important skills for a manager, market intelligence resume and required skills for a manager, market intelligence to have include:

Data Analysis
Project Management
Deep Understanding
Business Intelligence
Market Trends
Business Strategies
Market Insights
Visualization
Business Development
Market Data
Macro
Competitive Landscape
Market Analysis
Competitive Analysis
Market Research

Executive Leadership
CRM
Technology Trends
SME
Business Decisions
Financial Analysis
Swot Analysis
Product Development
R
Customer Insights
Research Plans
Competitive Advantage
Consumer Insights
Corporate Strategy
Competitive Environment

Americas
Financial Models
Intelligence Gathering
Executive Management
Competitive Intelligence Function
ROI
Strategic Plan
Leveraged
Internal Clients
Competitive Dynamics
Data Warehouse
Competitive Products
Competitive Data

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Updated January 8, 2025

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