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Become A Manager Of Corporate Communications

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Working As A Manager Of Corporate Communications

  • Communicating with Persons Outside Organization
  • Establishing and Maintaining Interpersonal Relationships
  • Communicating with Supervisors, Peers, or Subordinates
  • Thinking Creatively
  • Getting Information
  • Deal with People

  • Mostly Sitting

  • Make Decisions

  • Stressful

  • $96,850

    Average Salary

What Does A Manager Of Corporate Communications Do At Wells Fargo

* Develop and implement strategic communications plans that advance Wells Fargo’s reputation as a leader in corporate social responsibility (CSR), philanthropy and community impact
* Design and execute internal, media, social, executive and branded-channel communications to targeted stakeholders including consumers/customers, non-profit partners, policymakers and influencers
* Create an effective and meaningful Wells Fargo CSR narrative and support the re-launch of the Wells Fargo Foundation
* Lead a team focused on driving media engagement for Wells Fargo’s CSR priorities including environmental sustainability, economic growth, and diversity and inclusion
* Serve as a trusted and strategic counselor on messaging, reputation and issues management, media relations, and crisis communications
* Manage a philanthropy “community of practice” formed to integrate philanthropic communications activities across various parts of Wells Fargo and its lines of business
* Identify proactive external engagements to advance storytelling and best position executives and company
* Seek opportunities to fully leverage internal and external channels to tell and amplify our story
* Track and measure results of plans to ensure that results are in line with intended outcomes and business objectives
* Develop strategic responses to and effectively manage media inquiries, including in a crisis situation
* The
* Government Relations and Corporate Responsibility (GRCR) Communications* team is responsible for communications activities to a variety of public and private stakeholders that protect and promote Wells Fargo’s reputation as a community-oriented financial services institution and a leader in corporate social responsibility

What Does A Manager Of Corporate Communications Do At Broadridge Financial Solutions

* Collaborate with the Marketing organization to develop integrated communication campaigns for product and program initiatives that maximize the impact of strategic messages against prioritized targets.
* Create and drive major public relations campaigns, leveraging PR agencies.
* You will leverage existing and build strong relationships with members of the press (financial trades and business; primarily domestic) to drive positive coverage.
* Create comprehensive and compelling press materials (e.g. news releases, research, strategic messaging and talking points, Q&As etc.), be responsible for media support to executives, and supervise relevant media tracking and overall program results.
* Demonstrate writing excellence when crafting internal and client materials and correspondence.
* Collaborate with and manage outside agencies.
* You will create, execute and optimize social media strategies and plans, across multiple audiences and channels, to broaden awareness and optimize demand generation efforts.
* Help build and optimize social media and content marketing programs focused on audience engagement and improving brand awareness and consideration for Broadridge
* You will drive day-to-day strategic and executional support for Global Social Media efforts

What Does A Manager Of Corporate Communications Do At Xylem

* Provide day to day oversight of Xylem’s content development for media relations and corporate digital properties, with the aim of cultivating a steady stream of press coverage for the company.
* Write and edit stories for publication on the Reservoir , Xylem’s content news hub (to be launched in March 2017)
* Write and edit content for Xylem’s social media platforms, specifically LinkedIn and Twitter; work across the Company to align content creation and dissemination for Xylem product brand social media properties
* Draft and edit press releases for corporate announcements and review certain media materials developed by Xylem’s Growth Centers and Commercial Teams
* Monitor external coverage of Xylem in trade and business news across all platforms and develop KPIs to measure impact
* Monitor industry media to identify trends and issues that Xylem may wish to contribute its perspective on
* Manage external resources, such as media monitoring and distribution services, and assist in managing work conducted by PR and other creative agencies
* Provide strategic communications support for Xylem senior leadership as needed, such as developing speech content/ talking points, briefing books and research materials, and staff key events.
* Manage Xylem’s corporate external website – governance, content and design – partnering with the company’s Growth Centers and Commercial Teams to develop and properly position digital content to increase traffic to the site.
* This includes being the principal writer of content for the Reservoir (mentioned above) and overseeing the creation of other creative (e.g., infographics, video, etc.) for the site.
* Develop and execute a strategic communications plan on Xylem’s sustainability strategy to successfully position the company as a leader in this regard.
* This includes but is not limited to the following:
* Produce the company’s annual sustainability report, and other corporate materials as needed.
* Partner with Internal Communications to create a sustained campaign to educate employees about sustainability and help foster an environment in which sustainability is woven into the corporate culture around the globe.
* Oversee Xylem’s participation in World Water Week, an annual conference in Stockholm, as well as the company’s sponsorship of the Stockholm Junior Water Prize.
* Oversee the external communications activities related to Xylem Watermark, Xylem’s corporate citizenship and social investment program.
* Partner with VP, EHS&S to oversee the completion of key reputation lists and rankings, such as the MSCI Report, Dow Jones Sustainability Index, and other leading indicators of corporate reputation.
* Protect and enhance the company’s reputation as a responsible corporate citizen by serving as an integral member of the crisis reputation management team.
* Assist in the management of trainings on Xylem’s crisis communications plan and update plan as appropriate.
* Provide support to the VP, Global Public Affairs, on all financial communications, including the development of materials related to quarterly earnings, annual letter to shareholders, investor presentations, and any related media relations to clearly and accurately communicate Xylem’s investment thesis and results.
* Key Relationships** :
* External: External vendors, including PR agencies; Key reporters Internal: Marketing communicators in Growth Centers and Commercial Teams; Investor Relations; Senior executives

What Does A Manager Of Corporate Communications Do At Sallie Mae

* Media Relations
* Drafts news releases, messages, pitches, and other external communications on saving, planning, and paying for college topics.
* Serves as contact with business, personal finance, education and college reporters.
* Addresses incoming inquiries from media and other external parties and coordinates response.
* Seeks out opportunities to strengthen and build relationships with reporters covering saving, planning, and paying for college topics.
* Responsible for the execution and administration of department goals and objectives.
* Ensures team works in compliance with applicable Sallie Mae policies, procedures, and processes.
* May be assigned as a project lead for various projects and/or asked to participant as a key participant on relevant business area project.
* Project Management/Other
* Manages the production of fact sheets and press kits to support public relations efforts.
* Provide backup media monitoring and analysis as needed.
* Meets regularly with manager to communicate team progress towards business area objectives.
* Establishes cross-functional business area relationships to influence collaboration in implementing new initiatives and/or recommendations to resolve identified issues, deficiencies, and/or exceptions.
* Helps manages online newsroom and corresponding web properties assigned to Corporate Communications.
* Helps manage outside PR agencies and other external vendors

What Does A Manager Of Corporate Communications Do At McKesson

* Executive Communications
* Executive written communication and distribution
* Events planning and execution support (all-hands meetings)
* Draft presentations
* Thought leadership (internal and external)
* Crisis planning
* Enterprise Technology & Services Organizational Communications
* Marketing services and products
* Award Programs (internal and external)
* Cybersecurity
* Enterprise Technology & Services Employee Engagement Program Communications
* Technology Hubs (Alpharetta, Cork, Las Colinas, San Francisco and Scottsdale)
* Free Agency (rotational, development program

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How To Become A Manager Of Corporate Communications

Public relations and fundraising managers need at least a bachelor’s degree, and some positions may require a master’s degree. Many years of related work experience are also necessary.

Education

For public relations and fundraising management positions, a bachelor's degree in public relations, communications, English, fundraising, or journalism is generally required. However, some employers prefer a master’s degree, particularly in public relations, journalism, fundraising, or nonprofit management.

Courses in advertising, business administration, public affairs, public speaking, and creative and technical writing can be helpful.

Licenses, Certifications, and Registrations

Although not mandatory, public relations managers can get certified through the Public Relations Society of America. Candidates qualify based on years of experience and must pass an exam to become certified.

The International Association of Business Communicators offers a credential to demonstrate a level of knowledge and expertise.

The Certified Fund Raising Executive program, offered by CFRE International, is voluntary, but fundraisers who pursue certification demonstrate a level of professional competency to prospective employers. Candidates are required to have 5 years of work experience in fundraising and have 80 hours of continuing education through conference attendance and classroom instruction to qualify. Fundraisers must apply for renewal every 3 years to keep their certification valid.

Work Experience in a Related Occupation

Public relations and fundraising managers must have several years of experience in a related or entry-level position, such as a public relations specialist or fundraiser.

Lower level management positions may require only a few years of experience, whereas directors are more likely to need 5 to 10 years of related work experience.

Important Qualities

Communication skills. Managers deal with the public regularly; therefore, they must be friendly enough to build rapport and receive cooperation from their media contacts and donors.

Leadership skills. Public relations and fundraising managers often lead large teams of specialists or fundraisers and must be able to guide their activities.

Organizational skills. Public relations and fundraising managers are often in charge of running several events at the same time, requiring superior organizational skills.

Problem-solving skills. Managers sometimes must explain how the company or client is handling sensitive issues. They must use good judgment in what they report and how they report it.

Speaking skills. Public relations and fundraising managers regularly speak on behalf of their organization. When doing so, they must be able to explain the organization’s position clearly.

Writing skills. Managers must be able to write well-organized and clear press releases and speeches. They must be able to grasp the key messages they want to get across and write them succinctly in order to keep the attention of busy readers or listeners.

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Manager Of Corporate Communications jobs

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Manager Of Corporate Communications Career Paths

Manager Of Corporate Communications
Writer And Editor Marketing Specialist
Associate Marketing Manager
5 Yearsyrs
Marketing Manager Senior Brand Manager
Brand Director
11 Yearsyrs
Marketing Communications Manager Marketing Manager
Brand Marketing Manager
7 Yearsyrs
Communications Director Marketing Director
Director Of Communications And Marketing
9 Yearsyrs
Vice President Of Public Relations Marketing Manager
Director Of Marketing Services
9 Yearsyrs
Senior Manager Of Marketing Director Of Communications And Marketing
Director, Global Marketing
12 Yearsyrs
Director Of Communications And Marketing
Executive Director, Marketing
10 Yearsyrs
Senior Manager Of Marketing Account Director
Integrated Marketing Director
8 Yearsyrs
Marketing Director Communications Consultant
Marketing Communications Manager
7 Yearsyrs
Senior Manager Senior Manager Of Marketing
Marketing Director
7 Yearsyrs
Senior Project Manager Senior Product Manager
Marketing Lead
6 Yearsyrs
Communications Director Marketing Consultant
Marketing Manager
6 Yearsyrs
Marketing Communications Manager Product Marketing Manager
Marketing Program Manager
7 Yearsyrs
Vice President, Corporate Communications Marketing Consultant
Marketing Strategist
6 Yearsyrs
Director, Corporate Communications Marketing Director
Senior Director Of Marketing
13 Yearsyrs
Marketing Director Business Developer
Senior Manager Of Marketing
9 Yearsyrs
Marketing Manager Vice President, Business Development
Senior Vice President Of Marketing
12 Yearsyrs
Senior Manager Communications Director
Vice President Of Communication
5 Yearsyrs
Director, Corporate Communications Director Of Communications And Marketing
Vice President Of Marketing & Communications
12 Yearsyrs
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Manager Of Corporate Communications Demographics

Gender

  • Female

    61.6%
  • Male

    36.1%
  • Unknown

    2.2%

Ethnicity

  • White

    82.0%
  • Hispanic or Latino

    8.5%
  • Asian

    7.7%
  • Unknown

    1.4%
  • Black or African American

    0.5%
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Languages Spoken

  • Spanish

    45.8%
  • French

    16.7%
  • German

    8.3%
  • Portuguese

    4.2%
  • Japanese

    4.2%
  • Russian

    4.2%
  • Italian

    4.2%
  • Indonesian

    2.1%
  • Chinese

    2.1%
  • Marathi

    2.1%
  • Mandarin

    2.1%
  • Carrier

    2.1%
  • Hindi

    2.1%
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Manager Of Corporate Communications

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Manager Of Corporate Communications Education

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Real Manager Of Corporate Communications Salaries

Job Title Company Location Start Date Salary
Manager, Global Corporate Communications & Public Affairs Starbucks Coffee Company Seattle, WA Dec 01, 2016 $125,570
Manager, Corporate External Communication Johnson & Johnson New Brunswick, NJ Aug 25, 2015 $113,400
Manager, Corporate External Communication Johnson & Johnson New Brunswick, NJ Aug 15, 2015 $110,700
Manager, Corporate External Communication Johnson & Johnson New Brunswick, NJ Aug 25, 2014 $110,000
Manager, Corporate Communications Linkedin Corporation Mountain View, CA Nov 23, 2015 $109,179 -
$110,300
Manager, Corporate Communications Linkedin Corporation San Francisco, CA May 06, 2016 $108,472 -
$110,500
Manager, Corporate Communications Linkedin Corporation San Francisco, CA Jun 05, 2016 $108,472 -
$110,500
Senior Manager-Corporate Communications Delta Air Lines, Inc. Atlanta, GA Sep 04, 2013 $100,000
Marketing Manager-Corporate Communications The Endurance International Group Inc. Burlington, MA Dec 10, 2012 $100,000
Manager, Corporate Communications W. R. Grace &Amp; Co. Columbia, MD Sep 30, 2010 $93,700
Senior Manager-Corporate Communications Delta Air Lines, Inc. Atlanta, GA Sep 04, 2013 $92,700 -
$105,888
Manager, Global Corporate Communications and Public Affairs Starbucks Coffee Company Seattle, WA Sep 01, 2016 $92,165 -
$131,123
Manager, Corporate Communications Starbucks Coffee Company Seattle, WA Jun 25, 2013 $83,000 -
$119,200
Manager, Corporate Communications HBO Latin America Production Service, L.C. Coral Gables, FL Mar 20, 2015 $78,605
Manager, Corporate Communications HBO Latin America Production Service, L.C. Coral Gables, FL Apr 01, 2015 $78,605

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Top Skills for A Manager Of Corporate Communications

StrategicCommunicationsCorporateCommunicationsInternalCommunicationsCorporateIntranetCorporateWebsitePressReleasesCommunicationsPlanHumanResourcesExternalCommunicationsFinancialCommunicationsAnnualReportInvestorRelationsCrisisCommunicationsExecutiveCommunicationsCommunityRelationsFacebookSpecialEventsTwitterBusinessUnitsProjectManagement

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Top Manager Of Corporate Communications Skills

  1. Strategic Communications
  2. Corporate Communications
  3. Internal Communications
You can check out examples of real life uses of top skills on resumes here:
  • Designed and implemented strategic communications programs for major software company.
  • Performed informal ongoing collaborative training among corporate communications staff and colleagues throughout the organization.
  • Directed internal communications for 8,000 Customer Services employees across 4 domestic call centers and all corporate areas.
  • Managed the corporate intranet and created internal employee publications for 15,000 U.S. employees.
  • Supported corporate branding overhaul which included new branding guidelines and logo update, new sales collateral and corporate website.

Top Manager Of Corporate Communications Employers

Manager Of Corporate Communications Videos

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A Career at Atlas Copco: Corporate Communications manager

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