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Manager of corporate communications skills for your resume and career

Updated January 8, 2025

5 min read

Quoted experts

Heidi Mau Ph.D.,

Hans Schmidt Ph.D.

Manager of corporate communications example skills

Below we've compiled a list of the most critical manager of corporate communications skills. We ranked the top skills for managers of corporate communications based on the percentage of resumes they appeared on. For example, 10.5% of manager of corporate communications resumes contained corporate communications as a skill. Continue reading to find out what skills a manager of corporate communications needs to be successful in the workplace.

15 manager of corporate communications skills for your resume and career

1. Corporate Communications

Corporate communication is a way for a company or a business to communicate and interact with their clients, whether external or internal. They usually work as investors, government agencies, employees, the media sector, employees, and the public. It is written reports, advertisements, promotional materials, press releases, interviews, and meetings.

Here's how managers of corporate communications use corporate communications:

Managed corporate communications for responsible business initiatives including compliance and environmental/green communications.
Developed external international corporate communications plan.

2. Press Releases

Here's how managers of corporate communications use press releases:

Coordinated media relations, developed press releases, and placed advertising and editorial content in international and national industry trade publications.
Designed and distributed daily email communication to employees including press releases, media/analyst coverage, and competitor news.

3. Project Management

Here's how managers of corporate communications use project management:

Served as liaison between the project management office and business units to create comprehensive end-user communication from complex and technical language.
Project management of for medical information management in new contracts with national insurers, pharmaceutical companies, etc.

4. External Communications

External communications refer to the exchange of information between the organization one is working with and another organization.

Here's how managers of corporate communications use external communications:

Managed external communications throughout the United-Continental merger, which represented the largest merger between two major carriers in commercial aviation history.
Managed a team of four and implemented all internal/external communications, daily publications, coached executives to meet strategic business initiatives.

5. Strategic Communications

Strategic communication is the conscious use of communication by an organization to fulfill its mission. It is a prerequisite and a tool for effective policymaking and public participation that facilitates the exchange of information and establishes consensus amongst different points of view and interests.

Here's how managers of corporate communications use strategic communications:

Developed strategic communications for scheduled employees working in coordination with Labor Relations including use of the Intranet and publications as appropriate.
Developed a successful strategic communications plan transforming negative issues facing the company and the industry into a positive story.

6. Employee Engagement

Here's how managers of corporate communications use employee engagement:

Develop and execute employee engagement to facilitate change management during organizational changes, mergers/acquisitions, and company strategic shifts.
Developed over-arching employee communication strategy to create business literacy, employee engagement, and brand ambassadorship among employees.

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7. PowerPoint

Here's how managers of corporate communications use powerpoint:

Designed and maintained executive management team s PowerPoint presentations for investor meetings and conferences.
Developed scripts and PowerPoint presentations for executives at annual meetings.

8. Crisis Communications

Crisis communication refers to the communication systems, protocols, and technologies in place that enables an organization to effectively communicate both internally and externally during any major critics or threat faced by the business. Crisis can include major natural disasters, cyber-attacks, product failures, corporate mistakes, PR incidents, reputation crisis, and so on. Crisis communication is critical for reducing the impact of the crisis on the company's operations and public image.

Here's how managers of corporate communications use crisis communications:

Oversee all corporate public relations, including media relations, crisis communications, internal communications, executive communications and financial communications.
Directed crisis communications and issues management activities, protecting the organization s reputation and interests during periods of intense controversy.

9. External Audiences

External audiences refer to groups or individuals outside the company, who aren't closely related, don't have inside information about the organization, and have no common background (unlike internal audiences). To grow its business, a company needs to define the external audience within its target audience.

Here's how managers of corporate communications use external audiences:

Collaborated with all levels of Management to consistently promote unified messages to internal and external audiences.
Mitigated global crises in concert with General Counsel and regional directors within internal and external audiences.

10. Facebook

Here's how managers of corporate communications use facebook:

Executed strategic plan, creation and monitoring of all company social media sites including Twitter, Facebook, YouTube and Google+.
Developed and managed U.S. social media activities and programs, including the establishment of successful Facebook pages and Twitter feeds.

11. Executive Communications

Executive communication involves onverting data into stories, creating memorable messages quickly, and identifing alternatives to data to be persuasive. To improve these, you should develop skills like getting to the core points, conveying the most important takeaways, focusing on outcomes, and speaking in an easily understandable manner.

Here's how managers of corporate communications use executive communications:

Fueled executive visibility and leadership position through engaging executive communications platforms, including valuable briefings and Q&A documents.
Managed corporate marketing, executive communications, internal communications and event marketing and sponsorship.

12. Communications Programs

Here's how managers of corporate communications use communications programs:

Created cohesive, integrated marketing communications strategies to help translate client objectives into viable, results-oriented marketing communications programs.
Developed Executive, Marketing and Human Resource communications programs and strategies for worldwide multinational organization.

13. Human Resources

Human resources is a set of people in a business or a corporation that are designated to locate, interview, and recruit new employees into the company. They are also responsible to maintain the integrity of the employees and help them sort their problems out. They try to introduce and manage employee-benefit programs.

Here's how managers of corporate communications use human resources:

Planned and produced internal communication for Human Resources Department, including matters related to staffing, benefits, security and diversity.
Developed and maintained collaborative relationships with Corporate Real Estate, Government Relations and Human Resources.

14. Communications Plan

Here's how managers of corporate communications use communications plan:

Created and implemented the annual marketing and communications plan, managed ad placement and media relations and supported business development efforts.
Led communications plans for executive visits to Egypt and Nigeria, generating significant favorable coverage in traditional and social media.

15. Executive Leadership

Here's how managers of corporate communications use executive leadership:

Designed communication platform for internal distribution of daily news regarding company to executive leadership, including board of directors.
Manage agenda, logistics and execution of executive leadership events.

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What skills help Managers Of Corporate Communications find jobs?

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What skills stand out on manager of corporate communications resumes?

Heidi Mau Ph.D.

Assistant Professor, Albright College

Skills particular to industry needs and unique experiences that help a candidate stand out continue to be important to highlight, but what is often forgotten is the emphasis on strong communication skills needed for all professions - written, verbal, visual, and digital communication skills. These are skills that continue to translate across all industries.

Proven skills in advocating and supporting diversity, equity, and inclusion are similarly important across all industries. Being able to speak concretely about actions that positively impact these areas is of particular interest and stand out on a resume.

Skills that highlight the ability to think critically, problem solve, be productive without supervision, and also to collaborate and work with teams - these are skills that continue to be important across all positions. Solid skills in interpersonal and applied communications can greatly enhance these abilities, which are important both within the field and across industries.

What soft skills should all Managers of corporate communications possess?

Hans Schmidt Ph.D.

Associate Professor of Communications, Coordinator, Schreyer and Cooper Honors Programs, Penn State University, Brandywine

I know that "soft skills" is commonly used, but I'm not a fan of the term. I think it implies that some of these skills are "soft" or "easy" or "unimportant." They aren't. In many ways, so-called "soft skills" - things like interpersonal communication skills - can be among the most important skills for any worker. This is especially the case in communication-related fields, where there is an expectation that human interaction - both in-person and mediated - is important. This is true with leadership skills and presentation/speaking skills.

What hard/technical skills are most important for Managers of corporate communications?

Hans Schmidt Ph.D.

Associate Professor of Communications, Coordinator, Schreyer and Cooper Honors Programs, Penn State University, Brandywine

Having the ability to write well is important in most knowledge-based fields today. It is especially critical in any communication-related field of job specialization. Otherwise, the specific technical skills are important variations between the particular company and/or job expectations. Some fields use proprietary software that one typically learns about once one starts the job. Some fields require media production competencies - related to basic video production, audio production, imaging or photography, or even web design/management. The important thing is to develop a general competency with technology - and to learn how to learn. That allows you to pivot to develop new skills in different situations and roles.

What manager of corporate communications skills would you recommend for someone trying to advance their career?

Clarke Caywood

Professor (founder group of IMC and PR in Medill) Joint Doctorate in Business and Journalism - Univ. Wis. Madison, Northwestern University

Rapid and changing from competitors who offer advanced textual intelligence systems to track brands, employees, competitors, public figures, customers, and more.

What type of skills will young Managers of corporate communications need?

William Howe Ph.D.

Assistant Professor, University of Kentucky

I think three types of skills will benefit those who have recently graduated: competent communication, understanding workplace diversity, and becoming proficient in new technologies. Skilled communication recognizes that the contextual cues guide the appropriateness and effectiveness of how we speak to others. Understanding workplace diversity goes behind acknowledging structural barriers that exist and begins to look for ways to remove these barriers. New technologies are more critical than ever in the workplace, yet many older workers may be reluctant to learn them. Therefore, workers can make themselves more valuable to a company by demonstrating proficiency in these technologies.

Do you want to know more?

List of manager of corporate communications skills to add to your resume

The most important skills for a manager of corporate communications resume and required skills for a manager of corporate communications to have include:

Corporate Communications
Press Releases
Project Management
External Communications
Strategic Communications
Employee Engagement
PowerPoint
Crisis Communications
External Audiences
Facebook
Executive Communications
Communications Programs
Human Resources
Communications Plan
Executive Leadership
Business Objectives
Content Development

Community Relations
Fact Sheets
Investor Relations
Twitter
SharePoint
Content Creation
Proofreading
Linkedin
Editorial Calendar
Marketing Campaigns
Corporate Intranet
Direct Reports
Product Launches
Brand Awareness
Strategic Direction
Internal Clients
Event Planning

Website Content
Corporate Brand
C-Suite
Brand Marketing
Communications Counsel
Content Marketing
Public Affairs
Video Scripts
Story Development
Company Intranet
SEO
Communications Media
CSR
Business Development
Executive Management
Pr Campaigns

Updated January 8, 2025

Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

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Manager Of Corporate Communications Skills

Updated January 8, 2025

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