What does a manager, research projects do?

A marketing coordinator supports the marketing department on deciding strategies and business efforts to develop the brand image and boost customer satisfaction. Marketing coordinators' duties include assisting in advertising campaigns, scheduling promotional events, monitoring sales status, researching current market trends, maintaining a record of existing and potential clients, and contributing ideas to improve the brand's profitability. A marketing coordinator must have excellent critical thinking and writing skills to help with the creation of social media advertisements and marketing content. It also requires impressive time-management and multi-tasking skills, especially on meeting deadlines and making adjustments on the initial plans as needed.

These skill sets are where the common ground ends though. The responsibilities of a manager, research projects are more likely to require skills like "data collection," "patients," "irb," and "public health." On the other hand, a job as a marketing coordinator requires skills like "digital marketing," "customer service," "marketing campaigns," and "email campaigns." As you can see, what employees do in each career varies considerably.

A marketing consultant is responsible for utilizing their extensive retail expertise to develop strategies on how to strengthen client base and achieve better sales. Furthermore, a marketing consultant must perform research and analysis to determine opportunities for financial gains, devise plans to improve client satisfaction, assess the competition, look out for any risks, and develop its brand and image. They should also ensure that all steps taken adhere to the policies and regulations of the organization.

While some skills are similar in these professions, other skills aren't so similar. For example, resumes show us that manager, research projects responsibilities requires skills like "project management," "data collection," "patients," and "irb." But a marketing consultant might use other skills in their typical duties, such as, "customer service," "web content," "media sales," and "digital marketing."

A marketing assistant's general responsibility is to support the marketing programs and campaigns by sharing recommendations and useful insights to improve the brand's image. Marketing assistants' duties also include reaching out to other personnel for necessary files needed on promotional advertisements, assist the team in creating designs and developing content, publishing brochures for potential clients, analyzing sales reports, and researching the current market trends. A marketing assistant should have excellent organizational and time-management skills to meet deadlines and perform various tasks as required.

The required skills of the two careers differ considerably. For example, managers, research projects are more likely to have skills like "project management," "data collection," "patients," and "irb." But a marketing assistant is more likely to have skills like "customer service," "marketing campaigns," "facebook," and "trade shows."

A marketing associate's responsibility is to perform comprehensive market research to identify the latest trends that would provide opportunities to improve the business' marketing strategies. A marketing associate's duties also include creating sales reports and advertising materials, coordinating with the sales team for promotional events, assists with the planning and execution of marketing strategies, evaluating customer satisfaction, and handling administrative tasks as needed. Marketing associates must also have excellent communication skills to help in managing client inquiries and resolve complaints immediately.