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Become A Market Analyst Internship

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Working As A Market Analyst Internship

  • Analyzing Data or Information
  • Getting Information
  • Interacting With Computers
  • Interpreting the Meaning of Information for Others
  • Communicating with Supervisors, Peers, or Subordinates
  • Mostly Sitting

  • Make Decisions

  • $64,000

    Average Salary

What Does A Market Analyst Internship Do

Market research analysts study market conditions to examine potential sales of a product or service. They help companies understand what products people want, who will buy them, and at what price.

Duties

Market research analysts typically do the following:

  • Monitor and forecast marketing and sales trends
  • Measure the effectiveness of marketing programs and strategies
  • Devise and evaluate methods for collecting data, such as surveys, questionnaires, and opinion polls
  • Gather data on consumers, competitors, and market conditions
  • Analyze data using statistical software
  • Convert complex data and findings into understandable tables, graphs, and written reports
  • Prepare reports and present results to clients and management

Market research analysts research and gather data to help a company market its products or services. They gather data on consumer demographics, preferences, needs, and buying habits. They collect data and information using a variety of methods, such as interviews, questionnaires, focus groups, market analysis surveys, public opinion polls, and literature reviews.

Analysts help determine a company’s position in the marketplace by researching their competitors and analyzing their prices, sales, and marketing methods. Using this information, they may determine potential markets, product demand, and pricing. Their knowledge of the targeted consumer enables them to develop advertising brochures and commercials, sales plans, and product promotions. 

Market research analysts evaluate data using statistical techniques and software. They must interpret what the data mean for their client, and they may forecast future trends. They often make charts, graphs, infographics, and other visual aids to present the results of their research. 

Workers who design and conduct surveys are known as survey researchers.

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How To Become A Market Analyst Internship

Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential. 

Education

Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.

Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.

Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research. 

Licenses, Certifications, and Registrations

Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.

Important Qualities

Analytical skills. Market research analysts must be able to understand large amounts of data and information. 

Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients. 

Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.

Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.

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Market Analyst Internship Career Paths

Market Analyst Internship
Analyst Manager Sales Manager
Senior Sales Manager
7 Yearsyrs
Analyst Manager Branch Manager
Manager, Assistant Vice President
7 Yearsyrs
Analyst Project Manager Product Manager
Product Marketing Manager
7 Yearsyrs
Finance Analyst Consultant Account Manager
Relationship Manager
6 Yearsyrs
Finance Analyst Manager Property Manager
Portfolio Manager
7 Yearsyrs
Finance Analyst Office Manager Marketing Director
Director Of Marketing & Development
9 Yearsyrs
Consultant Account Manager Marketing Manager
Marketing Program Manager
6 Yearsyrs
Consultant General Manager Director
Director Of Strategy
11 Yearsyrs
Business Analyst Project Manager Marketing Manager
Marketing Manager, Global Marketing
8 Yearsyrs
Business Analyst Senior Finance Analyst
Pricing Manager
7 Yearsyrs
Business Analyst Account Manager District Sales Manager
Market Development Manager
8 Yearsyrs
Data Analyst Team Leader Senior Manager
Director Of Analytics
12 Yearsyrs
Data Analyst Programmer Analyst Senior Analyst
Analytical Manager
8 Yearsyrs
Data Analyst Systems Analyst Senior Analyst
Manager, Strategy
8 Yearsyrs
Market Analyst Marketing Analyst Brand Manager
Customer Marketing Manager
7 Yearsyrs
Market Analyst Senior Analyst Portfolio Manager
Strategist
6 Yearsyrs
Market Analyst Marketing Analyst Senior Product Manager
Marketing Lead
5 Yearsyrs
Account Executive Marketing Specialist Digital Marketing Specialist
Digital Marketing Strategist
5 Yearsyrs
Account Executive Marketing Manager Social Media Manager
Marketing Strategist
6 Yearsyrs
Summer Analyst Strategy Consultant
Vice President, Strategy
13 Yearsyrs
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Top Skills for A Market Analyst Internship

  1. Market Research
  2. Financial Models
  3. Data Entry
You can check out examples of real life uses of top skills on resumes here:
  • Identified growth opportunities in adhesive industry, by conducting backward market research and competitor analysis.
  • Developed excel-based financial models to create and implement new modeling and forecasting strategies.
  • Assist insurance team with up- and down-stream processes: Data entry, Client company investigation and research.
  • Produced a detailed competitive analysis of competitors entering natural gas markets, emphasizing potential market entry strategies.
  • Maintained comparative analysis spreadsheets used for solar industry equity research reports.

Market Analyst Internship Resume Examples And Tips

The average resume reviewer spends between 5 to 7 seconds looking at a single resume, which leaves the average job applier with roughly six seconds to make a killer first impression. Thanks to this, a single typo or error on your resume can disqualify you right out of the gate. At Zippia, we went through over 2,867 Market Analyst Internship resumes and compiled some information about how best to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

Learn How To Create A Top Notch Market Analyst Internship Resume

View Resume Examples

Market Analyst Internship Demographics

Gender

Male

44.8%

Female

34.6%

Unknown

20.6%
Ethnicity

White

48.3%

Asian

26.0%

Hispanic or Latino

12.7%

Black or African American

9.5%

Unknown

3.5%
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Foreign Languages Spoken

Spanish

28.4%

Mandarin

14.7%

Chinese

14.1%

French

11.6%

German

4.6%

Japanese

3.8%

Cantonese

3.6%

Portuguese

3.6%

Russian

3.4%

Italian

2.9%

Arabic

2.1%

Korean

1.7%

Hindi

1.5%

Hebrew

1.1%

Vietnamese

0.6%

Polish

0.6%

Turkish

0.4%

Dutch

0.4%

Tagalog

0.4%

Urdu

0.4%
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Market Analyst Internship Education

Schools

New York University

11.0%

University of Southern California

6.9%

Columbia University

6.9%

Boston University

6.3%

George Washington University

6.1%

Fordham University

5.9%

Cornell University

5.9%

Pennsylvania State University

5.5%

Johns Hopkins University

4.9%

Northeastern University

4.3%

Fashion Institute of Technology

4.1%

Michigan State University

3.9%

University of Illinois at Urbana-Champaign

3.9%

DePaul University

3.7%

Georgetown University

3.5%

Texas A&M University

3.5%

Carnegie Mellon University

3.5%

University of Texas at Austin

3.5%

University of Maryland - College Park

3.3%

University of Florida

3.3%
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Majors

Business

21.1%

Finance

20.4%

Marketing

12.5%

Economics

11.2%

Management

4.1%

Accounting

3.8%

Communication

2.9%

Political Science

2.7%

Statistics

2.3%

International Business

2.2%

Mathematics

2.2%

Management Science

2.1%

Psychology

1.9%

Specialized Sales And Merchandising

1.8%

Business Economics

1.7%

Law

1.5%

Graphic Design

1.5%

Environmental Science

1.5%

Computer Science

1.3%

Applied Mathematics

1.3%
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Degrees

Bachelors

54.3%

Masters

33.2%

Other

7.4%

Doctorate

2.3%

Certificate

1.5%

Associate

1.1%

Diploma

0.1%

License

0.0%
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