What is a Market Analyst

A Market Analyst is a marketing expert who collects and analyses data concerning market conditions and trends, competitors, suppliers, and consumer behavior, with the intent of using the results to create viable marketing strategies meant to promote the company and avoid risky situations altogether.

They act as advisors to marketing and sales heads and managers and should be able to use their insightful skills to understand the current market and predict future market trends. A good Analyst has a vast knowledge of modern marketing and sales but also of statistics and mathematics and should always try to keep abreast with the advancements and research within the industries they work in.

A candidate for this position generally needs to have a Bachelor's degree in a subject such as Statistics, Data or Social Sciences, or Marketing, and past experience in a marketing position. They should also have proficiency with certain analytical platforms and software and general computer and social media literacy. A Market Analyst, on average, earns $27.16 an hour, amounting to $56,495 a year.

There is more than meets the eye when it comes to being a Market Analyst. For example, did you know that they make an average of $27.34 an hour? That's $56,868 a year!

Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.

What Does a Market Analyst Do

There are certain skills that many Market Analysts have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed Analytical skills, Communication skills and Detail oriented.

Learn more about what a Market Analyst does

How To Become a Market Analyst

If you're interested in becoming a Market Analyst, one of the first things to consider is how much education you need. We've determined that 76.6% of Market Analysts have a bachelor's degree. In terms of higher education levels, we found that 16.5% of Market Analysts have master's degrees. Even though most Market Analysts have a college degree, it's impossible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a Market Analyst. When we researched the most common majors for a Market Analyst, we found that they most commonly earn Bachelor's Degree degrees or Master's Degree degrees. Other degrees that we often see on Market Analyst resumes include Associate Degree degrees or Doctoral Degree degrees.

You may find that experience in other jobs will help you become a Market Analyst. In fact, many Market Analyst jobs require experience in a role such as Internship. Meanwhile, many Market Analysts also have previous career experience in roles such as Research Assistant or Finance Analyst.

What is the right job for my career path?

Tell us your goals and we'll match you with the right jobs to get there.

And if you’re looking for a job, here are the five top employers hiring now:

  1. Corning Jobs (24)
  2. AT&T Jobs (19)
  3. Citigroup Jobs (66)
  4. Morgan Stanley Jobs (16)
  5. JPMorgan Chase & Co. Jobs (16)
Average Salary
$56,868
Average Salary
Job Growth Rate
20%
Job Growth Rate
Job Openings
39,949
Job Openings
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Market Analyst Career Paths

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Average Salary for a Market Analyst

Market Analysts in America make an average salary of $56,868 per year or $27 per hour. The top 10 percent makes over $83,000 per year, while the bottom 10 percent under $38,000 per year.
Average Salary
$56,868
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12 Market Analyst Resume Examples

Learn How To Write a Market Analyst Resume

At Zippia, we went through countless Market Analyst resumes and compiled some information about how to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

View Market Analyst Resume Examples And Templates

And if you’re looking for a job, here are the five top employers hiring now:

  1. Corning Jobs (24)
  2. AT&T Jobs (19)
  3. Citigroup Jobs (66)
  4. Morgan Stanley Jobs (16)
  5. JPMorgan Chase & Co. Jobs (16)

Choose From 10+ Customizable Market Analyst Resume templates

Zippia allows you to choose from different easy-to-use Market Analyst templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Market Analyst resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

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Market Analyst Resume
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Market Analyst Resume
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Market Analyst Resume
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Market Analyst Resume

Market Analyst Demographics

Market Analyst Gender Statistics

male

61.0 %

female

39.0 %

Market Analyst Ethnicity Statistics

White

68.7 %

Asian

13.3 %

Hispanic or Latino

10.3 %

Market Analyst Foreign Languages Spoken Statistics

Spanish

28.5 %

French

13.8 %

Chinese

10.9 %
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Market Analyst Education

Market Analyst Majors

25.8 %
16.1 %
11.9 %

Market Analyst Degrees

Bachelors

76.6 %

Masters

16.5 %

Associate

4.1 %

Top Colleges for Market Analysts

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

3. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

4. Northwestern University

Evanston, IL • Private

In-State Tuition
$54,568
Enrollment
8,451

5. University of Maryland - College Park

College Park, MD • Private

In-State Tuition
$10,595
Enrollment
30,184

6. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

7. Ball State University

Muncie, IN • Private

In-State Tuition
$9,896
Enrollment
15,529

8. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

9. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166

10. Texas State University

San Marcos, TX • Private

In-State Tuition
$10,280
Enrollment
34,187
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Online Courses For Market Analyst That You May Like

Market Analytics: Become a Data-Driven Marketing Expert
udemy
4.7
(399)

Learn to calculate market segments, use pricing techniques, and forecast sales with Excel for better marketing strategy...

Product Launch: How to Go to Market Product Marketing Plan
udemy
4.5
(296)

Marketing Strategy, Product Marketing, Product Marketing Manager, Product Management, Product Manager, Marketing Plan...

Become a Product Marketing Manager Product Management
udemy
4.4
(512)

Product Marketing Strategy: Marketing New Product: Product to Market: Product Promotion: New Product Launch Strategy...

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Top Skills For a Market Analyst

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 15.2% of Market Analysts listed Market Research on their resume, but soft skills such as Analytical skills and Communication skills are important as well.

  • Market Research, 15.2%
  • Analytics, 7.3%
  • Data Analysis, 7.0%
  • Powerpoint, 5.9%
  • Financial Statements, 4.7%
  • Other Skills, 59.9%

Best States For a Market Analyst

Some places are better than others when it comes to starting a career as a Market Analyst. The best states for people in this position are Washington, Delaware, New York, and New Jersey. Market Analysts make the most in Washington with an average salary of $89,501. Whereas in Delaware and New York, they would average $79,157 and $78,427, respectively. While Market Analysts would only make an average of $77,475 in New Jersey, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Delaware

Total Market Analyst Jobs:
97
Highest 10% Earn:
$113,000
Location Quotient:
1.41
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. New York

Total Market Analyst Jobs:
1,173
Highest 10% Earn:
$112,000
Location Quotient:
1.67
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. Washington

Total Market Analyst Jobs:
328
Highest 10% Earn:
$125,000
Location Quotient:
0.82
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
Full List Of Best States For Market Analysts

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Top Market Analyst Employers

We've made finding a great employer to work for easy by doing the hard work for you. We looked into employers that employ Market Analysts and discovered their number of Market Analyst opportunities and average salary. Through our research, we concluded that Citigroup was the best, especially with an average salary of $94,130. Thomson Reuters follows up with an average salary of $65,738, and then comes Xceligent with an average of $61,166. In addition, we know most people would rather work from home. So instead of having to change careers, we identified the best employers for remote work as a Market Analyst. The employers include HSBC North America Holdings, Varian Medical Systems, and Cigna

Most Common Employers For Market Analyst

RankCompanyZippia ScoreAverage Market Analyst SalaryAverage Salary
1$103,476
2$96,983
3$94,130
4$83,836
5$83,044
6$82,992