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Market development manager vs business development director

The differences between market development managers and business development directors can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a market development manager and a business development director. Additionally, a business development director has an average salary of $117,784, which is higher than the $111,159 average annual salary of a market development manager.

The top three skills for a market development manager include digital marketing, market development and competitor analysis. The most important skills for a business development director are healthcare, CRM, and patients.

Market development manager vs business development director overview

Market Development ManagerBusiness Development Director
Yearly salary$111,159$117,784
Hourly rate$53.44$56.63
Growth rate10%10%
Number of jobs173,901153,601
Job satisfaction--
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 74%
Average age3939
Years of experience1010

What does a market development manager do?

A market development manager is in charge of overseeing marketing operations, ensuring efficiency and smooth workflow. Their responsibilities revolve around assessing existing projects and programs, identifying areas needing improvement, devising strategies to find new opportunities, and coordinating with different departments to ensure profitable growth and a strong client base. They are also in charge of creating training programs for new employees, managing the budget, and supervising marketing initiatives. Furthermore, as a manager, it is essential to lead and encourage teams to reach goals and optimal performance, all while implementing the company's policies and regulations.

What does a business development director do?

A business development director specializes in crafting plans and strategies to develop the relationship between the brand, clients, and other key characters in the industry. It is their responsibility to examine and understand everything about the brand and figure out which areas require improvement or changes. They must also conduct a thorough marketing analysis and remain updated on the latest trends in the market to identify new opportunities that would improve customer satisfaction. Furthermore, they must also communicate with all clients, even appear on public gatherings to strengthen brand awareness.

Market development manager vs business development director salary

Market development managers and business development directors have different pay scales, as shown below.

Market Development ManagerBusiness Development Director
Average salary$111,159$117,784
Salary rangeBetween $74,000 And $165,000Between $72,000 And $192,000
Highest paying CitySan Francisco, CASan Francisco, CA
Highest paying stateMarylandNew Mexico
Best paying companyApplealliantgroup
Best paying industryTechnologyFinance

Differences between market development manager and business development director education

There are a few differences between a market development manager and a business development director in terms of educational background:

Market Development ManagerBusiness Development Director
Most common degreeBachelor's Degree, 76%Bachelor's Degree, 74%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Georgia

Market development manager vs business development director demographics

Here are the differences between market development managers' and business development directors' demographics:

Market Development ManagerBusiness Development Director
Average age3939
Gender ratioMale, 70.0% Female, 30.0%Male, 72.3% Female, 27.7%
Race ratioBlack or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2%
LGBT Percentage10%10%

Differences between market development manager and business development director duties and responsibilities

Market development manager example responsibilities.

  • Organize leads, utilize CRM & sales tools to best manage marketing strategy
  • Manage IP for maximum competitive advantage.
  • Manage market development in the Americas.
  • Manage all development projects, including ERP implementation.
  • Lead and manage large RFP responses to ensure corporate objectives for profitability, sustainability, and operational delivery objectives are meet.
  • Organize multiple educational programs, advisory boards, and continuing education seminars for healthcare providers.
  • Show more

Business development director example responsibilities.

  • Create and manage business development, government affairs and public relations initiatives to achieve growth objectives for this correctional healthcare company.
  • Achieve access to SVP level resulting in significant new business.
  • Manage network services, e-ticketing and packaging solutions, CRM solutions, message management, and e-provisioning/identity management/security solutions.
  • Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
  • Track all sales and marketing activities using a CRM program and analyze data to optimize business development approach and management
  • Collaborate with the marketing team to ensure laser focuse messages at all conferences and trade shows ensuring competitive logistics solution offerings.
  • Show more

Market development manager vs business development director skills

Common market development manager skills
  • Digital Marketing, 10%
  • Market Development, 9%
  • Competitor Analysis, 6%
  • Integrated Marketing, 5%
  • Business Development, 4%
  • Customer Service, 4%
Common business development director skills
  • Healthcare, 9%
  • CRM, 5%
  • Patients, 4%
  • Customer Relationships, 4%
  • Account Management, 4%
  • Project Management, 4%

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