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Market development representative education requirements

Updated January 8, 2025
4 min read

There are several educational requirements to become a market development representative. Market development representatives usually study business, marketing, or communication. 80% of market development representatives hold a bachelor's degree, and 9% hold an associate degree. We analyzed 451 real market development representative resumes to see exactly what market development representative education sections show.

The most common colleges for market development representatives are the Washington State University and the Washington State University.

There are also many online market development representative courses to help get the education required to be a market development representative.

What education do you need to become a market development representative?

What degree do you need to be a market development representative?

The most common degree for market development representatives is bachelor's degree, with 80% of market development representatives earning that degree. The second and third most common degree levels are associate degree degree at 9% and associate degree degree at 8%.
  • Bachelor's, 80%
  • Associate, 9%
  • Master's, 8%
  • High School Diploma, 2%
  • Other Degrees, 1%

What should I major in to become a market development representative?

You should major in business to become a market development representative. 31% of market development representatives major in business. Other common majors for a market development representative include marketing and communication.

Most common colleges for market development representatives

Market development representatives often get their degrees at Washington State University, University of Wisconsin Colleges, and University of Houston. Here are the most common colleges for market development representatives in the US based on their resumes.
Market development representative common collegePercentages
Washington State University7.69%
University of Wisconsin Colleges7.69%
University of Houston7.69%
University of North Texas6.15%
Cornell University6.15%

Best majors for market development representatives

RankMajorPercentages
1Business31.2%
2Marketing16.3%
3Communication9.1%
4Psychology6.9%
5Management4.0%

Best colleges for market development representatives

The best colleges for market development representatives are Northwestern University, University of Pennsylvania, and Stanford University.

A market development representative with advanced education typically earns a higher salary and has access to better jobs. That's why Zippia looked into the best colleges for market development representatives. We based this list on several metrics: admissions rate, retention rate, mean earnings of graduates, the ratio of working vs. non-working students ten years after admission, the average cost of attendance, and median debt for graduates who become market development representatives.

1. University of Pennsylvania

Philadelphia, PA • Private

In-state tuition

$55,584

Enrollment

10,764

2. Northwestern University

Evanston, IL • Private

In-state tuition

$54,568

Enrollment

8,451

3. University of Southern California

Los Angeles, CA • Private

In-state tuition

$56,225

Enrollment

19,548

4. Villanova University

Villanova, PA • Private

In-state tuition

$53,308

Enrollment

6,819

5. San Diego State University

San Diego, CA • Private

In-state tuition

$7,488

Enrollment

30,018

6. Stanford University

Stanford, CA • Private

In-state tuition

$51,354

Enrollment

7,083

7. Bentley University

Waltham, MA • Private

In-state tuition

$49,880

Enrollment

4,177

8. Boston University

Boston, MA • Private

In-state tuition

$53,948

Enrollment

17,238

9. Worcester Polytechnic Institute

Worcester, MA • Private

In-state tuition

$50,530

Enrollment

4,571

10. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-state tuition

$14,760

Enrollment

31,451

20 best online courses for market development representatives

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4. Sales Fire: B2B Sales & Business Development for Startups

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The Ultimate Sales Methodology for Business Development & B2B Sales to Learn Sales Strategy, Sales Skills & Deal Closing...

5. Create B2B Sales Cold Calling Scripts & Value Propositions

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B2B Sales Skill: Create Personalized Talk Tracks for Sales Reps that Win more Prospects and Close more Deals...

6. The Complete B2B Sales Masterclass: 6 Courses in 1

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8. Sales and Marketing For Online Businesses

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4
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A Beginners Guide To Sales & Marketing For Your Online Business And Ventures...

9. Cold Calling Mastery

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Become fantastic at Cold Calling - making cold calls for lead generation, sales, & business development...

10. B2B Sales Skills: LinkedIn Lead Generation, Cold Email Sales

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14. Digital Marketing Strategy - Profitable Sales Funnel Mastery

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18. Digital Marketing: How to Generate Sales Leads

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Learn How To Generate Leads With A Step-By-Step Workbook & Action Plan To Boost Your Sales in 2019...

19. Account Based Marketing (ABM) 2023 - B2B Marketing Strategy

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20. LinkedIn Advanced. Lead Generation Strategies For B2B Sales

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The Linked In Marketing Masterclass for Linked In Lead Generation and Business Development for B2B Sales. Remote Strategy...

Top 10 most affordable universities for market development representatives

The most affordable schools for market development representatives are SUNY Farmingdale, baruch college of the city university of new york, and california state university - dominguez hills.

If the best universities for market development representatives are out of your price range, check out these affordable schools. After factoring in in-state tuition and fees, the average cost of attendance, admissions rate, average net price, and mean earnings after six years, we found that these are the most affordable schools for market development representatives.

1. SUNY Farmingdale

Farmingdale, NY • Private

In-state tuition

$8,306

Cost of attendance

16,091

2. Baruch College of the City University of New York

New York, NY • Private

In-state tuition

$7,262

Cost of attendance

14,046

3. California State University - Dominguez Hills

Carson, CA • Private

In-state tuition

$6,942

Cost of attendance

14,469

4. University of Florida

Gainesville, FL • Private

In-state tuition

$6,381

Cost of attendance

21,034

5. California State University - Bakersfield

Bakersfield, CA • Private

In-state tuition

$7,309

Cost of attendance

16,714

6. Brigham Young University

Provo, UT • Private

In-state tuition

$5,620

Cost of attendance

18,136

7. California State University - Long Beach

Long Beach, CA • Private

In-state tuition

$6,798

Cost of attendance

18,306

8. Florida International University

Miami, FL • Private

In-state tuition

$6,556

Cost of attendance

19,434

9. Florida State University

Tallahassee, FL • Private

In-state tuition

$5,656

Cost of attendance

21,623

10. Minot State University

Minot, ND • Private

In-state tuition

$7,064

Cost of attendance

15,576

Top 10 hardest universities to get into for market development representatives

The hardest universities for market development representatives to get into are Northwestern University, University of Pennsylvania, and Stanford University.

Some great schools for market development representatives are hard to get into, but they also set your career up for greater success. The list below shows the most challenging universities to get into for market development representatives based on an institution's admissions rates, average SAT scores accepted, median ACT scores accepted, and mean earnings of students six years after admission.

1. Northwestern University

Evanston, IL • Private

Admissions rate

8%

SAT average

1,508

2. University of Pennsylvania

Philadelphia, PA • Private

Admissions rate

8%

SAT average

1,492

3. Stanford University

Stanford, CA • Private

Admissions rate

4%

SAT average

1,497

4. University of Southern California

Los Angeles, CA • Private

Admissions rate

13%

SAT average

1,445

5. Boston University

Boston, MA • Private

Admissions rate

22%

SAT average

1,420

6. Villanova University

Villanova, PA • Private

Admissions rate

29%

SAT average

1,407

7. Vanderbilt University

Nashville, TN • Private

Admissions rate

10%

SAT average

1,514

8. Johns Hopkins University

Baltimore, MD • Private

Admissions rate

11%

SAT average

1,513

9. Bentley University

Waltham, MA • Private

Admissions rate

43%

SAT average

1,338

10. George Washington University, The

Washington, DC • Private

Admissions rate

42%

SAT average

1,380

Top 10 easy-to-apply-to universities for market development representatives

The easiest schools for market development representatives to get into are Oklahoma Wesleyan University, gwynedd mercy university, and barry university.

Some schools are much easier to get into. If you want to start your career as a market development representative without much hassle, check out the list of schools where you will be accepted in no time. We compiled admissions rates, average SAT scores, average ACT scores, and average salary of students six years after graduation to uncover which were the easiest schools to get into for market development representatives.

1. Oklahoma Wesleyan University

Bartlesville, OK • Private

Admissions rate

68%

SAT average

964

2. Gwynedd Mercy University

Gwynedd Valley, PA • Private

Admissions rate

92%

SAT average

1,031

3. Barry University

Miami, FL • Private

Admissions rate

91%

SAT average

1,006

4. Holy Names University

Oakland, CA • Private

Admissions rate

70%

SAT average

849

5. Felician University

Lodi, NJ • Private

Admissions rate

81%

SAT average

999

6. Notre Dame College

Cleveland, OH • Private

Admissions rate

90%

SAT average

994

7. La Roche College

Pittsburgh, PA • Private

Admissions rate

99%

SAT average

1,008

8. Manor College

Jenkintown, PA • Private

Admissions rate

94%

SAT average

898

9. Ottawa University

Ottawa, KS • Private

Admissions rate

78%

SAT average

1,024

10. Oregon Institute of Technology

Klamath Falls, OR • Private

Admissions rate

96%

SAT average

1,139

Average market development representative salary by education level

According to our data, market development representatives with a Master's degree earn the highest average salary, at $70,958 annually. Market development representatives with a Doctorate degree earn an average annual salary of $67,426.
Market development representative education levelMarket development representative salary
Master's Degree$70,958
High School Diploma or Less$52,895
Bachelor's Degree$65,532
Doctorate Degree$67,426
Some College/ Associate Degree$53,940

Market development representative education FAQs

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Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.