Companies employ marketing development specialists to help them grow a particular business segment. Their primary roles include advertising the company's goods and services, designing marketing activities, and working with other departments to meet marketing objectives.
A market development specialist secures grants and sponsorships for a variety of organizations. Therefore, you will support the company's programs by actively finding allies, either by assisting department leaders in designing fundraising strategies, sustaining donor partnerships, or securing new ones. To achieve revenue and premium targets, you will also run training programs and provide sales materials.
Most businesses look for an applicant with a bachelor's degree in marketing, business, communication, or a similar field when recruiting for a marketing development specialist position. Experience in marketing and knowledge of the industry are both big pluses. To convert cold leads into loyal customers, you'll need good communication skills as well as the ability to persuade and persist. The average annual salary for a business specialist is $61,370.
There is more than meets the eye when it comes to being a market development specialist. For example, did you know that they make an average of $27.33 an hour? That's $56,843 a year!
Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.
There are certain skills that many market development specialists have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed detail oriented, analytical skills and communication skills.
When it comes to the most important skills required to be a market development specialist, we found that a lot of resumes listed 17.0% of market development specialists included sales goals, while 13.6% of resumes included market development, and 10.2% of resumes included healthcare. Hard skills like these are helpful to have when it comes to performing essential job responsibilities.
When it comes to searching for a job, many search for a key term or phrase. Instead, it might be more helpful to search by industry, as you might be missing jobs that you never thought about in industries that you didn't even think offered positions related to the market development specialist job title. But what industry to start with? Most market development specialists actually find jobs in the manufacturing and technology industries.
If you're interested in becoming a market development specialist, one of the first things to consider is how much education you need. We've determined that 74.5% of market development specialists have a bachelor's degree. In terms of higher education levels, we found that 12.4% of market development specialists have master's degrees. Even though most market development specialists have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a market development specialist. When we researched the most common majors for a market development specialist, we found that they most commonly earn bachelor's degree degrees or master's degree degrees. Other degrees that we often see on market development specialist resumes include associate degree degrees or doctoral degree degrees.
You may find that experience in other jobs will help you become a market development specialist. In fact, many market development specialist jobs require experience in a role such as sales representative. Meanwhile, many market development specialists also have previous career experience in roles such as account executive or account manager.