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The differences between market managers and marketing managers can be seen in a few details. Each job has different responsibilities and duties. It typically takes 8-10 years to become both a market manager and a marketing manager. Additionally, a marketing manager has an average salary of $104,550, which is higher than the $88,058 average annual salary of a market manager.
The top three skills for a market manager include customer service, business development and strong analytical. The most important skills for a marketing manager are digital marketing, marketing campaigns, and project management.
| Market Manager | Marketing Manager | |
| Yearly salary | $88,058 | $104,550 |
| Hourly rate | $42.34 | $50.26 |
| Growth rate | 10% | 10% |
| Number of jobs | 177,886 | 89,627 |
| Job satisfaction | - | 3 |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 75% |
| Average age | 39 | 39 |
| Years of experience | 10 | 10 |
A marketing manager is an executive who manages a brand or product's promotion positioning. Marketing managers analyze the trends in the industry and the demand for certain products and services. Typically, they attract more customers to purchase products and/or services and raise brand awareness through marketing campaigns. They research, identify, examine, and evaluate product demand. Also, they review advertising materials like print ads to boost the marketing strategy of the company and strengthen its campaign.
Marketing managers are experienced employees who oversee the marketing department of the organization. They manage activities such as marketing campaigns, social media postings, company branding, and other strategic marketing activities. They provide strategic direction and come up with departmental goals. They also provide proper training for employees in the department to ensure that they have a deep understanding of its marketing tools. Marketing managers should be creative, should have good interpersonal skills, and should be flexible.
Market managers and marketing managers have different pay scales, as shown below.
| Market Manager | Marketing Manager | |
| Average salary | $88,058 | $104,550 |
| Salary range | Between $54,000 And $143,000 | Between $71,000 And $153,000 |
| Highest paying City | New York, NY | Menlo Park, CA |
| Highest paying state | New York | California |
| Best paying company | BP America Inc | Meta |
| Best paying industry | Manufacturing | Technology |
There are a few differences between a market manager and a marketing manager in terms of educational background:
| Market Manager | Marketing Manager | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 75% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between market managers' and marketing managers' demographics:
| Market Manager | Marketing Manager | |
| Average age | 39 | 39 |
| Gender ratio | Male, 66.1% Female, 33.9% | Male, 44.4% Female, 55.6% |
| Race ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |