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The differences between market managers and regional managers can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 8-10 years to become a market manager, becoming a regional manager takes usually requires 6-8 years. Additionally, a regional manager has an average salary of $97,855, which is higher than the $88,058 average annual salary of a market manager.
The top three skills for a market manager include customer service, business development and strong analytical. The most important skills for a regional manager are customer service, patients, and customer satisfaction.
| Market Manager | Regional Manager | |
| Yearly Salary | $88,058 | $97,855 |
| Hourly rate | $42.34 | $47.05 |
| Growth Rate | 10% | 5% |
| Number Of Jobs | 177,886 | 156,364 |
| Job Satisfaction | - | - |
| Most Common Degree | Bachelor's Degree, 72% | Bachelor's Degree, 69% |
| Average Age | 39 | 46 |
| Years Of Experience | 10 | 8 |
A marketing manager is an executive who manages a brand or product's promotion positioning. Marketing managers analyze the trends in the industry and the demand for certain products and services. Typically, they attract more customers to purchase products and/or services and raise brand awareness through marketing campaigns. They research, identify, examine, and evaluate product demand. Also, they review advertising materials like print ads to boost the marketing strategy of the company and strengthen its campaign.
A Regional Manager is responsible for a company's overall business operations within a particular area or region. Most of the duties will revolve around setting sales targets, creating strategies to boost financial gains, and maintaining an efficient workforce by having the right staff. Furthermore, Regional Managers must oversee the progress of sales and profits, evaluate the performance of employees, ensuring they are up to the targets and standards of the company's policies and regulations, conducting assessments, and reporting to the higher administration.
Market managers and regional managers have different pay scales, as shown below.
| Market Manager | Regional Manager | |
| Average Salary | $88,058 | $97,855 |
| Salary Range | Between $54,000 And $143,000 | Between $62,000 And $152,000 |
| Highest Paying City | New York, NY | Washington, DC |
| Highest Paying State | New York | Rhode Island |
| Best Paying Company | BP America Inc | Safran |
| Best Paying Industry | Manufacturing | Technology |
There are a few differences between a market manager and a regional manager in terms of educational background:
| Market Manager | Regional Manager | |
| Most Common Degree | Bachelor's Degree, 72% | Bachelor's Degree, 69% |
| Most Common Major | Business | Business |
| Most Common College | University of Georgia | University of Southern California |
Here are the differences between market managers' and regional managers' demographics:
| Market Manager | Regional Manager | |
| Average Age | 39 | 46 |
| Gender Ratio | Male, 66.1% Female, 33.9% | Male, 73.3% Female, 26.7% |
| Race Ratio | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% | Black or African American, 3.2% Unknown, 4.4% Hispanic or Latino, 9.8% Asian, 4.1% White, 78.2% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 7% |