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The differences between market research analysts and data research analysts can be seen in a few details. Each job has different responsibilities and duties. It typically takes 4-6 years to become both a market research analyst and a data research analyst. Additionally, a data research analyst has an average salary of $57,865, which is higher than the $51,688 average annual salary of a market research analyst.
The top three skills for a market research analyst include powerpoint, data analysis and SPSS. The most important skills for a data research analyst are data analysis, data collection, and patients.
| Market Research Analyst | Data Research Analyst | |
| Yearly salary | $51,688 | $57,865 |
| Hourly rate | $24.85 | $27.82 |
| Growth rate | 19% | 19% |
| Number of jobs | 71,240 | 135,144 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 65% |
| Average age | 37 | 37 |
| Years of experience | 6 | 6 |
A market research analyst is an individual who studies the market conditions so that he/she or she can examine the potential sales of an organization's product or service. Market research analysts are required to devise and evaluate methods for collecting data such as surveys, focus groups, and opinion polls. They must interpret the data they have collected and presented their findings to executives and clients to help them make better-informed decisions. Market research analysts are also required to create visuals of industry trends and competitors so the company can predict how it fares in the marketplace.
The job of a data research analyst focuses on the interpretation of research results. The results data research analysts gather is turned into information offering ways for business improvement. They collect data information from different sources then interpret their patterns and trends. These professionals prepare investigative reports on assets and securities for a client or in-house use. They need to develop skills in a good organization, excellent communication, attention to detail, and accuracy.
Market research analysts and data research analysts have different pay scales, as shown below.
| Market Research Analyst | Data Research Analyst | |
| Average salary | $51,688 | $57,865 |
| Salary range | Between $36,000 And $73,000 | Between $40,000 And $81,000 |
| Highest paying City | Seattle, WA | Bellevue, WA |
| Highest paying state | Delaware | Washington |
| Best paying company | Imply | Microsoft |
| Best paying industry | Technology | Finance |
There are a few differences between a market research analyst and a data research analyst in terms of educational background:
| Market Research Analyst | Data Research Analyst | |
| Most common degree | Bachelor's Degree, 72% | Bachelor's Degree, 65% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between market research analysts' and data research analysts' demographics:
| Market Research Analyst | Data Research Analyst | |
| Average age | 37 | 37 |
| Gender ratio | Male, 51.2% Female, 48.8% | Male, 48.4% Female, 51.6% |
| Race ratio | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.3% Asian, 14.3% White, 64.7% American Indian and Alaska Native, 0.1% | Black or African American, 4.7% Unknown, 4.9% Hispanic or Latino, 11.1% Asian, 14.0% White, 65.1% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 10% | 10% |