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Top 50 Market Research Analyst Skills

Below we've compiled a list of the most important skills for a Market Research Analyst. We ranked the top skills based on the percentage of Market Research Analyst resumes they appeared on. For example, 19.9% of Market Research Analyst resumes contained Market Research as a skill. Let's find out what skills a Market Research Analyst actually needs in order to be successful in the workplace.

These are the most important skills for a Market Research Analyst:

1. Market Research

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high Demand
Here's how Market Research is used in Market Research Analyst jobs:
  • Conducted primary market research project of customer base in order to begin customer segmentation.
  • Market Research analyst for contract company specializing in consumer package goods and advertising testing.
  • Managed market research vendor relationship.
  • Conduct market research to provide competitive data and analyze those findings for Senior Management to help in maintaining a competitive advantage.
  • Market Researcher / Senior Market Analyst - Fixed Income Collected and reviewed fixed income terms and conditions for production environment.
  • Design questionnaire templates at organizational level to build knowledge database and conduct market research studies.
  • Provided market research and ad sales related data throughout Mid-Atlantic region and New York Headquarters.
  • Managed market research budget of $500,000 and delivered formal presentations based on research findings.
  • Conducted a primary market research to collect data regarding the target segments' needs.
  • Created and composed market research data for analysis of market share and pipeline reports.
  • Gathered market research data for internal TCM clients and prepared reports for senior staff.
  • Conduct market research analysis and investment opportunity for construction business in the Middle East.
  • Managed the installation and training of the first in-house market research database.
  • Worked alongside the CEO to expand international market research initiatives.
  • Supported business growth through market research.
  • Conducted primary market research project in France and Germany to determine placement of multi-million dollar Internet Data Center.
  • Provided confidential Market Research analysis for the Vice President of Marketing Created quarterly competitive drug analysis reports
  • Market Research Analyst Retail and Small Business Marketing Programs Analysis: Worked with team to create target segments for marketing programs.
  • Assisted with the development of cutting-edge online adhoc market research program to provide brand management with critical data.
  • Served in the absence of Sinemet market research analyst during leave of absence.

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22 Market Research Jobs

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2. New Product Development

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high Demand
Here's how New Product Development is used in Market Research Analyst jobs:
  • Created Feasibility Summary for new product development to include Technology Readiness, Manufacturing Capabilities, Resources and Expertise.
  • Prepared client reports that provided insightful analysis of new product development and customer satisfaction research objections.
  • Tabulated and analyzed primary data in order to produce final reports for new product development strategies.
  • Conducted primary and secondary research which increased existing product profitability and new product development.
  • Initiate new product development in coordination with Merchandising and market research.
  • Provided direction for new product development.
  • Conducted new product development analysis.
  • Conducted industry, market, and product analysis to enhance new product development efforts in company's Performance Packaging Division.
  • Conducted primary and secondary research for new product development to gauge consumer interest, market potential and price points.
  • Led cross-functional teams in new product development goals and cost reduction in existing product lines.
  • Analyzed market and customer needs to develop business cases for new product development.
  • Executed a new product survey to drive new product development.
  • Identify target markets for new product development.
  • Complete research for new product development projects.
  • Track trends and new product developments.
  • Research flavor trends and support new product development project team Work with cross-functional teams to achieve project goals.

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2 New Product Development Jobs

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3. Financial Statements

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high Demand
Here's how Financial Statements is used in Market Research Analyst jobs:
  • Analyzed historical and projected financial statements and prepared profiles of potential acquisition targets.
  • Created financial report, including financial statements and annual disclosure documents.
  • Conduct in-depth analysis of government financial statements and budget reports.
  • Analyzed numerous company financial statements and S.E.C.
  • Assist in the preparation of financial reports such as financial statements, budget performance, and interim grant financial reporting.
  • Analyze financial statements to determine liquidity earnings, earning potential, and financial strengths for both clients and employees.
  • Reviewed financial statements and balance sheets before they are submitted to check for accuracy as well as errors.
  • Tracked the IT security and mobile security market, analyzed competitors' financial statements and products trend.

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4. Data Analysis

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high Demand
Here's how Data Analysis is used in Market Research Analyst jobs:
  • Performed data analysis and supervision of data tabulation as well as supervised interviewers in recruiting and fielding of interviews.
  • Utilized SAS software to conduct categorical data analysis to help retain valued customers.
  • Conducted data analysis and evaluated market trends and strategies for Commercial Banking
  • Modified existing data models and developed new data analysis models.
  • Provided data analysis for feasibility submissions for new housing communities.
  • Conducted data analysis and prepared research reports and presentations.
  • Recorded data analysis and created marketing statistics.
  • Screened potential participants and created data analysis.
  • Used advanced statistical data analysis techniques.
  • Conducted data analysis and market research of charts to project future referral systems between health care providers.
  • Created a wide range of forms, surveys and documentation to support data analysis and telemarketing initiatives.
  • Collect, manage, and conduct data analysis from North Carolina Utility Commission Dockets.
  • Executed research/data design, data cleaning, data analysis, reporting and presentation.
  • Formatted final data analysis to client companies using Microsoft Word and Excel.
  • Performed candidate screening and data analysis for market research focus groups.
  • Assisted Project Manager with data analysis and written reports.
  • Create risk/reward management investment ideas -Data analysis of individual companies to determine if they're profitable.
  • Researched and maintained market data analysis content in our in-house, media presentation builder tool (imMEDIAte Presentation Builder) library.
  • Performed Business Research for Industry Insights, Internet research, email campaigns and Data Analysis.
  • Perform complex data analysis in support of ad-hoc and standing customer requests.

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3 Data Analysis Jobs

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5. Customer Service

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high Demand
Here's how Customer Service is used in Market Research Analyst jobs:
  • Develop evaluations and customer satisfaction surveys used to improve in-person events, on-campus training, and quality of telephone customer service.
  • Evaluated customer service capabilities of websites operated by companies enrolled in Web Monitor program using Web Monitor evaluation platform.
  • Completed evaluations of customer service performance by telephone representatives working for client companies enrolled in SQM program.
  • Provided excellent customer service and follow up which generated repeat business.
  • Recorded market research data and handled customer service via telemarketing.
  • Coordinated training for business retention and customer service personnel.
  • Provided customer service support to wholesale and retail customers.
  • Learned numerous scripts to better enhance customer service
  • Managed administrative duties and customer service.
  • Provided analysis to aid marketing campaigns, retention strategy, customer service initiatives, and enhance the company's web interface.
  • Provide customer service support to the entire company to meet each department's inbound delivery and service requirements.
  • Research, Cold calls, customer service, Excel, Microsoft Word, Interviews, Drone flying, Photography
  • Co-created internet based customer service program which reduced appraisal report cycle completion from 10 to 7 days.
  • Acquired numerous tactics from previous experiences to mitigate barriers and obstacles to sales accounts and customer service.
  • Ensured the highest quality of customer service within the call center, for incoming calls and troubleshooting
  • Provide excellent customer service via email, phone, and in person to all customers and guests
  • Received 2009 Internal Service Excellence Award for providing excellent customer service to internal clients.
  • Research findings provided the basis for a company-wide reform of customer service.
  • Lead the Customer Service Tracking Study for the Chicago and Minneapolis areas.
  • Managed time and territory of Retailer Program Rules to provide pricing, analysis and customer service in a timely manner.

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6. Competitive Analysis

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high Demand
Here's how Competitive Analysis is used in Market Research Analyst jobs:
  • Market size estimation, competitive analysis, profitability and cost structure analysis, opportunity assessment defines the objective of the report.
  • Develop strategic competitive analysis for major products, prepare testimonials, and conduct strength and weakness analysis for major competitors.
  • Monitored competition quarterly by preparing a competitive analysis for the Publisher showing changes in market share and penetration.
  • Directed market research and competitive analysis, conducting and presenting findings to identify future revenue opportunities.
  • Collected, analyzed and presented data mining findings for competitive analysis.
  • Provided Competitive Analysis to Project Teams and upper management.
  • Provided competitive analysis & recommendations to advertising clients.
  • Conducted in-depth product research and competitive analysis.
  • Conducted competitive analysis for strategy canvas inputs.
  • Provided support to Marketing and Sales teams with product sales reporting, competitive analysis, positioning, and product sales training.
  • Use competitive analysis and secondary research to identify trends and patterns in the areas of product, pricing and market sizing.
  • Conducted research into current and perspective industry trends, performed competitive analysis and audits for research and sales and marketing departments.
  • Developed an internal database for the distribution and discussion of optics industry news, market research, and competitive analysis.
  • Provided competitive analysis for all divisions of the business, including sales, analysts, and executives.
  • Lead strategic market research and competitive analysis for Cisco's Corporate Market Intelligence team.
  • Conduct market research and competitive analysis to understand current and future trends.
  • Performed thorough market research and competitive analysis, developed and analyzed surveys and drafted comprehensive business plans based on evidentiary data.
  • Provided competitive analysis recommended turn-around strategies for failing business Identified marketing techniques such gorilla marketing, trade shows, etc.
  • Created product performance reports and competitive analysis reports used to direct product roadmaps and marketing campaigns.
  • Prepared industry-competitive analysis, analytical reports and charts to support decision making.

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7. Business Development

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high Demand
Here's how Business Development is used in Market Research Analyst jobs:
  • Coordinated weekly marketing/business development meetings.
  • Served as an internal consultant to management and senior leadership to help answer market, competitive and partner/business development questions.
  • Accomplished business development activities by researching and developing marketing opportunities and plans; implementing sales plans; managing staff.
  • Design market and financial forecasts for hospital administrators and/or business development teams in support of new or expanded services.
  • Conducted market sizing and competitive intelligence to support clients' business development.
  • Develop targeting and segmentation strategies to support sales organization business development goals.
  • Responded to over 5,500 business development requests submitted by Government Contractors.
  • Implemented product research for the Business Development department.
  • Organized and conducted extensive business development research for new and existing Fortune 1000 accounts headquartered in the western United States.
  • Assisted in the development and execution of business development and new venture plans in Eastern Europe.
  • Trained and mentored in technology marketing, business development and support for the competitive US market.
  • Presented monthly, quarterly and yearly reports to administration, business development, and marketing teams.
  • Communicated with the Business Development Manager on the status the capture plan completeness.
  • Trained the Business Development group on the software that was used for forecasting.
  • Assist in business development, and learn about investment properties.
  • Conducted in-depth research and analysis of competitors, companies and industries Communicated the results in support of business development
  • Lead all secondary analytics projects and inquiries from Marketing, Business Development and Commercial departments.
  • Gathered market research data Performed analysis for international business development
  • Researched, analyzed and compiled reports on industry trends based on supporting data to Business Development team and clients.
  • Market Research Analyst Asses local Market Analytics as well as topic-specific research to aid sales team in business development.

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1 Business Development Jobs

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8. Focus Groups

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high Demand
Here's how Focus Groups is used in Market Research Analyst jobs:
  • Monitored focus groups with selected target audiences to analyze customer purchasing patterns, preferences, organizational image, and marketing effectiveness.
  • Coordinated simultaneous advertising campaign and multiple direct marketing campaigns including focus groups, targeted direct mail and mass media.
  • Managed and conducted primary research on new product development, including questionnaire design, focus groups, and wear testing.
  • Recruited, organized, and interviewed participants for surveys, focus groups, teleconference sessions, product use tests.
  • Conducted primary research through surveys and focus groups by working with external and internal sources to recruit participants.
  • Lead the development and implementation of product research clinics, focus groups, and other quantitative studies.
  • Helped in the creation and implementation of online focus groups to expand the market research department.
  • Developed and implemented research plans, surveys, focus groups, and analysis for product development.
  • Prepared business proposals based on focus groups for research campaigns ORC was hired to conduct.
  • Created online and print surveys, coordinated focus groups, and performed secondary research.
  • Organized and lead focus groups to obtain homeowner input on floor plan re-design.
  • Assisted in coordination of focus groups to enhance company knowledge of its customers.
  • Conduct focus groups and in-depth interviews, for both in-person and online modes.
  • Contributed marketing insight to focus groups that improved company metrics for research.
  • Note taker during 10+ focus groups and interviews.
  • Assembled focus groups and telephone surveys.
  • Developed communication survey process, moderated focus groups, and led team in interpreting and presenting results and recommendations.
  • Created discussion guide, collected data from multi-city focus groups, analyzed findings, and presented to CEO.
  • Lead research efforts for online consumer panel surveys, in-home ethnographies, conjoint analysis, and focus groups.
  • Designed and conducted interviews and focus groups to research the attitude of the young professionals to the electric vehicles 2.

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9. Market Share

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high Demand
Here's how Market Share is used in Market Research Analyst jobs:
  • Utilize primary and secondary research, market share, pricing analysis, and interviews to determine opportunity viability.
  • Conducted competitive analysis on rival products by identifying and evaluating product characteristics, market share, and pricing.
  • Managed relationships with industry analysts, tracked Cisco market share, and developed analysis for key stakeholders.
  • Collected and analyzed competitor information to determine market share, competitor capabilities, behavior and strategy.
  • Prepared quarterly market share reports for management.
  • Calculated local market share and opportunities.
  • Issued monthly market share reports based on in-store POS data from Automotive Parts stores and weighted average of DIY/DIFM segments.
  • Develop marketing strategy in order to educate buyers and partners, increase company s exposure and gain market share.
  • Directed the development and analysis of retail point of sale databases to track market share and forecast market demand.
  • Analyzed competitive advantages by tracking sales trends and market share on a quarterly basis.
  • Calculate and report market demand, market share and opportunity within geographic areas.
  • Created and distributed industry sales and market share reports.
  • Develop North American market share template in excel.
  • Tracked market share and segmentation.
  • Selected Accomplishments: Prepared market share and consumer segmentation reports for manufacturers totaling one billion in annual sales.
  • Communicate information on key analytics to a 12 member sales team equipping them with critical information to increase market share.
  • Calculated industry forecasts on U.S. sales and market share for smartphones and tablets per month and per quarter.
  • Increased Vassarette bra market share by 80%, overtaking top market position.
  • Identified competitors, their market share and pro forma performance.
  • Lead and presented at monthly digital analytics meetings on competitive market share, internal analytics and online market research.

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10. Powerpoint

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high Demand
Here's how Powerpoint is used in Market Research Analyst jobs:
  • Prepared reports, interpreted results and communicated findings using Excel and PowerPoint for client presentations and senior staff speaking engagements.
  • Translated statistical data into strategic, relevant, concise and insightful PowerPoint data stories and presented to stakeholders.
  • Contributed PowerPoint presentations for annual calibration discussions aimed at enhancing SQM evaluation platform.
  • Presented PowerPoint briefings and executive summaries to line of business executives.
  • Created PowerPoint presentations of research results for sales representatives.
  • Prepared and formulated PowerPoint presentations for client projects.
  • Prepared PowerPoint presentations of study findings.
  • Created presentation decks (PowerPoint) and presented research findings and insights to both internal and external teams.
  • Performed a variety of computer support including creating Excel spreadsheets and PowerPoint slides depicting work related projects.
  • Conducted customer surveys, analyzed results in Excel, and presented findings in PowerPoint for department leaders.
  • Analyzed and communicated study findings in a simple, creative manner in PowerPoint and Word.
  • Assisted in preparing client presentations using MS PowerPoint.
  • Advanced Access, Excel, and PowerPoint Skills.
  • Created competitive intelligence PowerPoint presentations using Milliman data.
  • Created Powerpoint templates for annual reports, customized existing excel template with formulas to automate report production, reducing human error.
  • Design PowerPoint presentations on product information and wellness strategies to support sales and service team in the field.
  • Create Powerpoint Presentations, and use of database software.
  • Developed graphs, pie charts & presentations using Excel and PowerPoint Created market analysis for justifications & expenditures for large physican groups
  • Created Microsoft Excel and PowerPoint reports to highlight the information collected.
  • Assess student demand Research institutions and competitor programs Create presentations to implement new degree programs Microsoft excel, word, and PowerPoint

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4 Powerpoint Jobs

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11. Real Estate

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high Demand
Here's how Real Estate is used in Market Research Analyst jobs:
  • Analyze comprehensive commercial real estate information on buildings and development across major regions to better understand capital market trends.
  • Authored market forecast pieces for international commercial real estate company.
  • Drafted write-up for quarterly local commercial real estate market publication.
  • Provide research assistance to CVS Realty Company field personnel in support of real estate's store location and acquisitions strategy.
  • Update a massive database with recent images from Google, and look up necessary real estate information to properly identify properties
  • Developed a database system for the enterprises Real Estate industry of Shanghai with all members that registered in association.
  • Developed PowerPoint presentations that contain information about real estate market that brokers can use in closing deals.
  • Identified real estate investment opportunities by assessing a wide range of economic and market conditions.
  • Developed marketing products (Brochures, Website) to market current real estate properties.
  • Research commercial real estate markets our clients are interested in relocating or renewing in.
  • Research on Dallas/Fort Worth commercial real estate market trends for pricing and capacity
  • Helped brokers identify and analyze market trends in office real estate sector.
  • Participated layout designer for industry magazine Real Estate of Shanghai.
  • Compiled research data on real estate market conditions.
  • Served as Loudoun County real estate subject matter expert at 2009 Economic Summit on a panel with regional and national economists.
  • Participated in market analysis and real estate services for Franchisees and Wholesale customers Analyzed demographics, traffic patterns and market trends.
  • Coordinated yearly competitions of selecting about Real Estate Industry Enterprise Top 50 Award of Shanghai for 2002 and 2003.
  • Research real estate markets Collect and verifies commercial real estate information for assigned metro markets.
  • Imparted real estate and project trainings to a team of 150 employees and contractors.
  • Verified, analyzed, and cleanse real estate data in Tentracs.

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3 Real Estate Jobs

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12. Spss

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high Demand
Here's how Spss is used in Market Research Analyst jobs:
  • Analyzed data using descriptive and inferential statistics using multivariate techniques and SPSS Statistics software.
  • Conducted primary research of aftermarket warranty products and analyzed results using SPSS.
  • Produced for senior Management sophisticated P&L models for the Check Card service using Excel, Access, and SPSS.
  • Provided senior leadership with client-ready PowerPoint presentations, Excel charts, and SPSS data tables to highlight key findings.
  • Evaluated Excel and PowerPoint reports with SPSS regression analysis and found and corrected data issues on 90%.
  • Leverage expertise in Excel, Tableau 6.1and SPSS to prepare, analyze and deliver medical research reports.
  • Provided training for all new hires on SPSS usage, syntax, and quality control.
  • Carried out statistical analysis with SPSS, report writing and quality assurance for numerous projects.
  • Generated SPSS and Excel outputs from data sets in preparation for report writing
  • Performed statistical analyses with the SPSS software on member and demographic data.
  • Utilize SPSS to create code used for client's custom questions.
  • Analyzed results through SPSS software program and MS Office Suite.
  • Organized data using Microsoft Excel and Microsoft SPSS.
  • Streamlined data flow from CATI to SPSS.
  • Conducted multi-industry market segmentation projects from Census databases using SPSS to visualize outcomes and key findings.
  • Analyzed observational research data utilizing SPSS software that identified customer-centric marketing and pricing strategies.
  • Performed market segmentation analyses to describe potential buyers versus non-buyers using SPSS software.
  • Created a model by performing Cox Regression & Neural Network using SPSS Modeller.
  • Monitor data through SPSS Provide data processing specs to data processors.
  • analyzed data (with SPSS and WinCross), and developed reports with actionable recommendations.

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2 Spss Jobs

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13. Secondary Market

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high Demand
Here's how Secondary Market is used in Market Research Analyst jobs:
  • Prepared secondary market research for new business planning, competitor analysis, corporate profiling and opportunity tracking.
  • Utilized secondary market research audits in the analysis and valuation of a variety of immunology therapeutic markets.
  • Worked part-time remotely to deliver secondary market research analysis services to a Software Industry Competitive Analysis firm.
  • Use secondary market research and analysis as appropriate for brand and business development activities.
  • Utilized syndicated or secondary market research to generate market potential for portfolio products.
  • Evaluated target markets and proposed marketing strategies through primary and secondary market research.
  • Managed all aspects of qualitative and quantitative primary and secondary market research projects.
  • Develop persuasive sales presentations based on primary and secondary market research data.
  • Conduct primary and secondary market research projects as assigned by management.
  • Managed and conducted internal primary and secondary market research studies.
  • Performed secondary market research to identify and rank lucrative markets.
  • Performed secondary market research to identify global industry-leading trends.
  • Conducted primary and secondary market research.
  • Monitored and analyzed secondary market information.
  • Provided primary and secondary market research and analysis to senior management on a wide range of consumer and business research projects.
  • Conducted secondary market research through leading market data, research reports, analysis & publication.
  • Created ad sales media kits and conducted primary and secondary market and product research.
  • Conducted a secondary market research to collect data regarding the industry and the market.
  • Provided primary and secondary market research that specialized in the Managed Care market.
  • Conduct secondary market research and data analysis for small businesses in UK.

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1 Secondary Market Jobs

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14. Data Collection

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high Demand
Here's how Data Collection is used in Market Research Analyst jobs:
  • Performed regular data collection and analysis using Microsoft Excel and stored information for use in publications and by colleagues.
  • Developed data collection, analysis and reporting of clinical pathways, patient satisfaction data and financial data
  • Coordinated extensive market analysis, based on demographic and primary/secondary consumer data collections.
  • Performed various functions involving data collection, data maintenance and data analysis.
  • Designed an innovative data collection technique using social media to court customers.
  • Conducted research analysis, data collection and analytic report writing for brokers.
  • Supervised and monitored data collection for large corporate research studies.
  • Developed effective questionnaires to provide unbiased data collection.
  • Collaborate internally and external with partners to assist with data collection, reporting and the achievement of objectives.
  • Design and implement new processes, data collection and analysis tools to automate and refine data collection.
  • Conducted market and industry research, data collection, and data analysis to support consulting initiatives.
  • Conducted market research and data collection through telephone interviews on various political and social issues.
  • Managed and planned daily route and geographies to assist in execution of data collection.
  • Identified and resolved data collection errors on a Hasbro/Star Wars project.
  • Designed survey and questionnaires for data collection.
  • Organized and catalogued research in accurate and up-to-date data collection tools.
  • Involved in the whole project process: target acquisition, campaign launch follow-up, data collection, results analysis and reporting.
  • Major Contributions: Saved 2 days of work for a team of 6 people by implementing an automated data collection process.
  • Trained interns, colleagues and account teams on fundamental concepts of analytics, data collection, reporting, and data QA.
  • Recruited, trained, and managed interns to improve the quality of data collection and project deliverables.

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1 Data Collection Jobs

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15. Internal Clients

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average Demand
Here's how Internal Clients is used in Market Research Analyst jobs:
  • Consulted with internal clients to understand research needs and delivered actionable insights to influence business decisions.
  • Presented final reports to internal clients and management team for new product development evaluation.
  • Collaborate with our internal clients and business partners to provide research insight needed for business decisions.
  • Managed IT Systems and distribution of primary and syndicated data to internal clients.
  • Researched new markets and prepared reports for franchisees & internal clients.
  • Created, distributed and analyzed surveys for internal clients.
  • Designed and implemented research projects with internal clients.
  • Conducted analysis of sales data for internal clients.
  • Provided targeting strategy and monetization plans for internal clients including Yahoo!

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1 Internal Clients Jobs

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16. Consumer Insights

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average Demand
Here's how Consumer Insights is used in Market Research Analyst jobs:
  • Conducted consumer insights analysis and provided actionable recommendations on brand positioning and social media marketing strategies.
  • Designed and implemented market research studies investigating consumer insights.
  • Explored and mined data with R, SPSS and Tableau and provided consumer insights that drove marketing strategy.
  • Managed product research studies to support design, brand and product planning teams with consumer insights.
  • Note: The former Consumer Insights Analyst left the company a few months after I started.
  • Uncovered consumer insights that altered the strategic course for hands and face wipes.
  • Analyzed market behavior and forecasting of Real Estate tendency with consumer insights.

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1 Consumer Insights Jobs

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17. Research Projects

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average Demand
Here's how Research Projects is used in Market Research Analyst jobs:
  • Managed multiple market research projects including client/stakeholder engagement and external vendor management.
  • Assisted with multiple primary research projects and researched digital media statistics.
  • Complete special research projects informing key marketing and business decisions.
  • Coordinated the execution of marketing research projects with external vendors.
  • Conceptualized and designed quantitative and qualitative market research projects.
  • Design research projects which provided specifically-desired market research information.
  • Graduate Market Research Intern * Executed qualitative and quantitative market research projects, analyzed data, and reported results and findings.
  • Contributed to global market research and business research projects for clients in USA, Europe and Asia Pacific countries.
  • Created a model to evaluate vendor proposals and estimate the target acquisition price for qualitative market research projects.
  • Managed syndicated marketing research projects to maintain quality, timeliness, and cost effectiveness of work.
  • Research projects were mainly for the Finance and Insurance, and Media and Entertainment industry.
  • Designed, organized and implemented strategic research projects in support of key business teams.
  • Conducted primary and secondary research projects to support the activities of project managers.
  • Worked on multiple research projects from questionnaire design through final report.
  • Conducted research projects for clients throughout the United States.
  • Maintained multiple databases with key findings from research projects.
  • Coordinate market research projects and campaigns.
  • Involved in research projects relevant to wood product, biomass, bio-energy Developed model for estimation and forecasting of forest products
  • Managed research projects, co-wrote business plans, analytical pieces and technical white papers.
  • Support ongoing/ad-hoc research projects for core set of internal clients.

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3 Research Projects Jobs

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18. Research Market Conditions

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average Demand
Here's how Research Market Conditions is used in Market Research Analyst jobs:
  • Research market conditions in local or regional areas of Nebraska to determine possible business opportunities.
  • Identify and monitor competitors and research market conditions or changes in the industry that may affect sales.
  • Market Research Analyst Research market conditions to determine potential sales for products and services.

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19. Analyze Data

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average Demand
Here's how Analyze Data is used in Market Research Analyst jobs:
  • Used statistical methods to analyze data and extrapolate information that was used in production processes and in marketing and advertising campaigns.
  • Developed market research protocols to obtain requisite information, analyze data, formulate conclusions and present recommendations to management.
  • Analyze data and perform calculations and modeling for customized and syndicated projects.
  • Conduct consumer loyalty audits through surveys and review/analyze data documentation metrics.
  • Analyze data on existing customers, prospective customers, and competitors to gain actionable insight into consumer behavior.
  • Analyze data using MS Excel, created different models to understand and simplify the data.
  • Collect and analyze data from various financial sources and preserve the accuracy of the data.
  • Demonstrated ability to meet intense deadlines, analyze data and produce cogent and accurate reports.
  • Worked with team members to analyze data and make useful recommendations to clients.
  • Collect and analyze data to evaluate existing and potential product and service markets.
  • Collect and analyze data and information and then present it to clients.
  • Analyze data obtained from focus groups, one-on-one interviews, and research.
  • Created database queries to manage and analyze data according to criteria.
  • Record, organize, and analyze data into excel spreadsheets.
  • Create surveys and analyze data.
  • Collect and analyze data regarding North America telecom industry to evaluate existing and potential markets.

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20. CRM

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average Demand
Here's how CRM is used in Market Research Analyst jobs:
  • Conduct industry/potential customer analysis Maintain CRM system Translate company official website, Chinese documents, catalog, and dictionary
  • Established and maintained CRM database identifying current, potential and unlikely customers.
  • Championed and oversaw CRM vendor selection and implementation for the marketing organization.
  • Developed and implemented CRM business strategies across all departments.
  • Implemented successful CRM solutions throughout daily marketing operations.
  • Collaborated and assisted the sales team with archiving prospects and improving sales by providing competitive research from CRM clients.
  • Involved in implementation of Oracle CRM solutions increasing forecasting accuracy by 25% and sales by 30%.
  • Worked with IT to define, develop and implement CRM to store competitive research and generate customized reports.
  • Create and maintain the CRM company database including 3,000 prospects, clients, and vendors.
  • Utilized CRM software to track and manage daily interactions with research subjects and potential clients.
  • Facilitated the company's first desktop customer relationship marketing system (CRM).
  • Prepared and sent out SOW's/offer letters using customized, in-house CRM system.
  • Initiated the tracking and measuring marketing campaigns across multiple CRM databases.
  • Managed CRM direct mail campaigns for all bank product lines.
  • Learned to use Microsoft Dynamics CRM software.
  • Bronze Award for creating custom CRM database.
  • Created multiple help guides and job aides for internal and field use regarding CRM and Sitefinity Content Management System.
  • Managed and trained personnel on various software programs, such as Goldmine and Salesforce CRM databases.
  • Developed and tested Customer Value Index system, subsequently integrated into Siebel CRM tool.
  • Utilize Google Analytics and CRM data to increase ROI through quality conversion optimization and KPIs.

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21. SQL

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Here's how SQL is used in Market Research Analyst jobs:
  • Retail Portfolio Analysis: Developed/Executed SQL statements to create Retail Customer Portfolio Analysis reports by market.
  • Managed customer and product databases using Crystal Reports and Enterprise, SQL server, Access, and Excel.
  • Maintain competitor location data in SQL Server databases by updating and maintaining data from vendors and other sources.
  • General Banking Analysis: Developed/Executed SQL statements and assisted in the creation of General Banking Segment.
  • Performed monthly research utilizing an SQL database from MCIF to generate monthly and semimonthly board reports.
  • Utilized Excel Macros and SQL to perform automatic property information extraction of web sources.
  • Assisted Team Leader in the deployment and maintenance of the department SQL Server.
  • Selected customer contacts from database by SQL and sent out marketing email.
  • Generated SQL queries to track data trends or investigate unexpected results.
  • Generated charts and cross tabs utilizing required SQL select statements.
  • Created, modified, maintained and optimized SQL server database.
  • Gathered data, created database utilized on SQL monthly.
  • Utilized the following software tools: WordPerfect, Excel, SPSS, DB3, and SQL.
  • Write SQL queries and create tables in Toad for data pulls.
  • Excel, SAS, SQL.
  • Automated a manual loan review operational procedure by developing pre-approval package within SQL Business Intelligence Development Studio.
  • Market research project consisting of Salesforce report querying and compiling, SQL server data queries, and qualitative consumer feedback.
  • Installed and configured SQL Server 2008 and visual studio in the windows environment for development and testing.
  • Implemented analytical tool that reduced market analysis time 80% using VBA and SQL.
  • Utilized tools including Confluence jira, wiki, gliffy, Visio, Balsamiq, SQL, Excel and Access.

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22. Project Management

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Here's how Project Management is used in Market Research Analyst jobs:
  • Support research activities for syndicated and single client consulting research projects including project management, analysis and presentation development.
  • Support Project and Product Management departments by providing data to assist with product development and project management initiatives.
  • Project management and documentation of training manual procedures for Fixed Income work with query analysis reports.
  • Maintained outstanding client relations with high-profile companies by providing all aspects of project management services.
  • Conducted qualitative research including project management, moderating, and external vendor management.
  • Project management of both market research and business development opportunities.
  • Project management upon signed contract to final report and presentation.
  • Assisted in project management responsibilities.
  • Project management enabling on-time delivery.
  • Provided service and support to the Sales Division through financial analysis, project management, and trend analysis.
  • Provide feedback to project management that assists in the design of research instruments and execution of fieldwork.
  • Worked in a dual role with the Marketing and Training departments to provide effective project management solutions.
  • Project Management - Served as liaison between the client and the management staff for all projects.
  • Authored progress and completion reports which were then submitted to project management on a weekly basis.
  • Executed Project Management skills in order to successfully complete market research studies.
  • Market Research & Business Development Customer Advocacy Project Management Process Improvement Persona Profiling

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23. Buying Habits

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Here's how Buying Habits is used in Market Research Analyst jobs:
  • Analyzed data on customer demographics, preferences and buying habits to identify demand motivation factors.
  • Completed research analysis on lottery ticket sale trends, consumer demographics and buying habits.
  • Key Duties: o Tracked market trends and buying habits of financial institutions to develop promotion strategy.

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24. ROI

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Here's how ROI is used in Market Research Analyst jobs:
  • Created cost-benefit analyses and ROI assessments that were used as the foundation for decision-making on proposed IT implementation projects.
  • Develop conjoint/discrete choice and ROI analyses to understand the impact or importance of current products and competitive products trends.
  • Provided high-level reporting on requirements, return on investment (ROI) and coordination with strategic business plan.
  • Complete the tracking and measuring of the return on investment (ROI) for marketing campaigns.
  • Company expert on developing ROI models for shifting client ad budget to print and digital properties.
  • Measured the effectiveness of marketing, advertising, and communications programs and strategies, ROI.
  • Analyzed marketing ROI metrics for sales promotions by performing Benefit/Cost method to maximize profit.
  • Included ROI analysis of direct mail campaigns, print advertisements and in-store events.
  • Researched and presented to investors real estate opportunities with high ROI.
  • Provided financial analysis including ROI, profitability, and LTV.
  • Maintained cost-per-lead data to demonstrate ROI for campaigns.
  • Analyzed ROI and effectiveness of marketing campaigns.
  • Calculated lift, take rates, and ROI
  • Increased Detroit Branch Sales by 33% in 1991.
  • Prepare summary and ROI analysis of new opportunities for executive management to determine best opportunities available.
  • Evaluateed the effectiveness of existing promotions to ensure positive and significant ROI.
  • Developed and implemented a streamlined process that allowed the organization to track market data, agent transactions, and ROI.
  • Performed ROI analysis of merchandising projects from POP displays, endcaps, signage, training and various test initiatives.
  • Developed Return on Investment (ROI)) and Customer Satisfaction Questionnaire Template for all departmental conferences and events.
  • Managed and reported on Google Adwords campaigns and measured ROI of marketing efforts.

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25. Quantitative Research

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Here's how Quantitative Research is used in Market Research Analyst jobs:
  • Designed and managed qualitative and quantitative research to assist in development of market-driven products and services for the US education division.
  • Designed and managed qualitative and quantitative research studies in Middle-Eastern culture that increases market profits by 30 percent against competition.
  • Supported Senior Analysts with qualitative and quantitative research studies conducted in domestic and international markets to increase consumer purchasing.
  • Provided OBF executives with thorough, investigative report based on consumer trends using qualitative and quantitative research.
  • Leveraged qualitative and quantitative research methodologies, to deliver both custom and syndicated solutions.
  • Conducted intake review for targeted respondents for both qualitative and quantitative research studies.
  • Performed qualitative and quantitative research and analysis to identify market opportunities and feasibility.
  • Summarized quantitative research statistics and results in 5-15 daily write-ups.
  • Managed custom quantitative research studies measuring brand loyalty and equity.
  • Identified consumer insights based on qualitative and quantitative research.
  • Analyze qualitative and quantitative research supporting new business development.
  • Presented information gathered through qualitative and quantitative research.
  • Designed and implemented both qualitative and quantitative research for business to business clients which included focus groups with Small Business Owners.
  • Supported key hypotheses with landmark quantitative research that mapped the consumer journey across life stages.
  • Involved in all phases of qualitative and quantitative research projects.
  • Trained quantitative research team on SPSS.
  • Utilized qualitative/quantitative research methodologies to conduct consumer and product/merchandise research at the point of sale.
  • Market research company specializing in customer satisfaction surveys and quantitative research .

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7 Quantitative Research Jobs

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26. SAS

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Here's how SAS is used in Market Research Analyst jobs:
  • Implement, process and maintain direct mail and email campaigns that reach 10 million households annually using SAS Customer Intelligence Studio.
  • Created SAS MACROS for applications to extend and customize SAS software programs and used existing SAS MACROS for standard reporting.
  • Monitor marketing campaign effectiveness through the use of a self-developed lead source attribution model created using SAS Enterprise Guide.
  • Analyzed the data using BASE SAS cross tabs, linear regressions, and CHAID segmentation.
  • Converted entire Sparks data set into SAS and updated entire set every two weeks.
  • Used SAS and gamma regression to do price prediction on district market data.
  • Appropriate testing methods and procedures in SAS were considered before designing the survey.
  • Prepared regression models utilizing COBOL and SAS to identify targeted customer groups.
  • Updated and maintained SAS EG (Enterprise Guide) predictive segmentation model.
  • Used SAS and Linear regression to predict consumers purchasing behavior.
  • Used SAS and time series regression to do trend forecasting.
  • Identified potential markets for Arkansas products in Asian countries.
  • Generated reports using SAS MEANS, FREQUENCY, and UNIVARIATE.
  • Used SAS regression options to monitor multicollinearity and adjusted model parameters in remedial measures.
  • Analyze data collected from surveys and use SAS correspondence analysis (PROC Corresp) to find association between brands and attributes.
  • Interpreted massive and highly complex data sets, performing ad-hoc analysis and data manipulation utilizing SAS and R language.
  • Conduct Market analysis, surveys, and statistical tests using SAS and Excel statistical analytics.
  • Rated the customers on most likelyto visit factor via RFM Analysis using SAS Enterprise Miner.
  • Determined client's needs across the country by analyzing data gathered in Qualtrics and SAS.
  • Designed and created SAS datasets from various sources like Excel datasheets, flat files, Oracle.

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2 SAS Jobs

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27. Sales Data

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Here's how Sales Data is used in Market Research Analyst jobs:
  • Conducted comprehensive research, including industry trends, demographic analysis, business needs, sales data, and community expansion/development strategies.
  • Devised new methodology, mined sales database to identify customer segments and purchasing behaviors and predict future buying pattern.
  • Analyzed sales data and utilized trend-seasonal analysis method to sales forecast monthly/annual production to help COO formulate purchasing/operational strategies.
  • Analyzed sales data to determine marketing campaign effectiveness needed for adjusting advertising expenditure.
  • Prepared marketing reports by collecting and summarizing sales data.
  • Utilized syndicated sales data to prepare channel strategy guide comprised of market share, forecasts, trends, and recommendations.
  • Gathered and analyzed market data such as leasing velocity and absorption vacancy and property sales data for local markets.
  • Analyzed marketing and sales data using Microsoft Excel and Access to identify critical factors for optimizing company performance;.
  • Pulled client and competitive sales data for Directors from internal sales tracking program, noting trends and anomalies.
  • Prepared quarterly graphic reports for several consumer durable clients, updating sales data and measuring against the competition.
  • Work with Sales Data to ascertain effectiveness of sales force and to analyze prescribing habits for existing portfolio.
  • Project planning by analyzing historical company sales data to predict the costs and benefits of new projects.
  • Acted as primary contact for IRI personnel, the supplier of $7MM in syndicated sales data.
  • Developed Historical Sales database and established model to use for new product and pricing assumptions.
  • Interact with supplier to ensure timely and accurate reporting of syndicated sales data.
  • Forecast marketing and sales data and present it frequently to office executives.
  • Gathered and analyzed demographic and home sales data, wrote loan offerings.
  • Analyzed and reported Pepperidge Farms sales data - category to SKU analysis (using IRI grocery scanner data).
  • Analyzed sales data, and generated reports to management in making informed decision .
  • Updated sales database Coordinated with national sales team to plan site visits Implemented coordination process between management team and sales team

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28. Survey Data

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Here's how Survey Data is used in Market Research Analyst jobs:
  • Analyzed survey data, prepared reports, and delivered presentations of results and recommendations to senior managers and decision-makers.
  • Initiated the development of a proprietary Access database used company-wide to gather and organize survey data.
  • Developed targeted strategies for advertising using customer databases, mapping software and survey data.
  • Developed statistical models to measure market share utilizing traffic and customer survey data.
  • Performed statistical analysis on pharmaceutical survey data.
  • Analyzed survey data including formal presentation materials.
  • Prepared and presented summaries and analyses of survey data, including fact sheets that describe survey techniques and results.
  • Manage survey program including creation, delivery and interpretation of survey data, as well as delivery of results.
  • Attended vendor conferences; conducted interviews, compiled survey data, and distributed daily reports to CEO.
  • Performed statistical analysis using SAS and SPSS in order to analyze the survey data.
  • Analyzed survey data, drew conclusions, and created reports and presentations for management.
  • Compiled survey data for 90+ research studies to be used in consumer census journals.
  • Analyze submitted survey data to identify business patterns and for the direct market.
  • Analyzed survey data using SPSS to identify trends in satisfaction and customer loyalty.
  • Complied and displayed survey data in the company's data base.
  • Deliver insight survey data to impact the success from our clients
  • Used SPSS to analyze primary research survey data.
  • Analyzed and validated demographic trend survey data for healthcare institution site location project.
  • Interviewed MDs, collected survey data on drug preferences, and analyzed the data.
  • Designed and maintained several Access and SPSS databases to manage and analyze survey data.

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4 Survey Data Jobs

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29. Customer Demographics

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Here's how Customer Demographics is used in Market Research Analyst jobs:
  • Collected and analyzed data on customer demographics, preferences, and needs to identify potential factors affecting wireless service;.
  • Analyzed funds moving out of the company by competitors, customer demographics, market segment and product.
  • Collect and analyze date on customer demographics, preferences, needs, to identify demand.

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30. Identify Potential Markets

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Here's how Identify Potential Markets is used in Market Research Analyst jobs:
  • Worked closely with Sales team to identify potential markets and understand requirements of current clients.

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31. Nielsen

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Here's how Nielsen is used in Market Research Analyst jobs:
  • Performed analysis on Panel and Scanning data to investigate client issues using Nielsen proprietary software.
  • Analyzed market data, Nielsen ratings and sales reports resulting in new clients and growing revenue 15% year-to-year.
  • Organized and presented Nielsen ratings data to 7 markets to create millions of dollars in advertising revenue.
  • Generated weekly and monthly sales trend reports using syndicated data including AC Nielsen and Wal-Mart Retail Link.
  • Performed analyses of different statistics from Nielsen (Scanning, Retail and Daily Store Track).
  • Produced and delivered Nielsen products such as Winning Brands to Toyota, Michelin, and Ford.
  • Create radius, routing, and area demographic assessments using demographic and Nielsen data.
  • Analyzed A.C. Nielsen market data to project category sales volume.
  • Fulfilled Nielsen National Npower television requests on an as-needed basis.
  • Analyzed Nielsen rating reports and inputted the latest program information, demographics and sales rationale into company database (i.e.
  • Utilized target-marketing platforms Telmar and Nielsen@Plan for research and RFP requests.
  • Hired from ACNielsen by my client Helene Curtis Inc. (Unilever).
  • Entered collected data using provided computer and/or iphone Recruited family members to participate in the Nielsen Ratings.
  • Subject Matter Expert (SME) for NPD Crest, Technomic, Sandelman and IRI / Nielsen syndicated market research
  • Utilized syndicated research including NFO, Nielsen, and Claritas Prizm/P$ycle segmentation.

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32. R

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Here's how R is used in Market Research Analyst jobs:
  • Maintained company databases while responding to data requests from within the organization to ensure research accuracy.
  • Conduct extensive internet research for Samsung Semiconductor, its competitors, and semiconductor industry.
  • Track reports, call records and deadlines through project scheduling to increase productivity and ensure all factors impacting performance are considered.
  • Analyzed Original Design Manufacturer's (ODM) market (over $100 billion in 2013) for ordering, design.
  • Answer our clients' most pressing market research questions by originating detailed studies tailored to their specific needs.
  • Instructed new interviewers on how to conduct a research study using the software on the office computers.
  • Recruited 12-15 mall shoppers on a daily basis to take part in our market research studies.
  • Help design new business strategies, Research new and upcoming projects beneficial to the company.
  • Prepare PowerPoint presentation with excel charts for use by Samsung marketing management team.
  • Manage and interface social media sites including Facebook, Twitter, and YouTube.
  • Prepare reports sent directly to Samsung to be circulated as technology newsletter.
  • Present findings to senior consultants through concise verbal presentations and written reports.
  • Trained new researchers and worked with them to ensure quality job performance.
  • Emphasized greeting mall shoppers with excitement and charisma to grab their attention.
  • Managed multiple projects simultaneously while meeting operational objectives and deadlines to sustain proper workflow throughout the market research process.
  • Analyzed each market/product combination for demand potential, usage and growth for overall feasibility.
  • Explored value chain for OCP market and evaluate best practices for Lenovo's newly acquired $2.3 billion IBM server business.
  • Aided in contract negotiations for 24 clients worth over $50 million for top Major League Baseball agent Scott Boras.
  • Designed a target curriculum and regression model to assist business units in developing new products, target markets and services.
  • Conducted research using traditional and advanced methods (e.g.

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33. Data Entry

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Here's how Data Entry is used in Market Research Analyst jobs:
  • Provide quantitative and qualitative data for a various clientele, markets, and organizations.-Thorough data entry of information.
  • Performed data entry and survey analysis using Microsoft Excel.
  • Job requirements included data entry and telemarketing skills.
  • Created process saving 75%-80% data entry time while provided for 100% coverage of the universe of records.
  • Job requirements included data entry skills, telemarketing, appointment setting, and telecommuting via internet, phone and fax.
  • Created spreadsheets for data entry and ran analyses on data collected, this was previously done by an outside firm.
  • Coordinated the publishing, mailing, and data entry of results with responsible parties.
  • Worked with the team of four to implement the universal data entry protocol.
  • Perform quick and efficient data entry on multiple databases.
  • Conduct and analyze research data Verbatim data entry Meticulous focus on detail Prepare documents to support the business and commercial customers.

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34. Product Demand

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Here's how Product Demand is used in Market Research Analyst jobs:
  • Researched and designed product demand forecast models to estimate market size and integrated results with sales data to determine market share.
  • Gather data from contacts and analyze customer demographics, preference and buying habits in order to identify factors affecting product demand.
  • Provided key conclusions and insight about market data in reports and situation analyses to management as well as product demand forecasts.
  • Estimated a multiple regression model to forecast the product demand for the company.

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35. Swot

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Here's how Swot is used in Market Research Analyst jobs:
  • Created a 20-page report including SWOT analysis and financial performance that guided decision-making for a new business acquisition target.
  • Implement a consistent and effective SWOT analysis that facilitates an effective interpretation of data.
  • Compiled competitive intelligence and conducted SWOT analysis to identify new market opportunities.
  • Conducted SWOT analysis of major competitors and identified new factors/changes.
  • Conducted in depth research and SWOT analysis of competitors and similar companies to provide the most up to date competitive edge.
  • Researched, developed, and presented market analyses, SWOT analysis, geographic information systems maps and benchmarks.
  • Assisted in the development of proprietary software by researching competitors (SWOT analysis, database management)
  • Perform SWOT analysis to predict opportunities and critical threats to the company's business.
  • Perform market and industry analysis of clients and competitors (SWOT).
  • Executed comprehensive SWOT analysis and provided marketing strategies based on the results.
  • Perform SWOT analysis of sales, service and marketing departments.
  • Provided detailed SWOT Analysis of 3D Printing Market.
  • Key responsibilities: Performed ongoing competitive assessment and SWOT analysis.
  • Performed SWOT and Competitor analysis to analyze the regional markets and existing products in the category for Benchmarking purposes.

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1 Swot Jobs

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36. Statistical Reports

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Here's how Statistical Reports is used in Market Research Analyst jobs:
  • Created and managed monthly and semi-annual statistical reports, Compensation Studies and Financial and Productivity Benchmark Studies.
  • Produced and evaluated statistical reports and client specific analyses in addition to generating ScanTrack Reports.
  • Prepared statistical reports and overviews necessary to make correct decisions within Data Collection.
  • Prepared monthly statistical reports including a consolidated financial statement.
  • Prepare statistical reports for management.
  • Analyze data Create statistical reports Program custom surveys for clients Survey Quality control Web analytics

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37. Market Size

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Here's how Market Size is used in Market Research Analyst jobs:
  • Estimated market size, assessed competitive advantages and business risks, and developed business strategy.
  • Develop detailed market segmentation analysis, including market size, share, growth by market application, technology, and geography.
  • Supported regional managers in development of market size and share models, trend analysis, and long-range planning activities.
  • Provided cross tabulation and detailed market size/forecast figures across geographies, verticals, company size, and technologies.
  • Conducted five-year strategic forecasts on projected market size and market share for a variety of consumer products.
  • Prepared competitive profiles to forecast market size and share, resulting in expanded sales.
  • Created market size, market share, market forecast, and market analysis
  • Market size study and online marketing tactics studies were well received.
  • Researched total market size and determine company's market potential.
  • Conducted best practice, market size and attrition analysis.
  • Analyzed market size, market share and forecast.
  • Researched market size, growth pattern, forecasts and fine details of potential customers Worked from remote located for 9 months

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38. New Clients

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Here's how New Clients is used in Market Research Analyst jobs:
  • Conducted qualitative and quantitative pharmaceutical market research resulting in increased revenues and new clients for the company.
  • Study automotive market conditions and competitors to examine potential new clients and markets.
  • Create information documents on new clients and projects Manage and expand social media presence, specifically Facebook and Google+

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39. Potential Customers

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Here's how Potential Customers is used in Market Research Analyst jobs:
  • Maintained existing customer relationships and identified potential customers using research methods and performing telephone calls and emails.
  • Worked with sales department to analyze and categorize current customers and potential customers to appropriate programs.
  • Conducted market research to appraise potential customers and relevant data ACTIVITIES
  • Segmented highest potential customers for prospective products and promotions.
  • Provided Ad-Hoc research material on potential customers.
  • Established solid working relationships and open communication with other employees and potential customers who possess expertise in the health sciences.
  • Generate reports, statistics and analyses regarding the activities relating to the existing and potential customers.
  • Determined more than 10 competitors and 4400 potential customers in local Houston market.
  • Established a huge network of more than 2,000 potential customers.
  • Presented key conclusions to the press and potential customers.
  • Searched state/county court database and LexisNexis services to identify potential customers and verified data integrity using Westlaw CLEAR and LexisNexis Accurint.

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40. Strategic Recommendations

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Here's how Strategic Recommendations is used in Market Research Analyst jobs:
  • Crafted strategic recommendations responding to deregulation & other changing market conditions.

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1 Strategic Recommendations Jobs

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41. Trade Shows

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Here's how Trade Shows is used in Market Research Analyst jobs:
  • Travel to overseas international trade shows to learn and research upcoming business opportunities.
  • Summarized industry data and competitive information collected at industry trade shows.
  • Participated in industry trade shows, gathering research and increasing awareness and value of the company's products.
  • Planned and executed the logistics of trade shows, consumer promotional programs, and direct mail campaigns.
  • Developed communication strategy and key messaging for the largest US trade shows in the ophthalmic industry.
  • Planned, lead and managed national and international trade shows for product launches and promotions.
  • Managed corporate participation and branding in trade shows and key federal events.
  • Exhibited our products at several trade shows throughout the U.S.
  • Attend trade shows, which are conducted throughout the year.
  • Attend multiple trade shows and conferences relevant to business units.
  • Coordinated and participated in trade shows and events.
  • Participated in trade shows and marketing promotions.
  • Created promotional literature and worked trade shows.
  • Attended trade shows and conferences.
  • Attended wireless industry webcasts and trade shows to garner more insight into specific technologies and products.
  • Attend Trade Shows Conduct Monthly Reports and any ad hoc requests

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42. Secondary Data

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Here's how Secondary Data is used in Market Research Analyst jobs:
  • Identify North American product and industry trends through accumulation of primary and secondary data.
  • Gathered and analyzed both primary and secondary data to support the marketing department.
  • Conducted qualitative and quantitative market research analysis using primary and secondary data sources.
  • Optimized strategic decision making using primary and secondary data.
  • Collect primary and secondary data.
  • Acquired and abstract primary or secondary data from existing internal and external data sources.
  • Analyze primary and secondary data and prepare report on market trends and conditions.
  • Analyze and review secondary data sources on projects and provide business analytics based on market segmentation/trends and business performance.

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43. Survey Results

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Here's how Survey Results is used in Market Research Analyst jobs:
  • Developed targeted presentation for various departments based on the customer satisfaction and loyalty survey results.
  • Provided individualized reports of survey results to clients according to specific needs.
  • Identified worldwide market trends by analyzing survey results and evaluating secondary research.
  • Generated PowerPoint modules based on survey results.
  • Developed five annual satisfaction surveys for special accounts and identified industry trends with the survey results.
  • Survey results revealed that many clients were not willing to pay for costly local consulting.
  • Evaluate survey results against comparative markets and industry breakdowns, and produce client reports.
  • Designed survey tools and analyzed the survey results using SPSS.
  • Analyzed survey results and consumers' buying behavior.
  • Studied field reports and survey results.
  • Analyzed market research survey results.

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44. Research Results

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Here's how Research Results is used in Market Research Analyst jobs:
  • Conducted statistical analysis to provide insights into the story behind research results.
  • Designed, conducted and presented market research results to sales, marketing and management teams at national sales and executive meetings
  • Correlated the findings with primary research results to understand opportunities and barriers in clinical trial patient recruitment.
  • Reviewed marketing activity reports, analyze trends, and conduct focus groups to provide market research results.
  • Compiled, analyzed and reported research results in easy to understand, attention getting business reports.
  • Utilized research results to author subscription-based market reports, as well as newsletter insight articles.
  • Analyzed results and wrote reports including implications and suggested action plans based on research results.
  • Compiled and translated data into research results, and created reports in excel spreadsheets.
  • Prepared reports, tables, and charts for the presentation of research results.
  • Collaborated with clients to interpret research results tailored to their specific goals.
  • Consulted on pricing and inventory controls based on research results.
  • Analyze research results and offer marketing strategies.
  • Delivered webinar-based briefings that explained research results from the analyst point of view.

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45. Press Releases

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Here's how Press Releases is used in Market Research Analyst jobs:
  • Create and craft research statements for press releases, media kits and national positioning materials.
  • Compiled media list and wrote three press releases for each brand to gain public interest.
  • Composed company newsletters, press releases and updated the corporate website with new content.
  • Assisted with promotional objectives, modes, and advertising and publicity press releases.
  • Authored press releases and conceptualized print and media promotions for products.
  • Conducted media monitoring for press releases, periodicals and Internet searches.
  • Worked closely with PR firm in creating press releases.
  • Write, edit and distribute press releases.
  • Organized and presented marketing information to executive staff for promotions and press releases.
  • company financial reports, company web sites, press releases, industry press articles, etc.)
  • web content, press releases, and social media).

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46. Executive Management

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Here's how Executive Management is used in Market Research Analyst jobs:
  • Research, analyze, and prepare reports of international/domestic lumber market trends and fluctuations for submission to executive management.
  • Generate and document qualitative and quantitative quarterly reports for executive management to determine marketing plan.
  • Provided critical organizational-level feedback to executive management during an implementation of Six Sigma.
  • Identify potential acquisition opportunities for executive management in expanding current operations throughout Texas.
  • Developed marketing mix and presented findings to the executive management team.
  • Prepared industry re-caps and trend reports for executive management.
  • Prepare and present summary reports to executive management.
  • Published reports for local and corporate executive management
  • Presented analysis to executive management.
  • Develop and present Annual Land Acquisition Strategy for the Atlanta Division to the executive management team.
  • Performed data mining on the retail channel and presented weekly to the executive management.
  • Gather and present current market data to Senior Executive Management.
  • Worked as lead researcher for executive management's economic team.
  • Design spreadsheets and graphs for executive management.
  • Selected as one of 10 MBA recipients for Merck's Executive Management Program Directed and analyzed market research

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47. Complex Findings

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Here's how Complex Findings is used in Market Research Analyst jobs:
  • Prepare reports of findings, illustrating data graphically and translating complex findings to the client.
  • Prepare reports of findings, illustrating data graphically and translating complex findings into written text.
  • Prepare complex findings into written text.

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48. Monthly Reports

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Here's how Monthly Reports is used in Market Research Analyst jobs:
  • Result: Outlined competitive environment information utilized by market research analysts to generate monthly reports.
  • Presented monthly reports to executives indicating how company could perform more efficiently and profitably.
  • Prepared comprehensive monthly reports for senior executives used for strategic planning and forecasting.
  • Worked closely with our field operations in building monthly reports for our clients to analyze sales, margin and inventory results.
  • Automated 6 monthly reports using VBA reducing processing time by 75%, designed advanced templates for monthly reports.
  • Produced monthly reports detailing the current states of commercial real estate market and economy, both nationally and regionally
  • Own and generate various monthly reports that are distributed to Merrill executives, Sales Ops and sale representatives.
  • Produce monthly reports that provide our monthly and YTD sales and growth by business group.
  • Generated weekly and monthly reports on lead, email and web traffic performance.
  • Prepare monthly reports based on market changes and market trends.
  • Created forecasts, monthly reports, and dashboard updates.
  • Prepare and maintain monthly reports, analyze recruitment statistics.
  • Update weekly and monthly reports utilizing NPD POS data.
  • Updated monthly reports on banking activities in Vietnam
  • Produced all monthly reports and graphics.
  • Produced monthly reports for clients.
  • Deliver monthly reports to clients and internal groups to forecast sales.

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49. RFP

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low Demand
Here's how RFP is used in Market Research Analyst jobs:
  • Developed several successful RFP responses and licensing applications.
  • Team in writing complex proposals in response to RFP's, effectively marketing the company's accounting services and software expertise.
  • Created sales presentation templates for specific market segments; decreasing RFP turnaround and better meeting the needs of clients.
  • Prepared presentations on Utility Trends for stakeholders and Request for Proposals (RFP).
  • Tracked Government issued RFP's for amendments, modifications, and other changes.
  • Prepared RFP's and created Power Point presentations for executives.
  • Managed RFP Process for 8 prospective vendors.
  • Prepare presentations on potential RFP's.
  • Tasked with preparing and presenting RFP, RFI and Insight reports and maintaining ongoing communication with said brand representatives.
  • Programmed using Microsoft Access to design reports and forms for reporting sales statistics and RFPs.
  • Assisted with RFPs, marketing, advertising and client satisfaction initiatives.
  • Manage, develop and support RFI, and RFPs.
  • Performed market research for business opportunities and submitted requests for RFPs, RFIs, RFQs.

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50. Online Surveys

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low Demand
Here's how Online Surveys is used in Market Research Analyst jobs:
  • Collected data from online surveys and presented statistical analyses.
  • Manage small and medium scope research projects, including online surveys of employees, telephone surveys of customers, focus groups.
  • Established Delta's 1st ongoing customer feedback program via focus groups, panels, & online surveys.
  • Work with IT/Business Applications development team to spec out/test custom online reporting tools, online surveys.
  • Web and Mobile App interactive media: Utilized focus groups and designed interactive online surveys.
  • Designed and conducted online surveys of students, faculty and staff.
  • Experienced in creating and launching online surveys for customer feedback.
  • Crafted online surveys within mobile security, email and web security and network space by using Vovici.
  • Designed and conducted online surveys (Qualtrics, SurveyMonkey etc.)
  • Played a pivotal role in facilitating program online surveys through the use of Sparq and Confirmit survey platforms.
  • Conducted market research through in-depth interviews and online surveys on Qualtrics with Marketing students, academic advisors and faculty.

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Market Research Analyst Jobs

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20 Most Common Skills For A Market Research Analyst

Market Research

26.2%

New Product Development

12.3%

Financial Statements

7.4%

Data Analysis

5.7%

Customer Service

5.4%

Competitive Analysis

4.7%

Business Development

4.6%

Focus Groups

3.9%

Market Share

3.7%

Powerpoint

3.3%

Real Estate

3.0%

Spss

2.9%

Secondary Market

2.8%

Data Collection

2.4%

Internal Clients

2.3%

Consumer Insights

2.0%

Research Projects

1.9%

Research Market Conditions

1.9%

Analyze Data

1.8%

CRM

1.8%
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Typical Skill-Sets Required For A Market Research Analyst

Rank Skill
1 Market Research 19.9%
2 New Product Development 9.3%
3 Financial Statements 5.6%
4 Data Analysis 4.3%
5 Customer Service 4.1%
6 Competitive Analysis 3.5%
7 Business Development 3.5%
8 Focus Groups 3.0%
9 Market Share 2.8%
10 Powerpoint 2.5%
11 Real Estate 2.3%
12 Spss 2.2%
13 Secondary Market 2.1%
14 Data Collection 1.8%
15 Internal Clients 1.8%
16 Consumer Insights 1.5%
17 Research Projects 1.5%
18 Research Market Conditions 1.5%
19 Analyze Data 1.4%
20 CRM 1.4%
21 SQL 1.2%
22 Project Management 1.2%
23 Buying Habits 1.1%
24 ROI 1.1%
25 Quantitative Research 1.0%
26 SAS 1.0%
27 Sales Data 1.0%
28 Survey Data 1.0%
29 Customer Demographics 1.0%
30 Identify Potential Markets 0.9%
31 Nielsen 0.9%
32 R 0.9%
33 Data Entry 0.9%
34 Product Demand 0.8%
35 Swot 0.7%
36 Statistical Reports 0.7%
37 Market Size 0.7%
38 New Clients 0.7%
39 Potential Customers 0.7%
40 Strategic Recommendations 0.7%
41 Trade Shows 0.7%
42 Secondary Data 0.7%
43 Survey Results 0.7%
44 Research Results 0.6%
45 Press Releases 0.6%
46 Executive Management 0.6%
47 Complex Findings 0.6%
48 Monthly Reports 0.5%
49 RFP 0.5%
50 Online Surveys 0.5%
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