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Best market research assistant certifications

The best certifications for a market research assistant are Medical Assistant, Professional Certified Marketer (PCM), and Certified Nurse Assistant (CNA).

Market research assistant certifications demonstrate your competency as a market research assistant to employers. However, not all market research assistant certifications provide the same value.

Below is a list of the best market research assistant certifications. Obtaining a market research assistant certification will give you a leg up when you apply for jobs and increase your potential salary.

3 best certifications for market research assistants

RankMarket research assistant certificationOrganization
1Medical AssistantASPT
2Professional Certified Marketer (PCM)AMA
3Certified Nurse Assistant (CNA)American Red ...

3 best market research assistant certifications

1. Medical Assistant

The medical assistant job description varies depending on the employer's needs. A medical assistant is a multi-skilled professional and an asset to a physician.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? Yes
  • Renewal required? Every 1 year(s)
Certifying organization
American Society of Phlebotomy...

2. Professional Certified Marketer (PCM)

Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? Yes
  • Renewal required? Every 3 year(s)
Certifying organization
American Marketing Association

3. Certified Nurse Assistant (CNA)

Train to be a certified nurse assistant working with other health care professionals to provide quality care for elderly or sick individuals in nursing homes and hospitals and at home.

Certification details
  • More than two years of education or training after high school required? No
  • More than two years of work experience required? No
  • Oral or written exam required? Yes
  • Renewal required? 
Certifying website
Certified Nurse Assistant

What is the best certification for a market research assistant?

The best market research assistant certification is Medical Assistant. The Medical Assistant is awarded by the American Society of Phlebotomy Technicians. This certification is great to have as it shows an improvement in your competency to perform your role. You can earn this certification at the beginning of your career, as it often doesn't require a minimum education level and work experience.

Here's a bit more background on how to obtain this market research assistant certification:

  • To become a certified Medical Assistant, you need to pass the exam.
  • Lucky you - certification doesn't require more than two years of work experience.
  • Renew certification every 1 year.
Best certifications

The most common combination of market research assistant certifications include: Medical Assistant, Professional Certified Marketer (PCM), and Certified Nurse Assistant (CNA).

Online courses for market research assistants to earn certifications

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1. Data Analysis Immersive (Full-time)

general_assembly

Learn to problem solve, and effectively communicate, like an analyst. This course teaches you to use industry-standard tools to make ethical, data-driven decisions. Experience hands-on training to master SQL, Excel, Tableau, PowerBI, and Python – tools listed in virtually every data analytics job posting across industries...

2. Data Analytics (Part Time)

general_assembly

Harness Excel, SQL, and Tableau to drive powerful analysis and insights. Build confidence and credibility to apply this versatile skill set to countless jobs. This course is offered in person and live online, in a remote classroom setting...

3. Data Analyst

udacity

Use Python, SQL and Statistics to advance your programming skills and refine your ability to work with messy, complex datasets...

4. Marketing Analytics

udacity

Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...

5. Market Research

coursera

"Finding the Story in the Data” is the most important emerging capability for market researchers according to GRIT (Greenbook Research Industry Trends) Report 2016. This specialization, designed for learners with no previous Marketing Research experience teaches a comprehensive marketing research approach that will help learners find and communicate the story in the data.\n\nStudents will learn how to initiate a research project for targeted business needs, conduct research through multiple...

6. Market Research

coursera

The Market Research Specialisation focuses on the essentials of research and the research process. This Specialisation will teach you how to use qualitative and quantitative research methods, how to develop and manage a questionnaire development strategy, how to develop measurements, how to collect data and how to analyze and present them.\n\nOnce you have completed this Specialisation, you will have a good understanding of market research including:\n\nEssentials of market research Components...

7. Market Research: Dekker's Complete Marketing Research Course

udemy
4.4
(452)

Competitor Analysis, Market Research Analysis, Marketing Analytics, Consumer Analytics, Conversion Rate Optimization...

8. Marketing Research: support your marketing decisions

udemy
4.5
(1,910)

Discover the extra advantage of any Business. A practical step by step guide to Marketing Information and Research...

9. Digital Marketing (Part Time)

general_assembly

Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...

10. Intro to Data Analytics

general_assembly

Discover if data is a career fit for you Regardless of your industry or role, fluency in the language of data analytics will allow you to contribute to data driven decision making. In this free, two-hour livestream, you’ll learn to understand, analyze, and interpret data so you too can join the data conversation. We’ll cover how to ask the right questions of your data and basic analytic functionality. Then you’ll apply your new found data analytic skills to a real-world dataset, allowing you...

11. Data Structures and Algorithms

udacity

Get hands-on practice with over 80 data structures and algorithm exercises and guidance from a dedicated mentor to help prepare you for interviews and on-the-job scenarios...

12. Data Visualization

udacity

You will start by building data visualizations and dashboards, considering your audiences to be as effective as possible. Then, you’ll move into drafting presentations using storytelling techniques, visualizations, and animations to provide data-driven recommendations...

13. Market Research and Consumer Behavior

coursera

Your marketing quest begins here! The first course in this specialization lays the neccessary groundwork for an overall successful marketing strategy. It is separated into two sections: Market Research and Consumer Behavior. Gain the tools and techniques to translate a decision problem into a research question in the Market Research module. Learn how to design a research plan, analyze the data gathered and accurately interpret and communicate survey reports, translating the results into...

14. Qualitative Research

coursera

In this course, the second in the Market Research Specialization, you will go in-depth with qualitative market research methods, from design to implementation to analysis. Week 1: Define qualitative research and how it differs from quantitative research. Explore the various qualitative research methods and evaluate when and how to use them for your research project. Week 2: Design the qualitative instruments necessary for your interviews or focus groups, and plan your recruitment efforts. Write...

15. Global Marketing Research and Analytics

udemy
4.3
(375)

Understand and conduct market research on a global scale...

16. Market Research: A-Z Fundamentals with Case Studies

udemy
4.5
(379)

Learn Market Sizing & Forecasting, Survey Design, Customer & Competitor Analysis to become a PRO Market Research Analyst...

17. Digital Marketing

udacity

Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...

18. Intro to Data Analysis

udacity

Start your data science journey right with this hands-on introduction to the discipline of data analysis. In this course you'll learn the 5 key stages of the data analysis process and apply them to real data sets using Python libraries NumPy, pandas, and Matplotlib...

19. Research Proposal: Initiating Research

coursera

Market Research is a growing and important field that is used in many industries around the world. Given all the data that is collected whether by organizations, industries, social media, governments, etc., it’s important that someone can review and sift through all the noise to provide valuable insights. And that’s where you come in as a market researcher. This course will only scratch the surface and provide you a foundational understanding of this field. In this course, you will be able to...

20. How to Visualize Research Data in Tableau

coursera

Publishing research often requires the preparation of visual elements like charts, tables, and graphs to better explain the text in a research report. Creating these elements can be done easily and effectively in Tableau. Using Tableau, large and small data sets can be visualized with precision, creativity, interactivity, and options in Tableau. After taking this course learners will know how to create a table, a geovisualization, and a pie chart. Three of the most common research...

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