1. University of Georgia
Athens, GA • Private
Internships are often always required in tertiary education institutions. These internships depend on the course or specialty of the student. Some students may go into history, while some may go into psychology or courses related to business administration. These students may choose a specialty related to business management, such as finance, marketing, or even human resource management. One internship available to business administration students is market research.
Market Research Interns work for firms that handle information and data gathering on current market trends and movement. These firms analyze the data and create reports to help companies assess their next moves to capture their target market. Market research interns are exposed to the daily activities in a market research firm. They may help in some initiatives and administrative activities. They may even be asked to conduct market research themselves.
If you are interested in marketing and in capturing the attention of the target market, this is a great first step for you. Of course, you need passion to succeed in this career. You should also have an interest in research and analysis.
There are certain skills that many market research interns have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and detail oriented.
If you're interested in becoming a market research internship, one of the first things to consider is how much education you need. We've determined that 78.8% of market research interns have a bachelor's degree. In terms of higher education levels, we found that 14.4% of market research interns have master's degrees. Even though most market research interns have a college degree, it's impossible to become one with only a high school degree or GED.
In addition to switching up your job search, it might prove helpful to look at a career path for your specific job. Now, what's a career path you ask? Well, it's practically a map that shows how you might advance from one job title to another. Our career paths are especially detailed with salary changes. So, for example, if you started out with the role of market research analyst you might progress to a role such as business analyst eventually. Later on in your career, you could end up with the title market development manager.
What Am I Worth?
The role of a market research internship includes a wide range of responsibilities. These responsibilities can vary based on an individual's specific job, company, or industry.Here are some general market research internship responsibilities:
There are several types of market research internship, including:
|Rank||State||Number of Jobs||Average Salary|
Athens, GA • Private
Philadelphia, PA • Private
Madison, WI • Private
Evanston, IL • Private
College Park, MD • Private
Minneapolis, MN • Private
Muncie, IN • Private
West Lafayette, IN • Private
Washington, DC • Private
San Marcos, TX • Private
The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 11.6% of market research interns listed powerpoint on their resume, but soft skills such as analytical skills and communication skills are important as well.
Zippia allows you to choose from different easy-to-use Market Research Internship templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Market Research Internship resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.
After extensive research and analysis, Zippia's data science team found that:
1. Market Research
"Finding the Story in the Data” is the most important emerging capability for market researchers according to GRIT (Greenbook Research Industry Trends) Report 2016. This specialization, designed for learners with no previous Marketing Research experience teaches a comprehensive marketing research approach that will help learners find and communicate the story in the data.\n\nStudents will learn how to initiate a research project for targeted business needs, conduct research through multiple...See More on Coursera
2. Market Research
The Market Research Specialisation focuses on the essentials of research and the research process. This Specialisation will teach you how to use qualitative and quantitative research methods, how to develop and manage a questionnaire development strategy, how to develop measurements, how to collect data and how to analyze and present them.\n\nOnce you have completed this Specialisation, you will have a good understanding of market research including:\n\nEssentials of market research Components...See More on Coursera
3. Research Methodologies
This course focuses on research methodologies. In this vein, the focus will be placed on qualitative and quantitative research methodologies, sampling approaches, and primary and secondary data collection. The course begins with a discussion on qualitative research approaches, looking at focus groups, personal interviews, ethnography, case studies and action research. We will also discuss quantitative research methods with a focus on experimental research design and survey methodology. There...See More on Coursera
|Rank||Company||Average Salary||Hourly Rate||Job Openings|
|2||The Kraft Group||$92,420||$44.43||4|
|9||U.S. Department of Commerce||$49,152||$23.63||9|