Best cities for a market researcher
The best cities for market researchers are Reno, NV, Milwaukee, WI, and New York, NY, based on factors like average salary and job availability per capita. Jobs and pay for market researchers vary across the country, but we've determined the ten best cities for market researchers in the U.S.
Whether you're starting your career as a market researcher or considering a move, this list of the best cities for market researchers to live in will help you decide. These aren't just the best-paying cities for market researchers. We also consider how easy it is to find work as a market researcher. While the absolute best city for market researchers is Reno, NV, there are plenty of other great places to consider.
Keep reading to learn more about the best cities for market researchers in 2024.
If you're looking for a market researcher job, here are five companies hiring now:
10 best cities for market researchers in 2025
1. Reno, NV
Total market researcher jobs: 2 Average annual salary: $50,313 Lowest 10 percent warn: $29,000 Highest 10 percent earn: $86,000 Location quotient: 30.32 2. Milwaukee, WI
Total market researcher jobs: 8 Average annual salary: $48,596 Lowest 10 percent warn: $29,000 Highest 10 percent earn: $79,000 Location quotient: 46.32 3. New York, NY
Total market researcher jobs: 85 Average annual salary: $61,836 Lowest 10 percent warn: $37,000 Highest 10 percent earn: $102,000 Location quotient: 29.64 4. Chicago, IL
Total market researcher jobs: 6 Average annual salary: $58,929 Lowest 10 percent warn: $35,000 Highest 10 percent earn: $97,000 Location quotient: 6.93 5. Cleveland, OH
Total market researcher jobs: 0 Average annual salary: $56,102 Lowest 10 percent warn: $33,000 Highest 10 percent earn: $94,000 Location quotient: 0.00 6. Toledo, OH
Total market researcher jobs: 0 Average annual salary: $54,707 Lowest 10 percent warn: $32,000 Highest 10 percent earn: $91,000 Location quotient: 0.00 7. Jersey City, NJ
Total market researcher jobs: 0 Average annual salary: $68,198 Lowest 10 percent warn: $40,000 Highest 10 percent earn: $113,000 Location quotient: 0.00 8. Newark, NJ
Total market researcher jobs: 0 Average annual salary: $68,148 Lowest 10 percent warn: $40,000 Highest 10 percent earn: $113,000 Location quotient: 0.00 9. Boston, MA
Total market researcher jobs: 4 Average annual salary: $61,643 Lowest 10 percent warn: $38,000 Highest 10 percent earn: $99,000 Location quotient: 6.38 10. Pittsburgh, PA
Total market researcher jobs: 0 Average annual salary: $53,968 Lowest 10 percent warn: $32,000 Highest 10 percent earn: $90,000 Location quotient: 0.00
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Best cities for market researchers
- Reno, NV
- Milwaukee, WI
- New York, NY
- Chicago, IL
- Cleveland, OH
- Toledo, OH
- Jersey City, NJ
- Newark, NJ
- Boston, MA
- Pittsburgh, PA
- (2 market researcher jobs)
- (8 market researcher jobs)
- (85 market researcher jobs)
- (6 market researcher jobs)
- (0 market researcher jobs)
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- (4 market researcher jobs)
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Detailed list of the best cities for a market researcher
| Rank | City | Average salary | Lowest 10% Earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | Reno, NV | $50,313 | $29,000 | 245,255 | 2 |
| 2 | Milwaukee, WI | $48,596 | $29,000 | 595,047 | 8 |
| 3 | New York, NY | $61,836 | $37,000 | 8,537,673 | 85 |
| 4 | Chicago, IL | $58,929 | $35,000 | 2,704,958 | 6 |
| 5 | Cleveland, OH | $56,102 | $33,000 | 385,809 | - |
| 6 | Toledo, OH | $54,707 | $32,000 | 278,508 | - |
| 7 | Jersey City, NJ | $68,198 | $40,000 | 264,152 | - |
| 8 | Newark, NJ | $68,148 | $40,000 | 281,764 | - |
| 9 | Boston, MA | $61,643 | $38,000 | 673,184 | 4 |
| 10 | Pittsburgh, PA | $53,968 | $32,000 | 303,625 | - |
| 11 | Columbus, OH | $52,478 | $31,000 | 860,090 | - |
| 12 | Philadelphia, PA | $57,142 | $34,000 | 1,567,872 | - |
| 13 | Detroit, MI | $53,006 | $31,000 | 672,795 | - |
| 14 | Lexington, KY | $47,029 | $27,000 | 318,449 | - |
| 15 | Cincinnati, OH | $49,286 | $29,000 | 298,800 | - |
| 16 | Louisville, KY | $46,458 | $27,000 | 597,337 | - |
| 17 | Washington, DC | $70,612 | $41,000 | 681,170 | 2 |
| 18 | Brookhaven, NY | $62,178 | $37,000 | 486,040 | - |
| 19 | Islip, NY | $62,147 | $37,000 | 335,543 | - |
| 20 | Oyster Bay, NY | $62,031 | $37,000 | 293,214 | - |
| 21 | Hempstead, NY | $61,978 | $37,000 | 759,757 | - |
| 22 | Raleigh, NC | $47,486 | $27,000 | 458,880 | - |
| 23 | Greensboro, NC | $47,374 | $27,000 | 287,027 | - |
| 24 | Winston-Salem, NC | $47,170 | $27,000 | 242,203 | - |
| 25 | Buffalo, NY | $58,970 | $35,000 | 256,902 | - |
| 26 | Saint Paul, MN | $50,832 | $32,000 | 302,398 | - |
| 27 | Minneapolis, MN | $50,707 | $32,000 | 413,651 | - |
| 28 | Madison, WI | $47,303 | $28,000 | 252,551 | - |
| 29 | Seattle, WA | $54,157 | $35,000 | 704,352 | 2 |
| 30 | Durham, NC | $47,715 | $28,000 | 263,016 | - |
| 31 | Las Vegas, NV | $45,454 | $26,000 | 632,912 | 6 |
| 32 | Arlington, TX | $44,178 | $27,000 | 392,772 | 2 |
| 33 | Charlotte, NC | $45,657 | $27,000 | 842,051 | - |
| 34 | San Francisco, CA | $57,556 | $33,000 | 870,887 | 5 |
| 35 | Sacramento, CA | $58,345 | $33,000 | 495,234 | - |
| 36 | Fort Wayne, IN | $44,550 | $26,000 | 264,488 | - |
| 37 | Austin, TX | $44,428 | $27,000 | 947,890 | 4 |
| 38 | Denver, CO | $51,828 | $31,000 | 693,060 | - |
| 39 | Stockton, CA | $57,603 | $33,000 | 307,072 | - |
| 40 | Aurora, CO | $51,802 | $31,000 | 361,710 | - |
| 41 | Colorado Springs, CO | $51,764 | $31,000 | 465,101 | - |
| 42 | Oakland, CA | $57,509 | $33,000 | 420,005 | - |
| 43 | Lubbock, TX | $44,790 | $27,000 | 252,506 | - |
| 44 | Houston, TX | $44,402 | $27,000 | 2,303,482 | 4 |
| 45 | Nashville, TN | $39,218 | $23,000 | 660,388 | 4 |
| 46 | Fremont, CA | $57,141 | $33,000 | 233,136 | - |
| 47 | Virginia Beach, VA | $50,547 | $29,000 | 452,602 | - |
| 48 | San Jose, CA | $56,802 | $32,000 | 1,025,350 | - |
| 49 | San Antonio, TX | $44,467 | $27,000 | 1,492,510 | - |
| 50 | Norfolk, VA | $50,432 | $29,000 | 245,115 | - |
Highest paying cities for market researchers
| Rank | City | Avg. market researcher salary |
|---|---|---|
| 1 | Linden, NJ | $68,072 |
| 2 | Yonkers, NY | $61,891 |
| 3 | Boston, MA | $61,643 |
| 4 | Chicago, IL | $58,928 |
| 5 | San Francisco, CA | $57,556 |
| 6 | Arlington, VA | $54,299 |
| 7 | Greenville, SC | $48,004 |
| 8 | Hillsboro, OR | $46,170 |
| 9 | Las Vegas, NV | $45,454 |
| 10 | Austin, TX | $44,428 |
| 11 | Burlington, VT | $44,387 |
| 12 | Idaho Falls, ID | $43,693 |
| 13 | Indianapolis, IN | $41,811 |
| 14 | Duluth, GA | $39,433 |
| 15 | Phoenix, AZ | $39,022 |
| 16 | Doral, FL | $37,970 |
| 17 | New Orleans, LA | $37,891 |
| 18 | Urban Honolulu, HI | $29,827 |
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Updated January 8, 2025