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What is a Marketing Account Executive

The job of Marketing Account Executives is to interact with targeted groups of customers and increase sales profits. They help the producer in the development of information, selling proposals, and customer relations. Their duties include performing research, preparing reports, and managing budgets. Also, they evaluate product demand and customer needs. They develop and implement marketing campaigns. The marketing account executive is responsible for keeping a flawless marketing account.

To get this job, you need a minimum of a bachelor's degree in commerce or a related discipline. Employers require prior experience in a related role. You must possess communication, organization, customer relations, and persuasion skills. You must be proficient in basic computer applications. Marketing account executives earn an average salary of $55,917 annually. This varies between $40,000 and $77,000.

There is more than meets the eye when it comes to being a Marketing Account Executive. For example, did you know that they make an average of $28.35 an hour? That's $58,958 a year!

Between 2018 and 2028, the career is expected to grow 8% and produce 21,800 job opportunities across the U.S.

What Does a Marketing Account Executive Do

There are certain skills that many Marketing Account Executives have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed Creativity, Interpersonal skills and Organizational skills.

Learn more about what a Marketing Account Executive does

How To Become a Marketing Account Executive

If you're interested in becoming a Marketing Account Executive, one of the first things to consider is how much education you need. We've determined that 80.0% of Marketing Account Executives have a bachelor's degree. In terms of higher education levels, we found that 7.6% of Marketing Account Executives have master's degrees. Even though most Marketing Account Executives have a college degree, it's possible to become one with only a high school degree or GED.

Choosing the right major is always an important step when researching how to become a Marketing Account Executive. When we researched the most common majors for a Marketing Account Executive, we found that they most commonly earn Bachelor's Degree degrees or Associate Degree degrees. Other degrees that we often see on Marketing Account Executive resumes include Master's Degree degrees or High School Diploma degrees.

You may find that experience in other jobs will help you become a Marketing Account Executive. In fact, many Marketing Account Executive jobs require experience in a role such as Account Executive. Meanwhile, many Marketing Account Executives also have previous career experience in roles such as Internship or Sales Representative.

What is the right job for my career path?

Tell us your goals and we'll match you with the right jobs to get there.

And if you’re looking for a job, here are the five top employers hiring now:

  1. Daniel J. Edelman Holdings Jobs (8)
  2. Salesforce Jobs (47)
  3. Team One Jobs (4)
  4. Xerox Jobs (17)
  5. CACI International Jobs (4)
Average Salary
$58,958
Average Salary
Job Growth Rate
8%
Job Growth Rate
Job Openings
206,596
Job Openings
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Marketing Account Executive Career Paths

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Average Salary for a Marketing Account Executive

Marketing Account Executives in America make an average salary of $58,958 per year or $28 per hour. The top 10 percent makes over $86,000 per year, while the bottom 10 percent under $40,000 per year.
Average Salary
$58,958
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5 Marketing Account Executive Resume Examples

Learn How To Write a Marketing Account Executive Resume

At Zippia, we went through countless Marketing Account Executive resumes and compiled some information about how to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.

View Marketing Account Executive Resume Examples And Templates

And if you’re looking for a job, here are the five top employers hiring now:

  1. Daniel J. Edelman Holdings Jobs (8)
  2. Salesforce Jobs (47)
  3. Team One Jobs (4)
  4. Xerox Jobs (17)
  5. CACI International Jobs (4)

Choose From 10+ Customizable Marketing Account Executive Resume templates

Zippia allows you to choose from different easy-to-use Marketing Account Executive templates, and provides you with expert advice. Using the templates, you can rest assured that the structure and format of your Marketing Account Executive resume is top notch. Choose a template with the colors, fonts & text sizes that are appropriate for your industry.

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Marketing Account Executive Resume
Marketing Account Executive Resume

Marketing Account Executive Demographics

Marketing Account Executive Gender Distribution

Male
Male
45%
Female
Female
55%

After extensive research and analysis, Zippia's data science team found that:

  • Among Marketing Account Executives, 54.9% of them are women, while 45.1% are men.

  • The most common race/ethnicity among Marketing Account Executives is White, which makes up 71.5% of all Marketing Account Executives.

  • The most common foreign language among Marketing Account Executives is Spanish at 56.1%.

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Marketing Account Executive Education

Marketing Account Executive Majors

23.4 %
17.8 %

Marketing Account Executive Degrees

Bachelors

80.0 %

Associate

8.0 %

Masters

7.6 %

Top Colleges for Marketing Account Executives

1. University of Georgia

Athens, GA • Private

In-State Tuition
$11,830
Enrollment
29,474

2. University of Wisconsin - Madison

Madison, WI • Private

In-State Tuition
$10,555
Enrollment
30,360

3. University of Minnesota - Twin Cities

Minneapolis, MN • Private

In-State Tuition
$14,760
Enrollment
31,451

4. Purdue University

West Lafayette, IN • Private

In-State Tuition
$9,992
Enrollment
33,495

5. Howard University

Washington, DC • Private

In-State Tuition
$26,756
Enrollment
6,166

6. University of Texas at Austin

Austin, TX • Private

In-State Tuition
$10,610
Enrollment
40,329

7. University of Southern California

Los Angeles, CA • Private

In-State Tuition
$56,225
Enrollment
19,548

8. Ohio State University

Columbus, OH • Private

In-State Tuition
$10,726
Enrollment
45,769

9. University of Pennsylvania

Philadelphia, PA • Private

In-State Tuition
$55,584
Enrollment
10,764

10. San Diego State University

San Diego, CA • Private

In-State Tuition
$7,488
Enrollment
30,018
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Top Skills For a Marketing Account Executive

The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 18.6% of Marketing Account Executives listed Key Decision Makers on their resume, but soft skills such as Creativity and Interpersonal skills are important as well.

Best States For a Marketing Account Executive

Some places are better than others when it comes to starting a career as a Marketing Account Executive. The best states for people in this position are Washington, Oregon, Montana, and Idaho. Marketing Account Executives make the most in Washington with an average salary of $80,436. Whereas in Oregon and Montana, they would average $74,723 and $72,739, respectively. While Marketing Account Executives would only make an average of $72,702 in Idaho, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.

1. Washington

Total Marketing Account Executive Jobs:
2,042
Highest 10% Earn:
$118,000
Location Quotient:
1.09
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

2. Montana

Total Marketing Account Executive Jobs:
323
Highest 10% Earn:
$102,000
Location Quotient:
1.09
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here

3. Nevada

Total Marketing Account Executive Jobs:
601
Highest 10% Earn:
$98,000
Location Quotient:
1.12
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
Full List Of Best States For Marketing Account Executives

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Top Marketing Account Executive Employers

Most Common Employers For Marketing Account Executive

RankCompanyZippia ScoreAverage Marketing Account Executive SalaryAverage Salary
1$58,350
2$57,925
3$57,083
4
4.Radancy
$56,295
5$55,999
6$55,870

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