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Best marketing account manager certifications
Marketing account manager certifications allow job seekers to demonstrate their competency as an marketing account manager to employers. However, not all marketing account manager certifications provide the same value for job seekers.
The best certifications for a marketing account manager are Professional Certified Marketer (PCM), Google Data Analytics Professional Certificate, and Certified Sales Professional (CSP).
Below is a list of the best marketing account manager certifications. Obtaining an marketing account manager certification will give you a leg up when you apply for jobs and increase your potential salary.
4 best certifications for marketing account managers
| Rank | Marketing account manager certification | Organization |
|---|---|---|
| 1 | Professional Certified Marketer (PCM) | AMA |
| 2 | Google Data Analytics Professional Certificate | |
| 3 | Certified Sales Professional (CSP) | MRERF |
| 4 | Project Management Professional (PMP) | PMI |
4 best marketing account manager certifications
1. Professional Certified Marketer (PCM)
Being a top marketer means continually enhancing your skills as well as highlighting your accomplishments. The American Marketing Association's Professional Certified Marketer (PCM) program gives you a tangible, convenient way to do both. You can earn the PCM designation by passing a comprehensive exam covering the key areas of marketing. Developed with input from hundreds of marketing experts, the PCM program meets strict national professional certification criteria and standards for excellence in marketing.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
2. Google Data Analytics Professional Certificate
Prepare for a new career in the high-growth field of data analytics, no experience or degree required. Get professional training designed by Google and have the opportunity to connect with top employers. There are 337,400 U.S. job openings in data analytics with a $67,900 average entry-level salary. Data analytics is the collection, transformation, and organization of data in order to draw conclusions, make predictions, and drive informed decision making. Over 8 courses, gain in-demand skills that prepare you for an entry-level job. You’ll learn from Google employees whose foundations in data analytics served as launchpads for their own careers. At under 10 hours per week, you can complete the certificate in less than 6 months. You’ll prepare yourself for jobs that include junior or associate data analyst, database administrator, and more. Upon completion of the certificate, you can directly apply for jobs with Google and over 130 U.S. employers, including Walmart, Best Buy, Astreya. 82% of Google Career Certificate graduates report a positive career outcome like a new job, promotion, or raise within 6 months.
- More than two years of education or training after high school required? No
- More than two years of work experience required? No
- Oral or written exam required? No
- Renewal required? No
3. Certified Sales Professional (CSP)
The Certified Sales Professional (CSP) program gives a thorough understanding of consultative selling. From business creation to improved time and territory management; goal-setting to prospecting, and everything in between, attendees return to the territory with a renewed enthusiasm for selling.
- More than two years of education or training after high school required? Yes
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
4. Project Management Professional (PMP)
The PMP designation following your name tells current and potential employers that you have demonstrated a solid foundation of knowledge from which you can competently practice project management.To be eligible for a PMP Credential, you must first meet specific educational and project management experience requirements and agree to adhere to a code of professional conduct. The final step to becoming a PMP is passing a rigorous multiple-choice examination designed to objectively assess and measure your ability to apply project management knowledge in the following six domains: initiating the project, planning the project, executing the project, monitoring and controlling the project, closing the project, and professional and social responsibility. This computer-based examination is administered globally with translation aids in 10 languages.
- More than two years of education or training after high school required? No
- More than two years of work experience required? Yes
- Oral or written exam required? Yes
- Renewal required? Every 3 year(s)
What is the best certification for a marketing account manager?
The best marketing account manager certification is Professional Certified Marketer (PCM). The Professional Certified Marketer (PCM) is awarded by the American Marketing Association. The advanced certification is for more experienced employees as it often requires some work experience to acquire.
Here's a bit more background on how to obtain this marketing account manager certification:
- To become a certified Professional Certified Marketer (PCM), you need to pass the exam.
- Lucky you - certification doesn't require more than two years of work experience.
- Renew certification every 3 year.
The most common combination of marketing account manager certifications include: Professional Certified Marketer (PCM), Google Data Analytics Professional Certificate, and Certified Sales Professional (CSP).
Online courses for marketing account managers to earn certifications
1. Product Management (Part Time)
Balance business viability, technical feasibility, and customer desire to lead products and features toward long-term success. Learn from a seasoned expert. This course is offered in person and live online, in a remote classroom setting...
2. Digital Marketing (Part Time)
Build confidence and capability to apply modern marketing strategies on the job. Drive growth with multichannel campaigns powered by data and customer insight. This course is offered in person and live online, in a remote classroom setting...
3. Predictive Analytics for Business
Learn to apply predictive analytics and business intelligence to solve real-world business problems...
4. Marketing Analytics
Gain an in-depth understanding of Google Analytics and marketing analytics. Analyze data and build models with Excel, Data Studio, and create informative data visualizations with Tableau...
5. How to Create a Facebook Business Manager Account
By the end of this project, learners will have an understanding about all the features in Facebook Business Manager. Also, using a hands-on approach, learners will create a Facebook Business Manager account. Facebook Manager is a central hub for managing numerous aspects of a business with a Facebook presence. According to Facebook, “Business Manager allows advertisers to manage their marketing efforts in one place and share access to assets across their team, partner agencies and vendors.”...
6. Successful Events: Event Planning, Marketing & Management
Create a single successful event or event-series with effective event promotion, planning, management, and monetization...
7. Account Based Marketing (ABM) 2023 - B2B Marketing Strategy
ABM is upcoming new Marketing Strategy instead of lead generation used by both B2B Sales & Marketing teams...
8. Product Manager
Envision and lead the product strategy of industry-defining products, and learn to successfully bring them to market. Influence the execution of product development as a Product Manager, one of the most highly-coveted roles in technology...
9. Data Product Manager
Leverage data to build products that deliver the right experiences, to the right users, at the right time. Lead the development of data-driven products that position businesses to win in their market...
10. Product Management Marketing: Dekker's Product Marketing MBA
Be a Product Marketing Manager - Product Management : Product Manager MBA : Product to Market : Product Owner Launch GTM...
11. KAM - Key Account Management - made simple
How to master KAM - Key Account Management process...
12. Digital Marketing
Gain real-world experience running live campaigns as you learn from top experts in the field. Launch your career with a 360-degree understanding of digital marketing...
13. AI for Business Leaders
Master the foundations of artificial intelligence so you can strategically implement AI in your company. Leverage machine learning technologies to power corporate growth, increase efficiency, and enhance customer experiences...
14. Become a Master of Client and Account Management
Learn how to effectively manage, retain and grow clients...
15. Marketing Analytics & Retail Business Management using Excel
Retail analytics using MS Excel - Covering Forecasting, Market Basket, RFM, Customer Valuation & Price Bundling...
16. Business Analytics
In this program, you will learn foundational data skills that apply across functions and industries. You will learn to analyze data and build models with Excel, query databases using SQL, and create informative data visualizations with Tableau...
17. AI Product Manager
Learn to develop AI products that deliver business value. Build skills that help you compete in the new AI-powered world...
18. Email Marketing. Increase Sales With Email Marketing!
A Hands-on Guide to Email Marketing for Beginners. Learn How to Boost Your Business With Email Marketing Strategy...
19. Cost Accounting: Introduction to Management Accounting
Learn Cost Accounting for Management. Includes Process Costing, ABC Systems, Variance Analysis, Cash Budgets and more...
20. Growth Product Manager
Hone specialized Product Management skills in growth strategy. Lead experimentation and data-driven decision-making in your organization to drive products to reach the next level of scale, impact, and profitability...