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Become A Marketing Administrator

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Working As A Marketing Administrator

  • Communicating with Supervisors, Peers, or Subordinates
  • Establishing and Maintaining Interpersonal Relationships
  • Interacting With Computers
  • Organizing, Planning, and Prioritizing Work
  • Making Decisions and Solving Problems
  • Mostly Sitting

  • Stressful

  • $146,910

    Average Salary

What Does A Marketing Administrator Do At Kelly Services

* Create and maintain project plan for the assigned buyer groups- nationwide campaigns.
* Coordinate bi-weekly calls with internal clients to ensure timely delivery of all campaign elements/work streams.
* Monitor inbound lead inbox (from Web PPC and Social Media), process all appropriate inquiries and pass to Telemarketing for qualification.
* The sales team receives notification of most leads via an automated CRM process.
* Some circumstances require manual notifications, and this position is responsible for manually processing leads when required.
* Maintain documentation for the team that tracks all lead generation email, telemarketing, social and web-based campaigns and their associated lead forms.
* Format campaign prospect lists for loading into Salesforce.com.
* Work with strategists to submit email campaign requests to eCampaign team.
* Coordinate logistics of all team meetings: Book rooms, order food, aid in building agendas and take meeting minutes

What Does A Marketing Administrator Do At Perkins Coie, LLP

* Plan, organize, manage and host assigned client events and sponsorships.
* Manage all aspects of events including concept and agenda development with attorneys, contracting and coordinating all setup details with the facilities, arranging for catering, creating mailing lists specific to the event topic, drafting invitation language, sending and tracking invitations and RSVPs, distributing materials and giveaways, assisting with follow-up efforts.
* Coordinate and track cross-functional team activities related to Client Value program and assist in creating client and management reports.
* Support the Client Feedback program, uploading client feedback into database, create prep package, and other duties as directed.
* Coordinate services in support of Client Team program as directed.
* Conduct business intelligence or other research

What Does A Marketing Administrator Do At Penn National Gaming

* This job may or may not have supervisory responsibilities.
* Responsible for staff development and training programs.
* Responsible for rewards and recognition program to maximize employee engagement.
* Evaluates team members within department and delivers constructive feedback to employees in regards to performance.
* Provides recommendation for staffing (including interviewing and hiring) and scheduling (planning, assigning and directing work) to meet business needs.
* Manages work procedures and expedites workflow

What Does A Marketing Administrator Do At Under Armour, Inc.

* Administer and support Salesforce, Dropbox, Hubspot, MediaRadar, and various sales enablement apps.
* Manage user access and licensing.
* Maintain groups, distribution lists, user roles, permission sets, security, profiles, etc.
* Document, manage and improve internal processes.
* Uphold and enhance current workflow rules, formula fields, approval process, customization of objects, fields, record types, page layouts and validation rules.
* Manage marketing automation workflows, contact lists, lead generation processes, and other Hubspot/Salesforce connections.
* Develop, create and support customized reports, dashboards and automated notifications.
* Enure the accuracy and reliability of all reports, dashboards and underlying data.
* Maintain integrations between Salesforce and Order Management Systems and Billing Systems.
* Manage all Media partner sales agreements, including the Contracts Process and all systems, primarily Ariba

What Does A Marketing Administrator Do At NRT Realogy

* The Sales Support Administrator will be the face of the office and provide excellent customer services to clients and vendors and to the independently affiliated sales agents*, as requested.
* The majority of the duties of this position must be performed without delay as this is a critical position that may affect agents and their business.
* The ideal candidate will be highly skilled and motivated in both administrative and technology duties.
* Incumbent will be responsible for direct support of the branch manager and branch office operations, including but not limited to: creating and submitting office advertisements, creating and maintaining marketing pieces including presentation materials, property listing information, and mailing pieces, entering and maintaining property listings in various systems and websites, editing photos, managing transaction files.
* The Sales Support Administrator will also provide instruction and support on office systems, order business cards, name badges and other miscellaneous tasks, including zip forms, digital ink and other company programs.
* In addition, the ideal candidate will be available to assist sales agents with marketing, advertising and technology needs related to company resources on request.
* Will coordinate the necessary paperwork upon affiliation for new agents and well as provide assistance on Company systems for the sales agents.
* The incumbent will provide social media and marketing support as requested to allow the sales agents to focus on the growth of their business.
* Limited responsibility for the input and updates to Company related systems (Homebase, Gateway, Trident, etc).
* Manage all aspects of listings including: process listings, sales and closings in Trident, audit and maintain related records of listings, contracts and closings, review files to make certain that all necessary documents and approvals are included, gather and communicate information for settlements to attorneys.
* Complete branch accounts payables and receivables, obtain necessary approvals and submit to regional accounting office, maintain petty cash, process expense reports.
* Perform variety of other administrative duties as directed

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How To Become A Marketing Administrator

A bachelor’s degree is required for most advertising, promotions, and marketing management positions. These managers typically have work experience in advertising, marketing, promotions, or sales.


A bachelor’s degree is required for most advertising, promotions, and marketing management positions. For advertising management positions, some employers prefer a bachelor’s degree in advertising or journalism. A relevant course of study might include classes in marketing, consumer behavior, market research, sales, communication methods and technology, visual arts, art history, and photography.

Most marketing managers need a bachelor’s degree. Courses in business law, management, economics, finance, computer science, mathematics, and statistics are advantageous. For example, courses in computer science are helpful in developing an approach to maximize online traffic, by utilizing online search results, because maximizing such traffic is critical for digital advertisements and promotions. In addition, completing an internship while in school can be useful.

Work Experience in a Related Occupation

Advertising, promotional, and marketing managers typically have work experience in advertising, marketing, promotions, or sales. For example, many managers are former sales representatives; buyers or purchasing agents; or public relations specialists.

Important Qualities

Analytical skills. Advertising, promotions, and marketing managers must be able to analyze industry trends to determine the most promising strategies for their organization. 

Communication skills. Managers must be able to communicate effectively with a broad-based team made up of other managers or staff members during the advertising, promotions, and marketing process. They must also be able to communicate persuasively with the public.

Creativity. Advertising, promotions, and marketing managers must be able to generate new and imaginative ideas.

Decisionmaking skills. Managers often must choose between competing advertising and marketing strategies put forward by staff.

Interpersonal skills. These managers must deal with a range of people in different roles, both inside and outside the organization.

Organizational skills. Advertising, promotions, and marketing managers must manage their time and budget efficiently while directing and motivating staff members.

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Marketing Administrator jobs

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Marketing Administrator Career Paths

Marketing Administrator
Project Manager Program Manager Marketing Manager
Director Of Communications And Marketing
9 Yearsyrs
Business Developer Business Development Manager Director Of Sales
Director Of Enterprise Sales
12 Yearsyrs
Office Manager Account Manager Sales Manager
Director Of Sales
10 Yearsyrs
Operations Manager Business Development Manager Director Of Sales
Director, Strategic Accounts
13 Yearsyrs
Project Coordinator Marketing Manager National Account Manager
Enterprise Account Manager
9 Yearsyrs
Human Resources Coordinator Business Manager Sales/Marketing
Executive Vice President Of Sales
10 Yearsyrs
Business Developer Business Manager Communications Manager
Manager Of Corporate Communications
8 Yearsyrs
Account Executive Office Manager Marketing Coordinator
Marketing Communications Manager
7 Yearsyrs
Account Manager Account Executive Marketing Manager
Marketing Director
7 Yearsyrs
Office Manager General Manager Account Executive
Marketing Manager
6 Yearsyrs
Project Coordinator Product Manager Marketing Consultant
Marketing Strategist
6 Yearsyrs
Office Administrator Operations Manager Business Developer
Marketing/Business Development
8 Yearsyrs
Operations Manager Account Executive Regional Sales Manager
National Accounts Sales Manager
9 Yearsyrs
Office Administrator Account Manager Regional Sales Manager
National Sales Director
10 Yearsyrs
Graphic Designer Marketing Manager Regional Sales Manager
Regional Business Manager
10 Yearsyrs
Graphic Designer Marketing Director Director Of Sales
Sales Vice President
9 Yearsyrs
Account Manager Senior Account Manager Account Executive
Senior Sales Executive
9 Yearsyrs
Account Executive Sales Manager Director Of Sales
Senior Vice President, Sales
14 Yearsyrs
Project Manager General Manager Account Manager
Territory Account Manager
8 Yearsyrs
Human Resources Coordinator Senior Manager Director Of Sales
Vice President Of Sales & Operations
12 Yearsyrs
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Marketing Administrator Demographics


  • Female

  • Male

  • Unknown



  • White

  • Hispanic or Latino

  • Asian

  • Unknown

  • Black or African American

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Languages Spoken

  • Spanish

  • French

  • Mandarin

  • Hindi

  • Cantonese

  • Chinese

  • German

  • Arabic

  • Russian

  • Italian

  • Portuguese

  • Gujarati

  • Norwegian

  • Japanese

  • Urdu

  • Polish

  • Tagalog

  • Dutch

  • Danish

  • Bulgarian

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Marketing Administrator

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Marketing Administrator Education

Marketing Administrator

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Job type you want
Full Time
Part Time

Real Marketing Administrator Salaries

Job Title Company Location Start Date Salary
Marketing Administrator The University of Southern California Los Angeles, CA Dec 01, 2014 $200,000
Digital Marketing Administrator Carnegie Mellon University Pittsburgh, PA Jul 21, 2016 $107,141
Marketing Administrator Freeway Insurance Services, Inc. Buena Park, CA Jul 15, 2012 $106,000
Marketing Administrator-China Program Medical Management of Virginia, LLC Fairfax, VA Sep 18, 2015 $89,741
Marketing Administrator-China Program Medical Management of Virginia, LLC Fairfax, VA Sep 25, 2015 $89,741
Marketing Administrator Chrome Technology Institute LLC Union City, NJ Aug 29, 2012 $87,464
Senior Sales & Marketing Administrator Boston Scientific Corporation Marlborough, MA May 02, 2014 $86,600 -
International Marketing Administrator Neace Lukens Holding Company Louisville, KY Oct 01, 2011 $73,840 -
Busines Legal Affairs & Marketing Administrator Cosmetic Physicians, PLLC Washington, DC Oct 01, 2012 $70,228
Marketing Brand Administrator Paramount Pictures Corporation Los Angeles, CA Jul 13, 2011 $66,650
Marketing Brand Administrator Paramount Pictures Corporation Los Angeles, CA Jul 11, 2011 $66,600
Marketing Administrator Porter Systems, Inc. Novi, MI Sep 27, 2016 $60,000
Marketing Administrator and Researcher Kilo International LLC New York, NY Feb 21, 2011 $57,393
Marketing Administrator and Researcher Kilo International LLC New York, NY Jan 15, 2011 $57,393
Marketing Administrator Kilo International LLC New York, NY Jan 15, 2011 $57,393
Marketing Administrator and Researcher Kilo International LLC New York, NY Mar 07, 2011 $57,393
Marketing Administrator Christie's Inc. New York, NY Oct 01, 2011 $44,000
Database, Marketing, Administrator Ms-Zone LLC Fountain Valley, CA Oct 01, 2009 $42,470
Digital Marketing Administrator Teikyo Loretto Heights University Denver, CO May 30, 2014 $41,000
Marketing & Communications Administrator Carrow Real Estate Services, LLC Albany, NY Sep 15, 2016 $40,000
Marketing Administrator Eduteches International Inc. Brea, CA Jan 07, 2016 $40,000
E-Mail Marketing Administrator Cornerstone Ondemand, Inc. Santa Monica, CA Aug 17, 2012 $40,000 -
Marketing Administrator Partschannel GP Inc. Dallas, TX Sep 09, 2014 $37,918
Marketing Administrator Partschannel GP Inc. Dallas, TX Sep 19, 2014 $37,918
Marketing Administrator Partschannel GP Inc. Dallas, TX Oct 01, 2013 $37,918

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Top Skills for A Marketing Administrator


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Top Marketing Administrator Skills

  1. Company Website
  2. Database Management
  3. Trade Shows
You can check out examples of real life uses of top skills on resumes here:
  • Addressed consumer product inquiries received via company website.
  • Trained regional office administrators in database management resulting in significant improvements in productivity.
  • Created and compiled literature packages for trade shows/customer visits.
  • Sole administrative support to Sales & Marketing manager, Brand manager and Logistics/Customer Service manager.
  • Produced promotional email blasts using dynamic links and tracking statistics while maintaining the sense of urgency needed to meet tight deadlines.

Top Marketing Administrator Employers

Marketing Administrator Videos

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