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Best states for a marketing & advertising manager
Quoted expert
Gerard Tellis
- Rank 1 - 10
- 11 - 20
- 21 - 30
- 31 - 40
- 41 - 51
Are you thinking of becoming a marketing & advertising manager and really want to work at Meta? Turns out, your chances to become a marketing & advertising manager are better in some states than others.This way, if you are newly entering the job market, or you are looking to change jobs, you know which places are the best for marketing & advertising manager jobs.
The median salary for marketing & advertising managers in California is $114,273. Compare that to the median salary in Mississippi of $62,672, which ranked worst for marketing & advertising managers, and you can see how your location is important for your career.If you are currently seeking employment as a marketing & advertising manager, you can find open job positions using Zippia's search tools.
10 best states for marketing & advertising managers in 2026
1. California
Total marketing & advertising manager jobs: 4,579 Average annual salary: $114,273 Lowest 10 percent earn: $73,000 Highest 10 percent earn: $177,000 Location Quotient: 1.34
2. New York
Total marketing & advertising manager jobs: 2,054 Average annual salary: $96,854 Lowest 10 percent earn: $66,000 Highest 10 percent earn: $141,000 Location Quotient: 1.37
3. Maine
Total marketing & advertising manager jobs: 177 Average annual salary: $91,313 Lowest 10 percent earn: $63,000 Highest 10 percent earn: $131,000 Location Quotient: 1.14
4. Nevada
Total marketing & advertising manager jobs: 233 Average annual salary: $113,068 Lowest 10 percent earn: $72,000 Highest 10 percent earn: $176,000 Location Quotient: 0.95
5. Washington
Total marketing & advertising manager jobs: 1,309 Average annual salary: $86,723 Lowest 10 percent earn: $57,000 Highest 10 percent earn: $131,000 Location Quotient: 1.53
6. Massachusetts
Total marketing & advertising manager jobs: 1,140 Average annual salary: $89,522 Lowest 10 percent earn: $61,000 Highest 10 percent earn: $129,000 Location Quotient: 1.06
7. South Dakota
Total marketing & advertising manager jobs: 125 Average annual salary: $85,324 Lowest 10 percent earn: $58,000 Highest 10 percent earn: $124,000 Location Quotient: 1
8. New Jersey
Total marketing & advertising manager jobs: 906 Average annual salary: $91,913 Lowest 10 percent earn: $62,000 Highest 10 percent earn: $134,000 Location Quotient: 0.97
9. New Hampshire
Total marketing & advertising manager jobs: 249 Average annual salary: $84,033 Lowest 10 percent earn: $57,000 Highest 10 percent earn: $121,000 Location Quotient: 1.21
10. Connecticut
Total marketing & advertising manager jobs: 506 Average annual salary: $85,795 Lowest 10 percent earn: $58,000 Highest 10 percent earn: $125,000 Location Quotient: 1.3
Marketing & advertising manager jobsNear Columbus, OH
How Zippia determines the best states to be a marketing & advertising manager
You can read about how the best state rankings are calculated here.
Detailed list of the best states for a marketing & advertising manager
| Rank | State | Average salary | Lowest 10% earn | Population | Job count |
|---|---|---|---|---|---|
| 1 | California | $114,273 | $73,000 | 39,536,653 | 4,579 |
| 2 | New York | $96,854 | $66,000 | 19,849,399 | 2,054 |
| 3 | Maine | $91,313 | $63,000 | 1,335,907 | 177 |
| 4 | Nevada | $113,068 | $72,000 | 2,998,039 | 233 |
| 5 | Washington | $86,723 | $57,000 | 7,405,743 | 1,309 |
| 6 | Massachusetts | $89,522 | $61,000 | 6,859,819 | 1,140 |
| 7 | South Dakota | $85,324 | $58,000 | 869,666 | 125 |
| 8 | New Jersey | $91,913 | $62,000 | 9,005,644 | 906 |
| 9 | New Hampshire | $84,033 | $57,000 | 1,342,795 | 249 |
| 10 | Connecticut | $85,795 | $58,000 | 3,588,184 | 506 |
| 11 | Idaho | $91,907 | $60,000 | 1,716,943 | 137 |
| 12 | Wisconsin | $87,711 | $60,000 | 5,795,483 | 577 |
| 13 | Montana | $88,842 | $59,000 | 1,050,493 | 107 |
| 14 | Hawaii | $93,647 | $71,000 | 1,427,538 | 111 |
| 15 | Arizona | $87,061 | $55,000 | 7,016,270 | 594 |
| 16 | Indiana | $86,655 | $58,000 | 6,666,818 | 502 |
| 17 | Pennsylvania | $79,654 | $54,000 | 12,805,537 | 1,299 |
| 18 | Ohio | $81,927 | $55,000 | 11,658,609 | 922 |
| 19 | Vermont | $82,526 | $57,000 | 623,657 | 83 |
| 20 | West Virginia | $81,971 | $55,000 | 1,815,857 | 127 |
| 21 | Colorado | $80,009 | $52,000 | 5,607,154 | 729 |
| 22 | Minnesota | $78,761 | $54,000 | 5,576,606 | 880 |
| 23 | Oregon | $78,592 | $51,000 | 4,142,776 | 568 |
| 24 | Utah | $74,118 | $47,000 | 3,101,833 | 615 |
| 25 | North Carolina | $76,102 | $48,000 | 10,273,419 | 1,188 |
| 26 | Wyoming | $74,160 | $49,000 | 579,315 | 90 |
| 27 | Louisiana | $81,861 | $48,000 | 4,684,333 | 225 |
| 28 | Virginia | $79,101 | $52,000 | 8,470,020 | 1,159 |
| 29 | Kentucky | $78,009 | $51,000 | 4,454,189 | 355 |
| 30 | Rhode Island | $79,009 | $54,000 | 1,059,639 | 129 |
| 31 | Maryland | $79,324 | $53,000 | 6,052,177 | 757 |
| 32 | District of Columbia | $77,171 | $52,000 | 693,972 | 249 |
| 33 | Michigan | $77,892 | $53,000 | 9,962,311 | 685 |
| 34 | Delaware | $78,207 | $53,000 | 961,939 | 131 |
| 35 | New Mexico | $76,321 | $48,000 | 2,088,070 | 170 |
| 36 | Georgia | $70,766 | $43,000 | 10,429,379 | 1,156 |
| 37 | Illinois | $72,257 | $49,000 | 12,802,023 | 1,411 |
| 38 | Tennessee | $72,489 | $46,000 | 6,715,984 | 523 |
| 39 | Texas | $70,209 | $42,000 | 28,304,596 | 2,258 |
| 40 | North Dakota | $68,572 | $47,000 | 755,393 | 113 |
| 41 | Arkansas | $67,407 | $42,000 | 3,004,279 | 285 |
| 42 | Alabama | $70,151 | $42,000 | 4,874,747 | 284 |
| 43 | Alaska | $66,764 | $50,000 | 739,795 | 89 |
| 44 | Iowa | $69,401 | $47,000 | 3,145,711 | 271 |
| 45 | Nebraska | $64,876 | $44,000 | 1,920,076 | 247 |
| 46 | Kansas | $65,331 | $43,000 | 2,913,123 | 303 |
| 47 | Florida | $60,193 | $34,000 | 20,984,400 | 1,690 |
| 48 | South Carolina | $66,457 | $41,000 | 5,024,369 | 337 |
| 49 | Missouri | $64,874 | $43,000 | 6,113,532 | 501 |
| 50 | Oklahoma | $66,094 | $41,000 | 3,930,864 | 185 |
| 51 | Mississippi | $62,672 | $37,000 | 2,984,100 | 176 |
Highest paying states for marketing & advertising managers
| Rank | State | Avg. Marketing & Advertising Manager Salary |
|---|---|---|
| 1 | California | $114,273 |
| 2 | New York | $96,854 |
| 3 | Maine | $91,313 |
| 4 | Nevada | $113,068 |
| 5 | Washington | $86,723 |
| 6 | Massachusetts | $89,522 |
| 7 | South Dakota | $85,324 |
| 8 | New Jersey | $91,913 |
| 9 | New Hampshire | $84,033 |
| 10 | Connecticut | $85,795 |
| 11 | Idaho | $91,907 |
| 12 | Wisconsin | $87,711 |
| 13 | Montana | $88,842 |
| 14 | Hawaii | $93,647 |
| 15 | Arizona | $87,061 |
| 16 | Indiana | $86,655 |
| 17 | Pennsylvania | $79,654 |
| 18 | Ohio | $81,927 |
| 19 | Vermont | $82,526 |
| 20 | West Virginia | $81,971 |
| 21 | Colorado | $80,009 |
| 22 | Minnesota | $78,761 |
| 23 | Oregon | $78,592 |
| 24 | Utah | $74,118 |
| 25 | North Carolina | $76,102 |
| 26 | Wyoming | $74,160 |
| 27 | Louisiana | $81,861 |
| 28 | Virginia | $79,101 |
| 29 | Kentucky | $78,009 |
| 30 | Rhode Island | $79,009 |
| 31 | Maryland | $79,324 |
| 32 | District of Columbia | $77,171 |
| 33 | Michigan | $77,892 |
| 34 | Delaware | $78,207 |
| 35 | New Mexico | $76,321 |
| 36 | Georgia | $70,766 |
| 37 | Illinois | $72,257 |
| 38 | Tennessee | $72,489 |
| 39 | Texas | $70,209 |
| 40 | North Dakota | $68,572 |
| 41 | Arkansas | $67,407 |
| 42 | Alabama | $70,151 |
| 43 | Alaska | $66,764 |
| 44 | Iowa | $69,401 |
| 45 | Nebraska | $64,876 |
| 46 | Kansas | $65,331 |
| 47 | Florida | $60,193 |
| 48 | South Carolina | $66,457 |
| 49 | Missouri | $64,874 |
| 50 | Oklahoma | $66,094 |
| 51 | Mississippi | $62,672 |
Expert opinions on the best states for marketing & advertising managers
Are there any particularly good places in the United States for marketing & advertising managers to find work opportunities?
Gerard Tellis
Director of the Institute for Outlier Research in Business & Professor of Marketing, University of Southern California
In addition, because most high-tech, new industry jobs have remained steady or increased and because these have abundant data, skills in big data collection and analysis will be important.
Marketing & advertising manager best states FAQs
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Updated January 8, 2025