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The differences between marketing advisors and marketing executives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing advisor, becoming a marketing executive takes usually requires 8-10 years. Additionally, a marketing advisor has an average salary of $92,994, which is higher than the $73,499 average annual salary of a marketing executive.
The top three skills for a marketing advisor include digital marketing, marketing campaigns and project management. The most important skills for a marketing executive are digital marketing, marketing campaigns, and product development.
| Marketing Advisor | Marketing Executive | |
| Yearly salary | $92,994 | $73,499 |
| Hourly rate | $44.71 | $35.34 |
| Growth rate | 19% | 10% |
| Number of jobs | 114,322 | 145,040 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 70% |
| Average age | 37 | 39 |
| Years of experience | 6 | 10 |
A marketing consultant is responsible for analyzing the marketing strategies of an organization and evaluate its effectiveness within the market competitiveness. Marketing consultants develop promotional campaigns and enhance the company's media presence to grow more audiences and improve the brand's image. They also conduct data and statistical analysis to determine sales performance forecasting and adjust marketing methods according to the findings. A marketing consultant must have excellent communication and organizational skills, especially in identifying opportunities that would generate more revenue resources for the business and increase profits.
A marketing executive is responsible for developing effective marketing strategies and promotional campaigns to drive revenues and increase the business' profitability. Marketing executives work closely with the rest of the marketing team to analyze current market trends and design new products and services to meet the public's needs and demands. They also monitor expenses and find efficient ways to reduce costs without compromising the quality of the products. A marketing executive must have excellent communication and leadership skills, especially on guiding the sales team and maximize their productivity and sales potentials by organizing sales training and programs.
Marketing advisors and marketing executives have different pay scales, as shown below.
| Marketing Advisor | Marketing Executive | |
| Average salary | $92,994 | $73,499 |
| Salary range | Between $58,000 And $147,000 | Between $49,000 And $108,000 |
| Highest paying City | Seattle, WA | San Francisco, CA |
| Highest paying state | Washington | Nevada |
| Best paying company | Aramco Services Company | Microsoft |
| Best paying industry | Finance | Retail |
There are a few differences between a marketing advisor and a marketing executive in terms of educational background:
| Marketing Advisor | Marketing Executive | |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 70% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Georgia |
Here are the differences between marketing advisors' and marketing executives' demographics:
| Marketing Advisor | Marketing Executive | |
| Average age | 37 | 39 |
| Gender ratio | Male, 52.9% Female, 47.1% | Male, 47.2% Female, 52.8% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 12.2% White, 65.2% American Indian and Alaska Native, 0.1% | Black or African American, 3.0% Unknown, 5.3% Hispanic or Latino, 8.7% Asian, 8.2% White, 74.6% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 10% |