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Marketing advisor vs marketing/sales representative

The differences between marketing advisors and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing advisor, becoming a marketing/sales representative takes usually requires 2-4 years. Additionally, a marketing advisor has an average salary of $92,994, which is higher than the $62,917 average annual salary of a marketing/sales representative.

The top three skills for a marketing advisor include digital marketing, marketing campaigns and project management. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.

Marketing advisor vs marketing/sales representative overview

Marketing AdvisorMarketing/Sales Representative
Yearly salary$92,994$62,917
Hourly rate$44.71$30.25
Growth rate19%4%
Number of jobs114,322274,768
Job satisfaction--
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 66%
Average age3747
Years of experience64

What does a marketing advisor do?

A marketing consultant is responsible for analyzing the marketing strategies of an organization and evaluate its effectiveness within the market competitiveness. Marketing consultants develop promotional campaigns and enhance the company's media presence to grow more audiences and improve the brand's image. They also conduct data and statistical analysis to determine sales performance forecasting and adjust marketing methods according to the findings. A marketing consultant must have excellent communication and organizational skills, especially in identifying opportunities that would generate more revenue resources for the business and increase profits.

What does a marketing/sales representative do?

The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.

Marketing advisor vs marketing/sales representative salary

Marketing advisors and marketing/sales representatives have different pay scales, as shown below.

Marketing AdvisorMarketing/Sales Representative
Average salary$92,994$62,917
Salary rangeBetween $58,000 And $147,000Between $42,000 And $92,000
Highest paying CitySeattle, WASeattle, WA
Highest paying stateWashingtonNew Hampshire
Best paying companyAramco Services CompanyBosch USA
Best paying industryFinanceFinance

Differences between marketing advisor and marketing/sales representative education

There are a few differences between a marketing advisor and a marketing/sales representative in terms of educational background:

Marketing AdvisorMarketing/Sales Representative
Most common degreeBachelor's Degree, 71%Bachelor's Degree, 66%
Most common majorBusinessBusiness
Most common collegeUniversity of GeorgiaUniversity of Pennsylvania

Marketing advisor vs marketing/sales representative demographics

Here are the differences between marketing advisors' and marketing/sales representatives' demographics:

Marketing AdvisorMarketing/Sales Representative
Average age3747
Gender ratioMale, 52.9% Female, 47.1%Male, 53.1% Female, 46.9%
Race ratioBlack or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 12.2% White, 65.2% American Indian and Alaska Native, 0.1%Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2%
LGBT Percentage10%6%

Differences between marketing advisor and marketing/sales representative duties and responsibilities

Marketing advisor example responsibilities.

  • Work independently with a client to generate leads and optimize social media and PPC campaigns.
  • Develop marketing and promotional campaigns to achieve client-specific objectives and pitch via PowerPoint.
  • Work with writers and graphic designers and oversee copywriting, design, layout and production of all promotional materials.
  • Maintain and update content on Facebook page.
  • Run Facebook page to promote the business.
  • Spearhead new website and SEO to promote space.
  • Show more

Marketing/sales representative example responsibilities.

  • Track all leads activity, leads/opportunities and manage reports using Salesforce.com.
  • Utilize CRM database to manage and track prospect interaction to ensure accurate documentation of window requirements and ongoing communication.
  • Serve as a product specialist to sales team for web design, paid search, SEO and social media services.
  • Develop working knowledge of Salesforce, customer relationship management software.
  • Incorporate videos, PowerPoint presentations and interactive tools in both comprehensive courses.
  • Plan, organize and execute informational seminars and luncheons incorporating PowerPoint presentations.
  • Show more

Marketing advisor vs marketing/sales representative skills

Common marketing advisor skills
  • Digital Marketing, 21%
  • Marketing Campaigns, 8%
  • Project Management, 8%
  • Real Estate, 6%
  • Social Media Management, 6%
  • Media Management, 6%
Common marketing/sales representative skills
  • Customer Relations, 16%
  • Business Relationships, 15%
  • Sales REP, 11%
  • Product Knowledge, 11%
  • Customer Service, 8%
  • Sales Territory, 3%

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