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The differences between marketing advisors and marketing/sales representatives can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 4-6 years to become a marketing advisor, becoming a marketing/sales representative takes usually requires 2-4 years. Additionally, a marketing advisor has an average salary of $92,994, which is higher than the $62,917 average annual salary of a marketing/sales representative.
The top three skills for a marketing advisor include digital marketing, marketing campaigns and project management. The most important skills for a marketing/sales representative are customer relations, business relationships, and sales rep.
| Marketing Advisor | Marketing/Sales Representative | |
| Yearly salary | $92,994 | $62,917 |
| Hourly rate | $44.71 | $30.25 |
| Growth rate | 19% | 4% |
| Number of jobs | 114,322 | 274,768 |
| Job satisfaction | - | - |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 66% |
| Average age | 37 | 47 |
| Years of experience | 6 | 4 |
A marketing consultant is responsible for analyzing the marketing strategies of an organization and evaluate its effectiveness within the market competitiveness. Marketing consultants develop promotional campaigns and enhance the company's media presence to grow more audiences and improve the brand's image. They also conduct data and statistical analysis to determine sales performance forecasting and adjust marketing methods according to the findings. A marketing consultant must have excellent communication and organizational skills, especially in identifying opportunities that would generate more revenue resources for the business and increase profits.
The job of marketing/sales representatives is to pitch a company's products and services to potential customers. They work to drive brand awareness through face-to-face consumer interaction. They are often considered as a liaison between sellers and buyers, providing information about products and services. They promote human relationships through marketing collateral distribution and communication. Other responsibilities include planning and implementing marketing campaigns, maintaining good relationships with vendors and venues, and promoting business expansion opportunities. This role requires a bachelor's degree in business administration, communications and marketing experience, excellent communication skills, and time management skills.
Marketing advisors and marketing/sales representatives have different pay scales, as shown below.
| Marketing Advisor | Marketing/Sales Representative | |
| Average salary | $92,994 | $62,917 |
| Salary range | Between $58,000 And $147,000 | Between $42,000 And $92,000 |
| Highest paying City | Seattle, WA | Seattle, WA |
| Highest paying state | Washington | New Hampshire |
| Best paying company | Aramco Services Company | Bosch USA |
| Best paying industry | Finance | Finance |
There are a few differences between a marketing advisor and a marketing/sales representative in terms of educational background:
| Marketing Advisor | Marketing/Sales Representative | |
| Most common degree | Bachelor's Degree, 71% | Bachelor's Degree, 66% |
| Most common major | Business | Business |
| Most common college | University of Georgia | University of Pennsylvania |
Here are the differences between marketing advisors' and marketing/sales representatives' demographics:
| Marketing Advisor | Marketing/Sales Representative | |
| Average age | 37 | 47 |
| Gender ratio | Male, 52.9% Female, 47.1% | Male, 53.1% Female, 46.9% |
| Race ratio | Black or African American, 5.1% Unknown, 5.0% Hispanic or Latino, 12.3% Asian, 12.2% White, 65.2% American Indian and Alaska Native, 0.1% | Black or African American, 3.9% Unknown, 3.7% Hispanic or Latino, 14.6% Asian, 5.2% White, 72.3% American Indian and Alaska Native, 0.2% |
| LGBT Percentage | 10% | 6% |