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The differences between marketing agents and insurance agents can be seen in a few details. Each job has different responsibilities and duties. Additionally, an insurance agent has an average salary of $51,936, which is higher than the $40,384 average annual salary of a marketing agent.
The top three skills for a marketing agent include booking, customer service and product knowledge. The most important skills for an insurance agent are customer service, insurance sales, and health insurance.
| Marketing Agent | Insurance Agent | |
| Yearly salary | $40,384 | $51,936 |
| Hourly rate | $19.42 | $24.97 |
| Growth rate | 6% | 6% |
| Number of jobs | 112,353 | 67,977 |
| Job satisfaction | - | 5 |
| Most common degree | Bachelor's Degree, 55% | Bachelor's Degree, 53% |
| Average age | 46 | 46 |
| Years of experience | - | - |
A marketing agency is responsible for selling the company's goods and services, identifying promotional techniques to boost brand awareness in the market, and strategizing in increasing sales targets. Marketing agents identify business opportunities by analyzing market trends and public demands that would generate more revenue resources and increase the company's profitability. They also negotiate with potential clients for partnerships, respond to their inquiries and concerns, and address their requests. A marketing agent handles the development of marketing materials, including a budget allocation to support marketing functions and business requirements.
An insurance agent is responsible for inviting potential clients to the insurance company by offering different insurance services. Insurance agents must have a comprehensive knowledge of insurance types to provide the clients with the best insurance option in the market. The insurance agents should evaluate a client's long-term needs and financial goals to create individual packages as the insurance company allowed. An insurance agent also handles policy renewals and keeps customers' insurance files for reference.
Marketing agents and insurance agents have different pay scales, as shown below.
| Marketing Agent | Insurance Agent | |
| Average salary | $40,384 | $51,936 |
| Salary range | Between $24,000 And $67,000 | Between $30,000 And $88,000 |
| Highest paying City | New York, NY | New York, NY |
| Highest paying state | Alaska | Hawaii |
| Best paying company | Wyndham Vacation Ownership | Z Capital Group |
| Best paying industry | Hospitality | Finance |
There are a few differences between a marketing agent and an insurance agent in terms of educational background:
| Marketing Agent | Insurance Agent | |
| Most common degree | Bachelor's Degree, 55% | Bachelor's Degree, 53% |
| Most common major | Business | Business |
| Most common college | University of Pennsylvania | University of Pennsylvania |
Here are the differences between marketing agents' and insurance agents' demographics:
| Marketing Agent | Insurance Agent | |
| Average age | 46 | 46 |
| Gender ratio | Male, 48.5% Female, 51.5% | Male, 51.6% Female, 48.4% |
| Race ratio | Black or African American, 9.5% Unknown, 3.6% Hispanic or Latino, 16.2% Asian, 4.9% White, 65.7% American Indian and Alaska Native, 0.1% | Black or African American, 9.3% Unknown, 3.6% Hispanic or Latino, 15.8% Asian, 4.9% White, 66.4% American Indian and Alaska Native, 0.1% |
| LGBT Percentage | 7% | 7% |