What Does a Marketing Agent Do?

We looked at the average marketing agent annual salary and compared it with the average of a brand specialist. Generally speaking, brand specialists receive $17,345 higher pay than marketing agents per year.

Even though marketing agents and brand specialists have vast differences in their careers, a few of the skills required to do both jobs are similar. For example, both careers require customer service, product knowledge, and digital marketing in the day-to-day roles.

These skill sets are where the common ground ends though. A marketing agent responsibility is more likely to require skills like "booking," "marketing presentations," "sales presentations," and "cma." Whereas a brand specialist requires skills like "crm," "customer satisfaction," "cleanliness," and "wordpress." Just by understanding these different skills you can see how different these careers are.

The education levels that brand specialists earn is a bit different than that of marketing agents. In particular, brand specialists are 0.8% more likely to graduate with a Master's Degree than a marketing agent. Additionally, they're 0.1% less likely to earn a Doctoral Degree.

Now we're going to look at the licensed insurance agent profession. On average, licensed insurance agents earn a $13,734 higher salary than marketing agents a year.

A similarity between the two careers of marketing agents and licensed insurance agents are a few of the skills associated with both roles. We used resumes from both professions to find that both use skills like "customer service," "product knowledge," and "outbound calls. "

But both careers also use different skills, according to real marketing agent resumes. While marketing agent responsibilities can utilize skills like "booking," "digital marketing," "marketing presentations," and "sales presentations," some licensed insurance agents use skills like "excellent time management," "work ethic," "strong work ethic," and "strong customer service."

Licensed insurance agents may earn a higher salary than marketing agents, but licensed insurance agents earn the most pay in the finance industry with an average salary of $52,022. On the other side of things, marketing agents receive higher paychecks in the hospitality industry where they earn an average of $50,749.

When it comes to the differences in education between the two professions, licensed insurance agents tend to reach similar levels of education than marketing agents. In fact, they're 0.3% less likely to graduate with a Master's Degree and 0.1% more likely to earn a Doctoral Degree.

The advertising coordinator profession generally makes a higher amount of money when compared to the average salary of marketing agents. The difference in salaries is advertising coordinators making $7,488 higher than marketing agents.

By looking over several marketing agents and advertising coordinators resumes, we found that both roles utilize similar skills, such as "sales presentations," "market research," and "seo." But beyond that the careers look very different.

There are many key differences between these two careers as shown by resumes from each profession. Some of those differences include the skills required to complete responsibilities within each role. As an example of this, a marketing agent is likely to be skilled in "booking," "customer service," "product knowledge," and "digital marketing," while a typical advertising coordinator is skilled in "google adwords," "instagram," "graphic design," and "insertion orders."

Interestingly enough, advertising coordinators earn the most pay in the real estate industry, where they command an average salary of $65,982. As mentioned previously, marketing agents highest annual salary comes from the hospitality industry with an average salary of $50,749.

When it comes to education, advertising coordinators tend to earn similar education levels than marketing agents. In fact, they're 0.9% less likely to earn a Master's Degree, and 0.1% less likely to graduate with a Doctoral Degree.

Now, we'll look at insurance sales agents, who generally average a higher pay when compared to marketing agents annual salary. In fact, the difference is about $9,203 per year.

While their salaries may vary, marketing agents and insurance sales agents both use similar skills to perform their jobs. Resumes from both professions include skills like "customer service," "product knowledge," and "sales presentations. "

Each job requires different skills like "booking," "digital marketing," "marketing presentations," and "cma," which might show up on a marketing agent resume. Whereas insurance sales agent might include skills like "casualty insurance," "work ethic," "strong work ethic," and "insurance coverage."

Now, let's take a closer look at the financials in each career. The finance industry tends to pay more for insurance sales agents with an average of $46,564. While the highest marketing agent annual salary comes from the hospitality industry.

The average resume of insurance sales agents showed that they earn similar levels of education to marketing agents. So much so that the likelihood of them earning a Master's Degree is 0.2% more. Additionally, they're more likely to earn a Doctoral Degree by 0.1%.