Post job

What is a marketing and business development director and how to become one

Updated January 8, 2025
3 min read
Quoted experts
Tobias Sellier,
Richard Tate
There is more than meets the eye when it comes to being a marketing and business development director. For example, did you know that they make an average of $44.96 an hour? That's $93,519 a year! Between 2018 and 2028, the career is expected to grow 10% and produce 33,700 job opportunities across the U.S.

What general advice would you give to a marketing and business development director?

Tobias SellierTobias Sellier LinkedIn profile

Senior Director, American Public Power Association

There are exciting opportunities to work for community-owned, not-for-profit, hometown public power. From engineers and customer service representatives to lineworkers and administrative professionals, there are many opportunities. And utility employees, being essential workers, even during these challenging times, there are still many jobs that will need to be filled.
ScoreMarketing And Business Development DirectorUS Average
Salary
7.3

Avg. Salary $93,519

Avg. Salary $59,228

Stability level
7.5

Growth rate 10%

Growth rate 0.3%

Diversity
3.1
Race

American Indian and Alaska Native 0.23%

Asian 8.15%

Black or African American 3.04%

Hispanic or Latino 8.67%

Unknown 5.32%

White 74.58%

Gender

female 43.87%

male 56.13%

Age - 38
Race

American Indian and Alaska Native 3.00%

Asian 7.00%

Black or African American 14.00%

Hispanic or Latino 19.00%

White 57.00%

Gender

female 47.00%

male 53.00%

Age - 38
Stress level
7.5

Stress level is high

7.1 - high

Complexity level
9.0

Complexity level is advanced

7 - challenging

Work life balance
3.5

Work life balance is poor

6.4 - fair

Marketing and business development director career paths

Key steps to become a marketing and business development director

  1. Explore marketing and business development director education requirements

    Most common marketing and business development director degrees

    Bachelor's

    72.5 %

    Master's

    18.0 %

    Associate

    5.4 %
  2. Start to develop specific marketing and business development director skills

    SkillsPercentages
    Market Research10.03%
    Sales Strategy9.79%
    Marketing Campaigns8.35%
    Revenue Growth6.61%
    Strategic Plan5.72%
  3. Complete relevant marketing and business development director training and internships

    Accountants spend an average of 1-3 months on post-employment, on-the-job training. New marketing and business development directors learn the skills and techniques required for their job and employer during this time. The chart below shows how long it takes to gain competency as a marketing and business development director based on U.S. Bureau of Labor Statistics data and data from real marketing and business development director resumes.
  4. Research marketing and business development director duties and responsibilities

    • Manage the RFP process from initial request through final response submission.
    • Develop and manage country-specific business programs and budgets with oversight of global financial forecasts, performance metrics and ROI.
    • Lead centralized, electronic referral center coordinating post-acute service needs of patients discharging from multiple acute facilities in Arizona region.
    • Provide training guidance to marketing departments on Google and Facebook promotions.
  5. Get marketing and business development director experience

    Generally, it takes 8-10 years to become a marketing and business development director. The most common roles before becoming a marketing and business development director include marketing director, marketing manager team lead and account executive.
  6. Prepare your marketing and business development director resume

    When your background is strong enough, you can start writing your marketing and business development director resume.

    You can use Zippia's AI resume builder to make the resume writing process easier while also making sure that you include key information that hiring managers expect to see on a marketing and business development director resume. You'll find resume tips and examples of skills, responsibilities, and summaries, all provided by Zippi, your career sidekick.

    Choose from 10+ customizable marketing and business development director resume templates

    Build a professional marketing and business development director resume in minutes. Browse through our resume examples to identify the best way to word your resume. Then choose from 10+ resume templates to create your marketing and business development director resume.
    Marketing And Business Development Director Resume
    Marketing And Business Development Director Resume
    Marketing And Business Development Director Resume
    Marketing And Business Development Director Resume
    Marketing And Business Development Director Resume
    Marketing And Business Development Director Resume
    Marketing And Business Development Director Resume
    Marketing And Business Development Director Resume
    Marketing And Business Development Director Resume
  7. Apply for marketing and business development director jobs

    Now it's time to start searching for a marketing and business development director job. Consider the tips below for a successful job search:

    1. Browse job boards for relevant postings
    2. Consult your professional network
    3. Reach out to companies you're interested in working for directly
    4. Watch out for job scams

How did you land your first marketing and business development director job

Zippi

Are you a marketing and business development director?

Share your story for a free salary report.

Average marketing and business development director salary

The average marketing and business development director salary in the United States is $93,519 per year or $45 per hour. Marketing and business development director salaries range between $60,000 and $145,000 per year.

Average marketing and business development director salary
$93,519 Yearly
$44.96 hourly

What am I worth?

salary-calculator

How do marketing and business development directors rate their job?

-/5

5 stars

4 stars

3 stars

2 stars

1 star

Marketing and business development director reviews

profile
A zippia user wrote a review on Aug 2020
Pros

Innovating a business model is key for a profitable business and growth. Without a proper and sustainable business model, even the best product or technology innovations will not flourish. Learn the skills and knowledge needed to start improving your business as you learn through real-life examples from fellow entrepreneurs, innovators and leading experts on business model innovation. Benefit business owners, entrepreneurs, business consultants or business developers who seek better understanding of business models and the tools to develop them.


profile
A zippia user wrote a review on Aug 2019
Cons

Deal Negotiations


profile
A zippia user wrote a review on May 2019
Pros

Overseeing printing For direct mail. Packaging design Developing hot mail list.

Cons

Unreasonable deadlines.


Working as a marketing and business development director? Share your experience anonymously.
Overall rating*
Career growth
Work/Life balance
Pay/Salary

Updated January 8, 2025

Zippia Research Team
Zippia Team

Editorial Staff

The Zippia Research Team has spent countless hours reviewing resumes, job postings, and government data to determine what goes into getting a job in each phase of life. Professional writers and data scientists comprise the Zippia Research Team.

Browse executive management jobs