Marketing and operations manager demographics and statistics in the US
Marketing and operations manager demographics research summary. Zippia estimates marketing and operations manager demographics and statistics in the United States by using a database of 30 million profiles. Our marketing and operations manager estimates are verified against BLS, Census, and current job openings data for accuracy. Zippia's data science team found the following key facts about marketing and operations managers after extensive research and analysis:
- There are over 77,005 marketing and operations managers currently employed in the United States.
- 49.0% of all marketing and operations managers are women, while 51.0% are men.
- The average marketing and operations manager age is 39 years old.
- The most common ethnicity of marketing and operations managers is White (74.6%), followed by Hispanic or Latino (8.7%), Asian (8.2%) and Unknown (5.3%).
- Marketing and operations managers are most in-demand in New York, NY.
- San Mateo, CA pays an annual average wage of $120,745, the highest in the US.
- In 2022, women marketing and operations managers earned 96% of what men earned.
- New Hampshire is the best state for marketing and operations managers to live.
- Marketing and operations managers are 51% more likely to work at private companies in comparison to public companies.
On this page
Marketing and operations manager demographics by:
Marketing and operations manager gender statistics
49.0% of marketing and operations managers are women and 51.0% of marketing and operations managers are men.
- Male, 51.0%
- Female, 49.0%
Marketing and operations manager gender ratio
| Gender | Percentages |
|---|---|
| Male | 51.0% |
| Female | 49.0% |
Marketing and operations manager gender pay gap
Women earn 96¢ for every $1 earned by men
Male income
$94,341
Female income
$90,640
Marketing and operations manager gender ratio over time
This data breaks down the percentage of men and women in marketing and operations manager positions over time. Currently, 49.0% of marketing and operations managers are female.
Marketing and operations manager gender ratio by year
| Year | Male | Female |
|---|---|---|
| 2010 | 70.42% | 29.58% |
| 2011 | 70.10% | 29.90% |
| 2012 | 70.68% | 29.32% |
| 2013 | 70.61% | 29.39% |
| 2014 | 68.91% | 31.09% |
| 2015 | 68.47% | 31.53% |
| 2016 | 68.35% | 31.65% |
| 2017 | 67.38% | 32.62% |
| 2018 | 53.34% | 46.66% |
| 2019 | 52.25% | 47.75% |
| 2020 | 50.64% | 49.36% |
| 2021 | 51.03% | 48.97% |
Marketing and operations manager related jobs gender ratio
We compared marketing and operations managers with similar job titles to see how gender ratios vary. As you can see, sales superintendent and route sales manager have the biggest gender ratio gaps.
| Job title | Male | Female |
|---|---|---|
| Catering Sales Manager | 19% | 81% |
| Director Of Admissions And Marketing | 20% | 80% |
| Media Traffic Manager | 20% | 80% |
| Marketing And Operations Manager | 51% | 49% |
| Director Of Sales Engineering | 93% | 7% |
| Route Sales Manager | 94% | 6% |
| Sales Superintendent | 95% | 5% |
Male
Female
100%
75%
50%
25%
0%
0%
25%
50%
75%
100%
Marketing and operations manager demographics by race
The most common ethnicity among marketing and operations managers is White, which makes up 74.6% of all marketing and operations managers. Comparatively, 8.7% of marketing and operations managers are Hispanic or Latino and 8.2% of marketing and operations managers are Asian.
- White, 74.6%
- Hispanic or Latino, 8.7%
- Asian, 8.2%
- Unknown, 5.3%
- Black or African American, 3.0%
- American Indian and Alaska Native, 0.2%
Marketing and operations manager race
| Marketing and operations manager race | Percentages |
|---|---|
| White | 74.6% |
| Hispanic or Latino | 8.7% |
| Asian | 8.2% |
| Unknown | 5.3% |
| Black or African American | 3.0% |
| American Indian and Alaska Native | 0.2% |
Marketing and operations manager race and ethnicity over time
See how marketing and operations manager racial and ethnic diversity trended since 2010 according to the United States Census Bureau data.
Marketing and operations manager race and ethnicity by year
| Year | White | Black or African American | Asian | Hispanic or Latino |
|---|---|---|---|---|
| 2010 | 83.20% | 3.77% | 4.83% | 6.40% |
| 2011 | 82.97% | 3.67% | 5.02% | 6.54% |
| 2012 | 81.98% | 4.30% | 4.92% | 6.96% |
| 2013 | 82.82% | 3.53% | 5.17% | 6.71% |
| 2014 | 81.64% | 4.15% | 5.07% | 7.25% |
| 2015 | 81.26% | 3.56% | 5.82% | 7.41% |
| 2016 | 80.88% | 3.69% | 5.85% | 7.32% |
| 2017 | 80.80% | 3.66% | 6.04% | 7.44% |
| 2018 | 79.66% | 3.34% | 7.30% | 7.37% |
| 2019 | 77.79% | 3.14% | 8.02% | 8.43% |
| 2020 | 75.01% | 3.41% | 8.18% | 8.85% |
| 2021 | 74.58% | 3.04% | 8.15% | 8.67% |
Marketing and operations manager wage gap by race
According to our data, asian marketing and operations managers have the highest average salary compared to other ethnicities. Black or african american marketing and operations managers have the lowest average salary at $90,641.
| Ethnicity | Salary |
|---|---|
| Unknown | $94,005 |
| White | $93,708 |
| Black or African American | $90,641 |
| Asian | $100,123 |
| Hispanic or Latino | $93,480 |
Average marketing and operations manager age
See how the average age of marketing and operations managers varies based on ethnicity and gender.
Male
Female
Marketing and operations manager age by race and gender
| Race | Male age | Female age |
|---|---|---|
| Unknown | 37.5 | 36 |
| White | 40 | 37 |
| Black or African American | 45 | 37 |
| Asian | 39 | 36 |
| Hispanic or Latino | 39 | 34 |
Marketing and operations manager age breakdown
The average age of marketing and operations managers is 40+ years years old, representing 44% of the marketing and operations manager population.
Marketing and operations manager age breakdown
| Marketing And Operations Manager Years | Percentages |
|---|---|
| 40+ years | 44% |
| 30-40 years | 39% |
| 20-30 years | 17% |
Marketing and operations manager educational attainment
The most common degree for marketing and operations managers is bachelor's degree, with 75% of marketing and operations managers earning that degree. The second and third most common degree levels are master's degree degree at 13% and master's degree degree at 8%.
- Bachelor's, 75%
- Master's, 13%
- Associate, 8%
- High School Diploma, 2%
- Other Degrees, 2%
Marketing and operations managers by degree level
| Marketing and operations manager degree | Percentages |
|---|---|
| Bachelor's | 75% |
| Master's | 13% |
| Associate | 8% |
| High School Diploma | 2% |
| Other Degrees | 2% |
Marketing and operations manager jobs you might like
Marketing and operations manager wage gap by degree level
According to the data, marketing and operations managers with a Doctorate degree earn more than those without, at $108,046 annually. With a Master's degree, marketing and operations managers earn a median annual income of $104,803 compared to $96,140 for marketing and operations managers with an Bachelor's degree.
| Education | Salary |
|---|---|
| Master's Degree | $104,803 |
| Bachelor's Degree | $96,140 |
| Doctorate Degree | $108,046 |
Marketing and operations manager employment statistics
Most marketing and operations managers work for a private in the technology industry.
Company size where marketing and operations managers work
Below, you can see the size of companies where marketing and operations managers work.
Marketing and operations manager jobs by employer size
| Company size | Percentages |
|---|---|
| < 50 employees | 4% |
| 50 - 100 employees | 9% |
| 100 - 500 employees | 16% |
| 500 - 1,000 employees | 9% |
| 1,000 - 10,000 employees | 24% |
| > 10,000 employees | 39% |
Marketing and operations manager jobs by company type
Employees with the marketing and operations manager job title have their preferences when it comes to working for a company. For instance, most marketing and operations managers prefer to work at private companies over public companies.
Marketing and operations manager jobs by sector
| Company type | Percentages |
|---|---|
| Education | 2% |
| Public | 46% |
| Private | 51% |
| Government | 1% |
Marketing and operations manager jobs by industry
The most common industries for marketing and operations managers are technology, media and hospitality.
Marketing and operations manager industry statistics
| Industry | Percentages |
|---|---|
| Fortune 500 | 20% |
| Technology | 16% |
| Media | 7% |
| Hospitality | 6% |
| Finance | 6% |
| Manufacturing | 5% |
| Health Care | 5% |
| Professional | 5% |
| Retail | 5% |
| Start-up | 5% |
| Telecommunication | 4% |
| Insurance | 3% |
| Real Estate | 3% |
| Internet | 2% |
| Education | 2% |
| Pharmaceutical | 1% |
| Transportation | 1% |
| Government | 1% |
| Automotive | 1% |
| Construction | 1% |
| Non Profits | 1% |
| Energy | 1% |
Marketing and operations manager turnover and employment statistics
Marketing and operations manager unemployment rate over time
The unemployment rate for marketing and operations managers between 2008 and the most recent data has varied, according to the Bureau of Labor Statistics.
Marketing and operations manager unemployment rate by year
| Year | Marketing and operations manager unemployment rate |
|---|---|
| 2010 | 7.47% |
| 2011 | 6.19% |
| 2012 | 5.30% |
| 2013 | 4.87% |
| 2014 | 3.70% |
| 2015 | 3.36% |
| 2016 | 3.08% |
| 2017 | 2.97% |
| 2018 | 3.34% |
| 2019 | 3.54% |
| 2020 | 4.71% |
| 2021 | 4.59% |
Average marketing and operations manager tenure
The average marketing and operations manager stays at their job for 1-2 years, based on the 4,243 marketing and operations managers resumes in Zippia's database.
Marketing and operations manager tenure statistics
| Number of years | Percentages |
|---|---|
| Less than 1 year | 12% |
| 1-2 years | 36% |
| 3-4 years | 17% |
| 5-7 years | 18% |
| 8-10 years | 7% |
| 11+ years | 10% |
Marketing and operations manager LGBT ratio compared to similar jobs
Review the percent of marketing and operations managers that are members of the LGBT community. You can see how this compares to similar jobs in the chart below.
| Job title | LGBT | Job openings |
|---|---|---|
| Sales Lead/Assistant Manager | 7.25% | 269,701 |
| Promotion Manager | 9.54% | 8,515 |
| Marketing And Operations Manager | 9.86% | - |
| Public Relations Counselor | 16.11% | 44,706 |
Similar marketing and operations manager jobs LGBT demographics
| Profession | Percentages of LGBT | Job openings |
|---|---|---|
| Sales Lead/Assistant Manager | 7.25% | 269,701 |
| Promotion Manager | 9.54% | 8,515 |
| Public Relations Counselor | 16.11% | 44,706 |
Foreign languages spoken by marketing and operations managers
The most common foreign language among marketing and operations managers is Spanish at 39.5%. The second-most popular foreign language spoken is French at 11.8% and Mandarin is the third-most popular at 9.1%.
- Spanish, 39.5%
- French, 11.8%
- Mandarin, 9.1%
- Chinese, 6.1%
- German, 5.3%
- Other, 28.2%
Marketing and operations manager languages spoken
| Foreign language | Percentages |
|---|---|
| Spanish | 39.5% |
| French | 11.8% |
| Mandarin | 9.1% |
| Chinese | 6.1% |
| German | 5.3% |
| Other | 28.2% |
