For a company to be able to sell its products and services, it needs marketing. A great marketing strategy is ultimately what drives sales. If you become a sales and marketing coordinator, you'll be responsible for finding ways to generate consumer interest in order to increase employer profits. In this role, you'll typically work full-time in an office environment, though you may often have the opportunity to travel to attend industry events and trade shows.
One of your main duties as a marketing and sales coordinator will be to attract new clients. You'll also work with management to ensure alignment with the company's overall marketing and development goals. You'll also be expected to coordinate the creation and execution of marketing campaigns and manage sales approaches to reach potential customers.
To succeed in this career field, you'll need excellent organizational and problem-solving skills. Strong salesmanship and creativity are also extremely important for this job. Employers looking to hire marketing and sales coordinators typically look for candidates with degrees in marketing, advertising, or business.
Marketing And Sales Coordinator Overview
Marketing And Sales Coordinator Careers
There is more than meets the eye when it comes to being a marketing and sales coordinator. For example, did you know that they make an average of $21.59 an hour? That's $44,917 a year!
Between 2018 and 2028, the career is expected to grow 20% and produce 139,200 job opportunities across the U.S.
What Does a Marketing And Sales Coordinator Do
There are certain skills that many marketing and sales coordinators have in order to accomplish their responsibilities. By taking a look through resumes, we were able to narrow down the most common skills for a person in this position. We discovered that a lot of resumes listed analytical skills, communication skills and detail oriented.
How To Become a Marketing And Sales Coordinator
If you're interested in becoming a marketing and sales coordinator, one of the first things to consider is how much education you need. We've determined that 77.7% of marketing and sales coordinators have a bachelor's degree. In terms of higher education levels, we found that 6.9% of marketing and sales coordinators have master's degrees. Even though most marketing and sales coordinators have a college degree, it's possible to become one with only a high school degree or GED.
Choosing the right major is always an important step when researching how to become a marketing and sales coordinator. When we researched the most common majors for a marketing and sales coordinator, we found that they most commonly earn bachelor's degree degrees or associate degree degrees. Other degrees that we often see on marketing and sales coordinator resumes include master's degree degrees or high school diploma degrees.
You may find that experience in other jobs will help you become a marketing and sales coordinator. In fact, many marketing and sales coordinator jobs require experience in a role such as administrative assistant. Meanwhile, many marketing and sales coordinators also have previous career experience in roles such as marketing internship or internship.
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Marketing And Sales Coordinator Career Paths
In addition to switching up your job search, it might prove helpful to look at a career path for your specific job. Now, what's a career path you ask? Well, it's practically a map that shows how you might advance from one job title to another. Our career paths are especially detailed with salary changes. So, for example, if you started out with the role of marketing coordinator you might progress to a role such as account executive eventually. Later on in your career, you could end up with the title strategic accounts manager.
Marketing And Sales Coordinator
Strategic Accounts Manager
9 Years
Regional Marketing Manager
6 Years
Marketing Program Manager
6 Years
Senior Director Of Marketing
12 Years
Events Marketing Manager
5 Years
Marketing Operations Director
8 Years
Show More
Marketing And Sales Coordinator Jobs You Might Like
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Tell us your goals and we'll match you with the rights job to get there.
Average Salary for a Marketing And Sales Coordinator
Marketing And Sales Coordinators in America make an average salary of $44,917 per year or $22 per hour. The top 10 percent makes over $57,000 per year, while the bottom 10 percent under $35,000 per year.
Average Salary
$44,917
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Best Paying Cities For Marketing And Sales Coordinators
Recently Added Salaries
Company  | Company | Start Date | Salary |
|---|---|---|---|
Xanterra Travel Collection Sales and Marketing Coordinator | Xanterra Travel Collection | 08/25/2021 | $38,00008/25/2021 |
Education First EF GAP Year Sales and Marketing Coordinator | Education First | 08/20/2021 | $48,00008/20/2021 |
Robert Half Marketing/Sales Coordinator | Robert Half | 08/02/2021 | $59,48008/02/2021 |
State of Indiana Marketing & Sales Coordinator | State of Indiana | 07/31/2021 | $37,77807/31/2021 |
Robert Half Marketing/Sales Coordinator | Robert Half | 07/09/2021 | $59,48007/09/2021 |
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Marketing And Sales Coordinator Resumes
Designing and figuring out what to include on your resume can be tough, not to mention time-consuming. That's why we put together a guide that is designed to help you craft the perfect resume for becoming a Marketing And Sales Coordinator. If you're needing extra inspiration, take a look through our selection of templates that are specific to your job.
Diana Collins Marketing And Sales Coordinator |
John Richardson Marketing And Sales Coordinator  Philadelphia, PA  (940) 555-1682  jrichardson@example.com Experience Marketing And Sales Coordinator2015 - Present Sysco Minnesota•Philadelphia, PA
Marketing And Research Associate2014 - 2015 Legrand•Groton, CT
Campus Representative2010 - 2014 Pfizer•Groton, CT
Skills AppleStudent OrganizationsOn-Campus EventsProject ManagementSales GoalsProduct InformationMarket ResearchMarket ConditionsExternal AgenciesCompany Website Education Bachelor's Degree In Business2007 - 2010 Miami Dade College•Miami, FL |
Johnny Bailey Marketing And Sales Coordinator  Marketing And Sales Coordinator2020 - Present SyscoMemphis, TN
Marketing Management Internship2019 - 2020 SyscoJessup, MD
Leasing Agent2015 - 2019 Southgate at ShrewsburyIowa City, IA
 Bachelor's Degree In Communication2012 - 2015 University of IowaIowa City, IA |
Contact Information  Memphis, TN (660) 555-4325 jbailey@example.comSkills Account Management Content Marketing Project Management Youtube Product Development Powerpoint Credit Checks Paperwork Market Research CRM |
Ann Powell Marketing And Sales Coordinator  Sterling Heights, MI  (240) 555-3688  apowell@example.com Skills OnlineIn-GameSoccerSales GoalsCustomer DatabaseCorporate SponsorsCommunicationMarket ResearchLocal BusinessesOn-Field Promotions |
Employment History Marketing And Sales Coordinator2015 - Present Comcast•Sterling Heights, MI
Marketing And Promotions Internship2014 - 2015 Comcast•Sterling Heights, MI
Social Media Assistant2011 - 2014 Universal Music Group•Troy, MI
Education Bachelor's Degree of Marketing2008 - 2011 Michigan State University•East Lansing, MI |
Ethan Dixon
Marketing And Sales Coordinator
Chicago, IL | (450) 555-6688 | edixon@example.com
Experience:
Marketing And Sales Coordinator | Chiro One Wellness Centers | Chicago, IL |
2019 - Present
- Identify and refer Medicaid prospects to the Metroplus Medicaid Team to ensure proper assistance and enrollment.
- Guided and strategized the company website re-launch.
- Research and order promotional materials as necessary including: t-shirts, trophies, posters, pens, etc.
- Prepared sales reports and maintained/updated customer relationship management (CRM) system.
Assistant Marketing Coordinator | Comcast | Chicago, IL |
2018 - 2019
- Provide sales tracking reports to senior management to track achievement budgeted sales goals.
- Launched high-speed internet and digital voice products into new markets in Tennessee and Virginia.
- Managed team of three direct reports responsible for on=going product optimization, account management and ad placement on company website.
- Monitored publishing and production of projects through campaign cycle.Product Development: Assisted in launching new product, Pivot wireless by Comcast.
Campus Representative | Apple | Chicago, IL |
2017 - 2018
- Connect with student groups and organizations on campus to host events.
- Advertise Apple products and promotions at events like freshman orientations, graduations, student group meetings, campus events, etc.
- Market Apple products to student, faculty and staff.
- Awarded Apple Product Professional for 2006 and 2007.
- Worked with Apple departments, university staff, and external vendors to plan and execute large-scale campus events.
Skills
- On-Campus Events
- Sales Goals
- Customer Service
- Powerpoint
- Company Website
- Marketing Collateral
- Product Sales
- Database
Education:
Bachelor's Degree Degree | Fashion Institute of Technology | New York, NY |
2014 - 2017
- Major: Marketing
Abigail Carpenter
Marketing And Sales Coordinator
Orlando, FL
(820) 555-6517
acarpenter@example.com
Experience:
2020 - Present
Marketing And Sales Coordinator / The Walt Disney Company / Orlando, FL
- Negotiate room blocks, function space, and room rates directly with external leisure groups and promote group theme park admission.
- Designed marketing plans for small businesses; conducted market research; provided telemarketing and mystery shop call services
- Analyzed and tracked ROI revenues and response rates per marketing campaign and channel.
- Write copy for company website, press releases, print advertising, radio, and any additional external distribution.
- Position created to improve revenue growth, brand management, and operations.
2019 - 2020
Account Executive/Account Coordinator / Abercrombie & Fitch / Columbus, OH
- Achieved and superseded targets by utilizing monthly business plans and planning outside events.
- Implemented communication tools to optimize company's luxury brand image.
- Recognize and present business development opportunities to clients in order to enhance total healthcare impact.
- Utilized SalesForce as a CRM tool.
2009 - 2019
Marketing And Sales Coordinator / Abercrombie & Fitch / Columbus, OH
- Provide customer service and maintain presentation standards.
- Improved the companies SEO through Google Analytics.
- Have daily team meetings to review sales goals and construct one another on sales.
- Key player in developing a working Business Development Center.
Skills
Analytics, C-Level, ROI, Sales Goals, Project Management, Special Events, Financial Advisor, Travel Arrangements, Marketing Collateral, REP,
Education:
2006 - 2009
Bachelor's Degree Degree In Business / Ohio State University / Columbus, OH
Natalie Simmons
Marketing And Sales Coordinator
Dallas, TX
(500) 555-3847
nsimmons@example.com
Experience
Marketing And Sales Coordinator, Sysco Minnesota -
Dallas, TX
2015 - Present
- Managed account receivables, deposit collections and communication with credit department to maintain corporate cash flow on a daily basis.
- Established relationships, opened new accounts and sold food and supplies, follow-up training 101.
- Handled all customer service issues and increased customer satisfaction.
- Meet and exceed sales goals for targeted markets and ensure market execution.
Events And Marketing Specialist, Riverstone Residential Group -
Dallas, TX
2014 - 2015
- Managed customer appointments through company's CRM database as well as generated weekly sales reports.
- Completed a real estate licensing course and served as a knowledgeable realtor assistant.
- Create individual web pages and assist with company website updates.
- Managed customer databases in CRM.
Leasing Agent, Riverstone Residential Group -
Dallas, TX
2012 - 2014
- Interviewed prospective tenants and conducted property tours.
- Showed properties to prospective tenants (worked at multiple locations) * Signed leases * Schedule maintenance request * Customer service
- Maintained communication with residents, applicants, co-workers, and management staff.
- Maintained all Internet leads and correspondence with prospects, residents and vendors and created weekly reports to ensure competitive rent analysis.
Skills
- Company Website
- Project Management
- Powerpoint
- Venue Selection
- REP
- Business Development
- Database
- Market Research
- Event Logistics
- ROI
Education
Bachelor's Degree Degree In Business
2009 - 2012
Ashford University - San Diego, CA
Denise Cox
Marketing And Sales Coordinator
New York, NY
(990) 555-2614
dcox@example.com
Experience
Marketing And Sales Coordinator
, Liberty Tax
, New York, NY
2020 - Present
- Promote brand in Community Promote Services with local businesses by making visits
- Excelled in administrative projects using talents with Adobe Illustrator, Photoshop, Microsoft Word, Excel, Powerpoint, etc.
- Aquired many new accounts for the company and handled all the Import and Export for the branch.
- Organized and communicated with campus directors and student activities committee to implement ACIS sponsors and market research into campus wide events.
- Produced marketing collateral for numerous distributions including point of sale and DM.
National Sales Coordinator
, Verizon
, Philadelphia, PA
2019 - 2020
- Facilitated meetings and trainings for peers, supervisory and management level staff to ensure accuracy of new products and procedures.
- Assisted in client facing meeting as member of Account Team providing sales support.
Social Media Assistant
, Chick-fil-A
, Richmond, VA
2017 - 2018
- Assist the Marketing Director with Marketing campaigns, special events, social media and promotions.
- Maintained social media networks for online radio show (Facebook, Twitter, Instagram, etc.)
- Provide quality customer service to a variety of valuable customers.
- Coordinate field remotes and studio video productions for company promotions and commercials.
Skills
- Customer Orders
- POS
- CRM
- Television Station
- Online
- CMR
- Trade Shows
- Potential Customers
- New Customers
Education
2018 - 2019
Master's Degree Degree In Communication, Temple University
Philadelphia, PA
2014 - 2017
Bachelor's Degree Degree In Communication, New York University
New York, NY
Pamela Franklin
Marketing And Sales Coordinator
Oakbrook Terrace, IL | (680) 555-8377 | pfranklin@example.com
Employment History:
Entertainment Cruises - Oakbrook Terrace, IL
2020 - Present
Marketing And Sales Coordinator
- Developed market-specific advertising plans and generated new marketing collateral for group sales.
- Oversee YouTube strategy for marketing, monetization, analytics and lead generation.
- Assembled as part of a team various online marketing campaigns for Disney's ABC & ESPN divisions.
- Prospect for new business/new sales goals by actively participating in marketing events.
Walgreen Co - Oakbrook Terrace, IL
2019 - 2020
Events And Marketing Specialist
- Coordinated and managed home healthcare projects through project management software.
- Analyzed marketing plans through ROI, sales, customer response and expansion to determine effectiveness and adjust as necessary.
- Assisted marketing coordinators with production of proposals using Photoshop CS2, and InDesign.
Live Nation Entertainment - Oakbrook Terrace, IL
2018 - 2019
Marketing And Event Planning Internship
- Assisted in the creation & deployment of marketing material, including email campaigns, social media posting, and onsite merchandising.
- Assisted with appropriate tasks pertaining to the design and execution of special events.
- Work closely with prospective clients through phone communication, email, and facility walk-throughs to ensure a great overall experience.
- Create social media posts on behalf of the special events department Help coordinate details of events in order to ensure appropriate execution
- Assisted with everyday operations within the marketing department such as constructing Internet advertisements.
- Assisted the Special Events Director daily with special projects.
Skills:
Market Research, Local Businesses, RFP, Project Management, Special Events, Sales Campaigns, CRM, Pardot, Communication, Incentive Programs
Education:
DeVry University - Oakbrook Terrace, IL
2015 - 2018
Bachelor's Degree Degree In Business
Ralph Kennedy
Marketing And Sales Coordinator
Phone (880) 555-3203Address Philadelphia, PA
E-mail rkennedy@example.com
Experience
2019 - Present
Marketing And Sales Coordinator
Comcast · Philadelphia, PA
- Coordinated the flow of information between account executives, traffic, and production departments.
- Worked with management in order to perfect the sales process and gain maximum value from each customer interaction.
2017 - 2019
Marketing Product Coordinator
Staples · Philadelphia, PA
- Worked with key accounts integrating brand and services by strategically increasing customer purchasing habits through marketing campaigns and defining ROI.
- Worked closely with District Managers, General Managers, Store Associates, Store Operations, Facilities as well as external vendors.
- Lead research for new product development.
- Managed the execution of seasonal marketing campaigns utilizing effective project management methodologies to ensure timelines and budgets were met.
2016 - 2017
Investment Banking Internship
JPMorgan Chase · New York, NY
- Lead analyst for owner-occupied RE portfolio review.
- Created PowerPoint presentations and pitch books for client presentations and new business development.
- Participated in the Annual Credit Portfolio Review for the Natural Resources Group
- Developed unified and integrated efforts for brand and business development, market penetration, channel expansion, and sales programs.
Skills
- Sharepoint
- Finra
- Financial Statements
- Brochures
- Communication
- Event Budgets
- CMS
- Client Presentations
- Product Development
- Real Estate
Education
2013 - 2016
Bachelor's Degree Degree In Communication
Arizona State University · Phoenix, AZ
Shirley Ortiz
Marketing And Sales Coordinator
Phone: (940) 555-0064Email: sortiz@example.comAddress: Chicago, IL
Employment History
Marketing And Sales Coordinator
2020 - Present
Bank of America · Chicago, IL
- Coordinated various sales meetings; managed both the internal and external communications and logistics.
- Completed over 50 Regional CRM diagnostics and developed next step protocols for revitalizing list heath, segmentation and strategy.
- Published new and revised web content, including loading, staging, testing, and ultimately production.
- Used knowledge of consumer financial products to build and strengthen customer relationships and increase profitability for the bank and its shareholders
- Supported SVP Sales to deliver impeccable beginning-to-end customer service for client base.
Marketing Product Coordinator
2015 - 2020
Rbc Dain Rauscher Lending Services · Eugene, OR
- Full campaign redesign) Created & maintain joint YouTube account.
- Manage and create original material for social media sites such as Facebook, Twitter, Instagram, Wordpress and LinkedIn.
- Provided resolution for range of customer inquiries including questions regarding product information, erroneous subscriptions, company policies, etc.
- Created and maintained a responsive company website to include SEO and mobile accessibility.
- Review ISO procedures in an effort to lean the department of waste.
- Project management of product customization programs: display assembly and over-labelling of up to 750K units per initiative.
Investment Banking Internship
2013 - 2014
Rbc Dain Rauscher Lending Services · Eugene, OR
- Managed syndicated portfolio accounts that were in default status.
- Prepared brief financial statements from detailed statements of companies for easier use and comparison.
- Provided extensive research for targeted buy and sell side M&A prospect.
- Evaluated 50+ executive team presentations from public companies in order to recommended stock purchase to portfolio managers.
Skills
Product DevelopmentProject ManagementPinterestDCFQuantitative AnalysisLinuxRClient MeetingsSales GoalsCustomer Relations
Education
Bachelor's Degree Degree In Journalism
2010 - 2013
University of Oregon · Eugene, OR
Master's Degree Degree In Communication
2014 - 2015
University of Oregon · Eugene, OR
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Learn How To Write a Marketing And Sales Coordinator Resume
At Zippia, we went through countless Marketing And Sales Coordinator resumes and compiled some information about how to optimize them. Here are some suggestions based on what we found, divided by the individual sections of the resume itself.
View Marketing And Sales Coordinator Resume Examples And TemplatesShow More Marketing And Sales Coordinator Demographics
Top Colleges for Marketing And Sales Coordinators
1. University of Georgia
Athens, GA • Private
In-State Tuition
$11,830
Enrollment
29,474
2. University of Pennsylvania
Philadelphia, PA • Private
In-State Tuition
$55,584
Enrollment
10,764
3. University of Wisconsin - Madison
Madison, WI • Private
In-State Tuition
$10,555
Enrollment
30,360
4. Stanford University
Stanford, CA • Private
In-State Tuition
$51,354
Enrollment
7,083
5. Northwestern University
Evanston, IL • Private
In-State Tuition
$54,568
Enrollment
8,451
6. University of Maryland - College Park
College Park, MD • Private
In-State Tuition
$10,595
Enrollment
30,184
7. University of Minnesota - Twin Cities
Minneapolis, MN • Private
In-State Tuition
$14,760
Enrollment
31,451
8. Ball State University
Muncie, IN • Private
In-State Tuition
$9,896
Enrollment
15,529
9. Purdue University
West Lafayette, IN • Private
In-State Tuition
$9,992
Enrollment
33,495
10. Howard University
Washington, DC • Private
In-State Tuition
$26,756
Enrollment
6,166
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Top Skills For a Marketing And Sales Coordinator
The skills section on your resume can be almost as important as the experience section, so you want it to be an accurate portrayal of what you can do. Luckily, we've found all of the skills you'll need so even if you don't have these skills yet, you know what you need to work on. Out of all the resumes we looked through, 7.1% of marketing and sales coordinators listed company website on their resume, but soft skills such as analytical skills and communication skills are important as well.
- Company Website, 7.1%
- Customer Service, 6.1%
- Trade Shows, 6.0%
- CRM, 5.1%
- Powerpoint, 4.9%
- Other Skills, 70.8% See All Marketing And Sales Coordinator Skills
Best States For a Marketing And Sales Coordinator
Some places are better than others when it comes to starting a career as a marketing and sales coordinator. The best states for people in this position are Delaware, Alaska, California, and Oregon. Marketing and sales coordinators make the most in Delaware with an average salary of $61,577. Whereas in Alaska and California, they would average $60,511 and $54,236, respectively. While marketing and sales coordinators would only make an average of $53,015 in Oregon, you would still make more there than in the rest of the country. We determined these as the best states based on job availability and pay. By finding the median salary, cost of living, and using the Bureau of Labor Statistics' Location Quotient, we narrowed down our list of states to these four.
1. Delaware
Total Marketing And Sales Coordinator Jobs:
362
Highest 10% Earn:
$95,000
Location Quotient:
2.26
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
$61,577
Avg. Salary
2. Rhode Island
Total Marketing And Sales Coordinator Jobs:
437
Highest 10% Earn:
$81,000
Location Quotient:
2.82
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
$51,690
Avg. Salary
3. Washington
Total Marketing And Sales Coordinator Jobs:
1,279
Highest 10% Earn:
$76,000
Location Quotient:
1.37
Location Quotient is a measure used by the Bureau of Labor Statistics (BLS) to determine how concentrated a certain industry is in a single state compared to the nation as a whole. You can read more about how BLS calculates location quotients here
$52,162
Avg. Salary
How Do Marketing And Sales Coordinator Rate Their Jobs?
Marketing And Sales Coordinator Videos
Career Advice on becoming a Marketing Executive by Hannah M (Full Version)