Where do you want to work?
Most market research analysts need at least a bachelor’s degree. Top research positions may require a master’s degree. Strong math and analytical skills are essential.Education
Market research analysts typically need a bachelor’s degree in market research or a related field. Many have degrees in fields such as statistics, math, and computer science. Others have backgrounds in business administration, the social sciences, or communications.
Courses in statistics, research methods, and marketing are essential for these workers. Courses in communications and social sciences, such as economics or consumer behavior, are also important.
Some market research analyst jobs require a master’s degree. Several schools offer graduate programs in marketing research, but many analysts complete degrees in other fields, such as statistics and marketing, and/or earn a master’s degree in business administration (MBA). A master’s degree is often required for leadership positions or positions that perform more technical research.Licenses, Certifications, and Registrations
Certification is voluntary, but analysts may pursue certification to demonstrate a level of professional competency. The Marketing Research Association offers the Professional Researcher Certification (PRC) for market research analysts. Candidates qualify based on experience and knowledge; they must pass an exam, be a member of a professional organization, and have at least 3 years working in opinion and marketing research. Individuals must complete 20 hours of industry-related continuing education courses every 2 years to renew their certification.Important Qualities
Analytical skills. Market research analysts must be able to understand large amounts of data and information.
Communication skills. Market research analysts need strong communication skills when gathering information, interpreting data, and presenting results to clients.
Critical-thinking skills. To determine what marketing strategy would work best for a company, market research analysts must assess all available information.
Detail oriented. Market research analysts must be detail oriented because they often do precise data analysis.
|Job Title||Company||Location||Start Date||Salary|
|SMB Marketing Associate (Business Intelligence)||Facebook, Inc.||Menlo Park, CA||Mar 19, 2016||$147,188|
|Marketing Associate, Email Operations||Caivis Investment Company V, LLC||New York, NY||Sep 21, 2016||$144,123|
|Associate-Marketing Reporting||Jpmorgan Chase & Co.||San Francisco, CA||Nov 28, 2016||$115,000|
|Marketing Associate||HTS Services Inc.||Houston, TX||Aug 19, 2015||$114,785|
|Marketing Associate (Specialist)||Becton, Dickinson and Company||Franklin Lakes, NJ||Aug 10, 2015||$110,000|
|Marketing Associate||Becton, Dickinson and Company||Franklin Lakes, NJ||May 08, 2016||$110,000|
|Marketing Associate (Specialist)||Becton, Dickinson and Company||Franklin Lakes, NJ||Jan 08, 2016||$110,000|
|Channel Marketing Associate, SMB||Facebook, Inc.||Menlo Park, CA||Nov 16, 2015||$105,000|
|Retail Segment Marketing Associate||NRG Energy, Inc.||Houston, TX||Apr 09, 2016||$105,000|
|CRM Marketing Associate||Yahoo! Inc.||Sunnyvale, CA||Jan 04, 2016||$100,000 -
|Sales/Marketing Associate||Apollo Management Holdings, L.P.||New York, NY||Sep 08, 2015||$100,000 -
|Marketing Associate||Nestle USA, Inc.||Glendale, CA||Aug 17, 2015||$100,000 -
|Small Business Segment Marketing Associate||NRG Energy, Inc.||Houston, TX||Feb 11, 2015||$95,000|
|Marketing Strategy Associate||AIQ, Inc.||New York, NY||Sep 11, 2015||$64,530|
|Marketing Associate||O.C. Urgent Care Medical Group, Inc.||CA||Sep 02, 2015||$64,363|
|Associate Marketing Strategy & Analysis||Sapient Corporation||Chicago, IL||Sep 02, 2015||$63,000|
|Integrated Marketing Associate||WPP Group USA Inc.||CA||Sep 15, 2016||$61,000|
|Marketing Associate||Gooddolphin Technologies, LLC||Milpitas, CA||Sep 26, 2016||$61,000|
|Corporate Marketing Associate||Jpmorgan Chase & Co.||New York, NY||Sep 16, 2016||$60,700|
|Marketing Associate||Trimble Navigation Limited||Westminster, CO||Aug 21, 2015||$60,486 -
|Localization Marketing Associate||Lenos Software||San Francisco, CA||Jun 01, 2015||$49,963|
|Marketing Associate||Lenos Software||San Francisco, CA||Jun 01, 2015||$49,963|
|International Specialty Marketing Associate||Wingfield Capital Corporation||New York, NY||May 16, 2016||$49,000|
|Marketing Associate||Openstack Foundation||Austin, TX||Sep 10, 2015||$48,000|
|Marketing Associate||Deal Savings, LLC||Pasadena, CA||Aug 28, 2015||$47,479 -
|Marketing Associate||Nikkei America, Inc.||New York, NY||Feb 01, 2015||$47,458|
|Marketing Associate||Tekscape It, LLC||New York, NY||Mar 08, 2016||$47,000|
|Marketing Associate||International Business Consulting & Educational Services, LLC||Dublin, CA||Jan 09, 2016||$46,500 -
To get more results, try adjusting your search by changing your filters.
Careers with impact: Marketing Associate
OneClass Marketing Associate
The Salary and Career Potential of a Cisco Certified Network Associate (CCNA)