Research Summary. Using a database of 30 million profiles, Zippia estimates demographics and statistics for marketing associates in the United States. Our estimates are verified against BLS, Census, and current job openings data for accuracy. After extensive research and analysis, Zippia's data science team found that:

  • There are over 405,109 marketing associates currently employed in the United States.
  • 55.8% of all marketing associates are women, while 44.2% are men.
  • The average age of an employed marketing associate is 36 years old.
  • The most common ethnicity of marketing associates is White (65.8%), followed by Asian (12.3%), Hispanic or Latino (11.8%) and Black or African American (5.0%).
  • Marketing associates are most in-demand in New York, NY.
  • The finance industry is the highest-paying for marketing associates.
  • Wilmington, DE pays an annual average wage of $87,252, the highest in the US.
  • In 2021, women earned 96% of what men earned.
  • 10% of all marketing associates are LGBT.
  • Delaware is the best state for marketing associates to live.
  • Marketing associates are 51% more likely to work at private companies in comparison to public companies.

Marketing Associate Statistics By Gender

55.8% of marketing associates are women and 44.2% of marketing associates are men.

  • Female, 55.8%
  • Male, 44.2%

Marketing Associates By Gender

GenderPercentages
Female55.8%
Male44.2%

Gender Pay Gap For Marketing Associate

Women Earn 96¢ For Every $1 Earned By Men

male-income
Male Income
$52,058
female-income
Female Income
$49,832

Marketing Associate Gender Over Time

This data shows how men and women predominate in the marketing associate position over time.

Male
Female
100%
80%
60%
40%
20%
0%
2010
2011
2012
2013
2014
2015
2016
2017
2018
2019
2020
2021

Marketing Associate Gender By Year

YearMaleFemale
201052.63%47.37%
201150.16%49.84%
201250.40%49.60%
201346.92%53.08%
201446.96%53.04%
201549.13%50.87%
201648.37%51.63%
201748.33%51.67%
201847.37%52.63%
201946.00%54.00%
202043.51%56.49%
202144.23%55.77%

Marketing Associate Male to Female Ratio

We compared this job title with other job titles to see how gender percentages varied. As you can see, timber buyer and chief estimator have the biggest difference in gender.

Job TitleMaleFemale
Wedding Coordinator9%91%
Conference Planning Manager9%91%
Human Resources Administrative Assistant9%91%
Marketing Associate44%56%
Electronic Security Specialist94%6%
Chief Estimator95%5%
Timber Buyer97%3%

Marketing Associate Statistics By Race

The most common ethnicity among marketing associates is White, which makes up 65.8% of all marketing associates. Comparatively, there are 12.3% of the Asian ethnicity and 11.8% of the Hispanic or Latino ethnicity.

  • White, 65.8%
  • Asian, 12.3%
  • Hispanic or Latino, 11.8%
  • Black or African American, 5.0%
  • Unknown, 4.9%
  • American Indian and Alaska Native, 0.2%

Marketing Associate Race

Marketing Associate RacePercentages
White65.8%
Asian12.3%
Hispanic or Latino11.8%
Black or African American5.0%
Unknown4.9%
American Indian and Alaska Native0.2%

Marketing Associate Race And Ethnicity Over Time

Using the Census Bureau data, we found out how the percentage of each ethnic category trended between 2010-2019 among marketing associates.

  • White
  • Asian
  • Hispanic or Latino
  • Black or African American

Marketing Associate Race By Year

YearWhiteBlack or African AmericanAsianHispanic or Latino
201074.79%5.15%10.05%8.25%
201173.09%5.15%10.48%9.22%
201273.15%5.35%9.76%9.44%
201372.90%5.57%9.21%9.47%
201473.23%4.99%10.38%8.91%
201572.19%4.58%10.68%9.61%
201670.41%5.75%10.90%10.51%
201770.39%5.60%10.97%10.13%
201869.69%5.26%10.99%10.71%
201970.03%5.16%11.20%10.77%
202068.12%4.61%11.27%11.64%
202165.85%4.96%12.29%11.82%

Marketing Associate Wage Gap By Race

Asian marketing associates have the highest average salary compared to other ethnicities. Black or african american marketing associates have the lowest average salary at $48,427.
$59,000
$57,000
$55,000
$53,000
$51,000
$49,000
$47,000
Unknown
White
Black or African American
Asian
Hispanic or Latino
EthnicitySalary
Unknown$50,877
White$52,710
Black or African American$48,427
Asian$57,124
Hispanic or Latino$51,537

Marketing Associate JOBS

Average Age of a Marketing Associate

We determined the average age of marketing associates based on ethnicity and gender.

Male
Female

Marketing Associate Age By Race

RaceMale AgeFemale Age
Unknown3429.5
White3734
Black or African American33.531
Asian3535
Hispanic or Latino3133

Marketing Associate Age Breakdown

This chart breaks down the ages of marketing associate employees. Interestingly enough, the average age of marketing associates is 30-40 years old, which represents 35% of the population.

40+ years

30-40 years

20-30 years


Marketing Associate Age

Marketing Associate YearsPercentages
40+ years35%
30-40 years35%
20-30 years30%

Types of Marketing Associate Degree Levels

The most common degree for marketing associates is bachelor's degree 77% of marketing associates earn that degree. A close second is associate degree with 9% and rounding it off is master's degree with 8%.

  • Bachelors, 77%
  • Associate, 9%
  • Masters, 8%
  • High School Diploma, 4%
  • Other Degrees, 2%

Marketing Associates By Education

Marketing Associate DegreePercentages
Bachelors77%
Associate9%
Masters8%
High School Diploma4%
Other Degrees2%

Marketing Associate Jobs You Might Like

Marketing Associate Wage Gap By Education

Marketing associates with a Doctorate degree earn more than those without, at $63,111 annually. With a Masters degree, marketing associates earn a median annual income of $62,490 compared to $54,362 for marketing associates with an Bachelors degree.
$65,000
$63,000
$61,000
$59,000
$57,000
$55,000
$53,000
Master's Degree
Bachelor's Degree
Doctorate Degree
EducationSalary
Master's Degree$62,490
Bachelor's Degree$54,362
Doctorate Degree$63,111

Marketing Associate Employment Statistics

This section highlights information about where marketing associates work. We found most marketing associates work for a private company. In addition, the industry that employs the most marketing associates is the finance industry.

Company Size

We created this chart to show you the average size of companies that typically hire marketing associates.

< 50 employees

50 - 100 employees

100 - 500 employees

500 - 1,000 employees

1,000 - 10,000 employees

> 10,000

Marketing Associate Jobs By Employer Size

Company SizePercentages
< 50 employees5%
50 - 100 employees10%
100 - 500 employees14%
500 - 1,000 employees7%
1,000 - 10,000 employees27%
> 10,000 employees37%

The Types Of Companies Marketing Associate Work In

Employees with the marketing associate job title have their preferences when it comes to working for a company. For instance, most marketing associates prefer to work at private companies over public companies.

Education

Public

Private

Government

Marketing Associate Jobs By Sector

Company TypePercentages
Education4%
Public44%
Private51%
Government1%

Top Industries Hiring Marketing Associates

Just based on the number of employees within each industry, we were able to determine the most common industries that employ marketing associates. Those industries include finance, media and retail.

Fortune 500

Finance

Media

Retail

Professional

Marketing Associate Turnover And Employment Statistics

Marketing Associate Unemployment Rate Over Time

The Bureau of Labor Statistics came in clutch when it came down to figuring out how the unemployment rate has changed over time. Between 2008 and 2018, this is how the number of marketing associates changed.

  • Unemployment rate

Marketing Associate Unemployment Rate By Year

YearMarketing Associate Unemployment Rate
20107.74%
20115.95%
20126.43%
20134.82%
20144.69%
20153.53%
20164.06%
20173.47%
20183.02%
20193.21%
20205.42%
20215.17%

The Average Number of Years That Marketing Associate Stay in a Job

By looking over 20,649 marketing associates resumes, we figured out that the average marketing associate enjoys staying at their job for 1-2 years for a percentage of 38%.

Less than one year

1-2 years

3-4 years

5-7 years

8-10 years

11+ years

Marketing Associate Tenure

Number or YearsPercentages
Less than 1 year30%
1-2 years38%
3-4 years12%
5-7 years12%
8-10 years5%
11+ years4%

Comparing The LGBT Ratio of Marketing Associates with Other Job Titles

After finding the gender ratio, we wondered if the percentages of LGBT persons were different as well. Using the data below, you can see how other job titles compare to marketing associates.

Job TitleLGBTJob Openings
Electrical Estimator4.41%36,760
Logistics Engineer8.65%17,228
Rare/Endangered Species Specialist8.93%4,424
Marketing Associate10.00%-
Compliance Representative Dealer11.05%22,257
Equal Employment Opportunity Officer11.64%57,776
Raiser19.25%236

Marketing Associate LGBT Demographics

ProfessionPercentages of LGBT Job Openings
Electrical Estimator4.41%36,760
Logistics Engineer8.65%17,228
Rare/Endangered Species Specialist8.93%4,424
Compliance Representative Dealer11.05%22,257
Equal Employment Opportunity Officer11.64%57,776
Raiser19.25%236

Foreign Languages Spoken By Marketing Associates

The most common foreign language among marketing associates is Spanish at 39.9%. The second-most popular foreign language spoken is French at 12.0% and Mandarin is the third-most popular at 9.3%.

  • Spanish, 39.9%
  • French, 12.0%
  • Mandarin, 9.3%
  • Chinese, 8.1%
  • German, 3.6%
  • Other, 27.1%

Marketing Associate Languages Spoken

Foreign LanguagePercentages
Spanish39.9%
French12.0%
Mandarin9.3%
Chinese8.1%
German3.6%
Other27.1%

Marketing Associate Jobs

Recently Added Marketing Associate Jobs

Marketing Associate Heatmaps

The amount you can make as a marketing associate can depend on where you live. For example, the highest salary of marketing associates is $92,253. Use our chart to find out where that salary is located.

Where Do Marketing Associates Earn The Most?

Marketing associates earn the most in Delaware, where the average marketing associate salary is $87,082. The map here shows where marketing associates earn the highest salaries in the U.S. The darker areas across the 50 states highlight the highest salaries.

Average Salary

Which State Has The Most Marketing Associates?

By looking through more than 20,649 resumes, we found that the most popular places for marketing associates are New York, NY and Chicago, IL.

Number of Marketing Associates

Number Of Marketing Associate Jobs By State

Where Are Marketing Associates In High Demand?

Marketing associates are in high demand in New York, NY. There are currently 73 job openings for marketing associates here. We looked over job openings to determine where in the country marketing associates are in the most demand.

Jobs Openings

Marketing Associate Demographics FAQs

How Many Marketing Associate Are There In The Us?

There are over 405,109 Marketing Associates in the United States.

What Percentage Of Marketing Associates Are Black?

5.0% of Marketing Associates are Black or African American

What Race Are Most Marketing Associates?

Most a are White, with 65.8% of Marketing Associates belonging to this ethnicity. 12.3% of Marketing Associates are Asian, 11.8% of Marketing Associates are Hispanic or Latino, 5.0% of Marketing Associates are Black or African American, 4.9% of Marketing Associates are Unknown, and 0.2% of Marketing Associates are American Indian and Alaska Native

Are Marketing Associate Jobs Male - Dominated?

No, Marketing Associate jobs are not male - dominated. 55% of Marketing Associates are female, and 44% are male, so there are more female Marketing Associates than male Marketing Associates in the United States.

How Old Is The Average Marketing Associate?

The average Marketing Associate is 37 years old. 35% of Marketing Associates are 40+ years old or older, 35% are between the ages of 30-40 years, and 30% are between 20-30 years old

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