Marketing campaign manager job description

Every day, Global Payments makes it possible for millions of people to move money between buyers and sellers using our payments solutions for credit, debit, prepaid and merchant services. Our worldwide team helps over 3 million companies, more than 1,300 financial institutions and over 600 million cardholders grow with confidence and achieve amazing results. We are driven by our passion for success and we are proud to deliver best-in-class payment technology and software solutions. Join our dynamic team and make your mark on the payments technology landscape of tomorrow.
Summary of This Role
Responsible for managing marketing, advertising and promotional activities for various products or channels. Takes steps to measure, enhance, and enrich the position and image of the company through various goals and objectives. Plan and execute day-to-day marketing activities in support of a product, service or channel. Help prepare and adhere to budgets. Oversee creation and delivery of advertising and marketing materials and ensure brand messages are consistent. Collaborate with sales and product to develop strategic partnership activities and implement the execution the identified opportunities.

What Part Will You Play?

Executes and participates in general marketing functions that are more routine in nature, require smaller spend budgets and requires minimal contact with clients. Requires oversight with developing approach for more complex marketing functions which include higher thresholds of spend levels.Participates in collaboration with business development, customers, product management, sales and other business partners in support of client-customized, content-rich marketing collateral, such as proposals, corporate communication, and other marketing related information for marketing functions more routine in nature. Will make recommendations regarding marketing process. Supports the marketing approach within strategy and budget.Supports the development of strategic marketing plans for existing lines and participates in the interpretation of plans into “big ideas” to extend the company's brand vision.Supports the strategic direction, growth, and vision of assigned strategic growth objectives for the segment and manages the execution of programs. Has minimal client contact.Supports the development of multiple pieces of promotional and advertising materials, such as press releases, social and digital media published on-line via web sites, twitter, etc.Based on assigned strategic growth initiatives, builds and maintains existing relationships with internal contacts, external communications consultants and/or agencies. Participates in meetings with internal and/or external clients to understand their ongoing strategies and how relationships can be strengthened within the client's organization.Supports the development of product promotion and launch strategies.Beginning to act as a marketing advocate, communications consultant, and/or liaison for business support units and/or operational units within the organization. Supports communications with leaders in those units on specific communications issues and strategic growth initiatives and coordinates appropriate marketing resources to achieve their functional goals.Recommends measurements for return on investment (ROI) for marketing projects within the specific goals of building and delivering campaigns, such as internal and external communications, product launches, new business units, acquisitions, and RFP/RFI proposals within planned scope, schedule, cost and quality, and trade shows/events. Tracks costs against measurements.

What Are We Looking For in This Role?
Minimum Qualifications

Bachelor's DegreeRelevant Experience or Degree in: No specific field; Combination of relevant training and/ or experience in lieu of degree Typically Minimum 6 Years Relevant Exp
Preferred Qualifications
Prefer marketing service or marketing agency experience. Prefer sales force and email automation experience. Prefer payments industry experience.

What Are Our Desired Skills and Capabilities?

Skills / Knowledge - Having wide-ranging experience, uses professional concepts and company objectives to resolve moderately complex issues in creative and effective ways. Having ownership of a sub-function, account or matrix management responsibilities, applies knowledge to meet goals, maintain relationships, propose opportunities to expand the business, and lead matrix teams. Some barriers to entry exist at this level (e.g., dept./peer review).Job Complexity - Works on complex issues where analysis of situations or data requires an in-depth evaluation of variable factors. Exercises judgment in selecting methods, techniques and evaluation criteria for obtaining results. Networks with key contacts outside own area of expertise. Builds on/Maintains external relationships of assigned accounts.Supervision - Determines methods and procedures on new assignments and may coordinate activities of other personnel (Team Lead).Marketing production execution - Broad marketing services and/or print/production Communication skills - Including communication with internal or external audiences
Global Payments Inc. is an equal opportunity employer.
Global Payments provides equal employment opportunities to all employees and applicants for employment without regard to race, color, religion, sex (including pregnancy), national origin, ancestry, age, marital status, sexual orientation, gender identity or expression, disability, veteran status, genetic information or any other basis protected by law. Those applicants requiring reasonable accommodation to the application and/or interview process should notify a representative of the Human Resources Department.

The Manager, Campaign Marketing (Remote) position is responsible for managing Mattress Firm's promotional and co-op campaigns across our digital media channels as part of the campaigns marketing team. This position will report to the Senior Director, Brand and Product Marketing, and work closely with the Campaign Marketing team as well as agency partners. The candidate will be accountable for supporting strategic campaign development from initial project kick off through tactical execution and campaign reporting while keeping an eye out for opportunities to implement learnings into future executions. The scope of campaigns can range generating interest for the retail shopping experience at Mattress Firm to increasing demand for branded products. This position will build upon their experience with strategic creative asset development and utilizing the full breadth of marketing channels across traditional and digital advertising to drive consumers through the purchase funnel. It will be critical to work seamlessly in a cross functional capacity to build alignment and consensus while steering the team with a strategic POV for the brand and product's success.
Essential Responsibilities
Lead strategic thinking influencing development of campaign briefs for both internal and external parties for all consumer facing materials Develop a rich understanding of digital media channels to anticipate needs of upcoming campaigns Ensure campaign briefs clearly translates a single POV support product positioning, value prop, messaging and creative strategy Leverage consumer/audience insights to develop meaningful strategies and marketing campaigns that drive demand for the products against target audiences Track competitive industry, business/field insights and customer feedback to identify market opportunities to pursue and test new strategies, capabilities and tools to bolster private brands against competitive alternatives Monitor and analyze key marketing and business performance metrics; campaign effectiveness, sell through and drive optimization for continued success Coordinate cross-functional team collaboration and execution of tactical components to drive deployment of flawless campaigns Work closely with digital media channel leads and agency partners to understand their creative, copy, tracking & reporting needs to ensure successful execution of promotional and co-op campaigns.Work closely with the integrated marketing team to deeply understand the expectations and goals of each promotional period.Work in partnership with merchandising to ensure there is a clear vision, objective and priority for products and marketing activities Complete all required training modules and certifications prior to the due date Ensure all safety policies and procedures are followed to ensure a safe work environment for all Communicate professionally with all internal and external contacts Follow all Company policies and execute Company standards on appearance and functionality as well as appropriate brand representation Communicates any concerns or issues to leadership to ensure proper efficiency of department and company operations Execute team member performance improvement plans, progressively discipline and terminations when appropriate per Company policy
Non-Essential Responsibilities
Execute company initiatives and other activities requested by supervisor Updates job knowledge by participating in educational opportunities.Enhances department and organization reputation by accepting ownership for accomplishing new and different requests; explores opportunities to add value to job accomplishments.Contributes ideas on ways to optimize or improve the team, the department, and the Company
Education
Bachelor's Degree Marketing or equivalent business related experience required
Professional Experience
3+ Years General Marketing experience required1+ Years Marketing experience within consumer goods/retail required2+ Years Creative and campaign development required
Skills List
Business Acumen: Insight driven brand builder with the ability to drive demand through meaningful marketing activities Creative : Strong storyteller that has knack for developing pragmatic yet cut through creative Collaboration : Consensus builder who is comfortable collaborating and influencing cross-functional team members Strategic : Ability to think strategically to provide solutions and from a consumer-centric point of view Communication : Exceptional Communicator with the ability to simplify and share complex ideas to a diverse team and a vision to making them a reality; communicates effectively both verbally and in writing Teamwork : Work across internal and external teams to achieve common goals.Initiative: Works autonomously to assess and initiate independently Problem Solving: Capable of achieving a goal by overcoming obstacles Decisive: Makes clear-cut and timely decisions with the appropriate amount of information Project Management: Manages multiple projects while meeting tight deadlines

Competencies
Interpersonal Skills - Build Trust Ability to build a common identity with others that aligns with company goals and fosters mutual respect. Demonstrates integrity by living the company values in their relationships. Shows respect for other's contributions and gives honest feedback that is positive and constructive. Seeks to understand before being understood.Lead Change - Aligns Vision and Strategy Acts to align with Company strategy direction and vision.Interpersonal Skills - Manages Up Communicates honestly and readily with supervisor and offers constructive feedback to build relationships within the organization. Able to effectively communicate a differing point of view while offering a possible solution.Mattress Firm Core Values Customer First, Integrity Always, Teams Win, Results Matter, Data Driven, Give Back
Knowledge
Microsoft Office product HighCampaign Development HighMass advertising and digital marketing High

Pay Range:
$40,000-$150,000

Now don't fall asleep out there… the sooner that we receive your application, the closer you are to the career of your dreams!

DIVERSE CANDIDATES ARE ENCOURAGED TO APPLY

Mattress Firm is an equal employment opportunity employer and is committed to maintaining a non-discriminatory work environment, and does not discriminate against any applicant or employee for employment on the basis of race, color, religion, sex, national origin, age, disability, veteran status, marital status, sexual orientation, gender identity, or any other characteristic protected by applicable law. Mattress Firm is committed to creating a dynamic work environment that values diversity and inclusion, respect and integrity, customer focus, and innovation.

#LI-Remote

About Us:

At nTopology, we are passionate about building next-generation engineering solutions. We enable the most innovative engineering companies in the world to transform how they develop, test, and manufacture better products faster. Our software has been used to engineer mission-critical satellites, deliver stronger and lighter medical devices for patients in need, and allow engineers to create complex, high-performance products never before possible. And our technology enables companies to fully utilize advanced manufacturing methods like 3D Printing.

If a fast-paced, collaborative and high-performing environment excites you, we'd love for you to join us. We are looking to add smart ambitious teammates who are passionate about problem-solving and passionate about technology.

Does this sound like you? nTopology is hiring a Global Campaign Manager to serve as the central nerve of our Marketing team as we enter our next stage of growth.

You would be responsible for the core deliverables of our marketing team, including our integrated campaigns and experiential events such as trade shows and webinars. You will work within and outside our marketing team to deliver compelling campaigns and initiatives that build our brand while generating demand for our ever-expanding audiences.

This role reports to the nTopology Brand Marketing Director. Must be able to work East Coast or Central time zone hours.
What You'll DoIntegrated Campaign Management:Develop detailed campaign briefs and plans to ensure all related stakeholders are clear on campaign stakeholders, objectives, assets, and timelines Work across internal and external stakeholders to develop campaign assets and actively drive the timely execution of campaigns Work with our internal and external creative teams to craft on-brand creative assets that stand out in our industry Work closely with customer success, sales, and marketing operations to ensure tightly-coordinated and flawless execution of campaigns Drive visibility by communicating with outside stakeholders Event Planning and Execution:Plan and execute trade show participation at key events globally Drive experiential engagement at trade shows and other live and virtual company events Own the robust communication plan around events Coordinate events with resellers and outside parties General Management:Serve as the central nerve for project management for the entire marketing team Be a key marketing team representative to other teams throughout the company Report and present results to stakeholders Manage outside marketing and communication agencies
Who You AreBA/BS degree3+ years of experience managing marketing campaigns end-to-end in a complex environment Excellent project management skills with the ability to manage multiple concurrent priorities in a fast-paced company Experience working cross-functionally across multiple internal and external teams/partners with a team-oriented and collaborative spirit Experience with robust integrated campaigns including traditional, digital, experiential and PR elements Trade show and other customer-oriented events experience Very organized, fantastic attention to detail, and good problem-solver Someone always asking what is next while keeping their eyes on the ball Able to work well managing internal and external creative teams with good creative sensibilities An authentically nice person who enjoys working with a highly-talented and diverse global team
It's a Plus If You Also Have TheseExperience with a variety of marketing platforms including marking automation (Marketo) and CRM (Salesforce), project management (Asana) as well as DAM (Canto) Familiarity with the engineering or manufacturing space Advertising or marketing agency experience
BenefitsCompetitive salary Outstanding PTO and leave policy Stock options Office snacks Healthcare with optional Dental and Vision plans 401k with matching STD & LTDCommuter benefits Weekly Team LunchesRemote work
nTopology is proud to be an Equal Employment Opportunity employer. We do not discriminate based upon race, religion, color, national origin, gender (including pregnancy, childbirth, or related medical conditions), sexual orientation, gender identity, gender expression, age, status as a protected veteran, status as an individual with a disability, or other applicable legally protected characteristics. nTopology is committed to working with and providing reasonable accommodations to applicants with physical and mental disabilities. To protect our team, our customers, and our loved ones, all nTopology employees must be vaccinated against COVID-19.

You will work out of one of the following locations:
Remote: California, Connecticut, Colorado, Florida, Georgia, Illinois, Massachusetts, Maryland, Michigan, Minnesota, Nevada, New Hampshire, New Jersey, New York, North Carolina, Ohio, Pennsylvania, Rhode Island, South Carolina, Texas, Utah, Virginia, Washington