Marketing clerk vs marketing specialist

The differences between marketing clerks and marketing specialists can be seen in a few details. Each job has different responsibilities and duties. While it typically takes 1-2 years to become a marketing clerk, becoming a marketing specialist takes usually requires 4-6 years. Additionally, a marketing specialist has an average salary of $54,942, which is higher than the $38,130 average annual salary of a marketing clerk.

The top three skills for a marketing clerk include customer service, database systems and purchase orders. The most important skills for a marketing specialist are digital marketing, marketing campaigns, and project management.

Marketing clerk vs marketing specialist overview

	Marketing Clerk	Marketing Specialist
Yearly salary	$38,130	$54,942
Hourly rate	$18.33	$26.41
Growth rate	-5%	19%
Number of jobs	135,620	87,145
Job satisfaction	-	-
Most common degree	Bachelor's Degree, 50%	Bachelor's Degree, 78%
Average age	47	37
Years of experience	2	6

Marketing clerk vs marketing specialist salary

Marketing clerks and marketing specialists have different pay scales, as shown below.

	Marketing Clerk	Marketing Specialist
Average salary	$38,130	$54,942
Salary range	Between $28,000 And $50,000	Between $36,000 And $82,000
Highest paying City	-	Seattle, WA
Highest paying state	-	Washington
Best paying company	-	Google
Best paying industry	-	Technology

Differences between marketing clerk and marketing specialist education

There are a few differences between a marketing clerk and a marketing specialist in terms of educational background:

	Marketing Clerk	Marketing Specialist
Most common degree	Bachelor's Degree, 50%	Bachelor's Degree, 78%
Most common major	Business	Business
Most common college	Western Carolina University	University of Georgia

Marketing clerk vs marketing specialist demographics

Here are the differences between marketing clerks' and marketing specialists' demographics:

	Marketing Clerk	Marketing Specialist
Average age	47	37
Gender ratio	Male, 22.3% Female, 77.7%	Male, 35.5% Female, 64.5%
Race ratio	Black or African American, 10.1% Unknown, 5.1% Hispanic or Latino, 19.2% Asian, 9.1% White, 55.3% American Indian and Alaska Native, 1.2%	Black or African American, 5.2% Unknown, 5.0% Hispanic or Latino, 12.5% Asian, 11.2% White, 65.9% American Indian and Alaska Native, 0.1%
LGBT Percentage	6%	10%

Differences between marketing clerk and marketing specialist duties and responsibilities

Marketing clerk example responsibilities.

Work with QuickBooks to manage company financial activity.
Proofread all new issue design/sizes and monitor the website.
Create & give oral/visual PowerPoint presentations for programs & events.
Maintain cleanliness of the company warehouse, operate warehouse machinery and organize the warehouse to ensure proper product placement.
Count daily out of stocks using the Telxon handheld, and enter the information onto the Safeway intranet for ordering purposes.

Marketing specialist example responsibilities.

Manage company twitter feed, posting new requisitions and articles of interest.
Generate leads, create property postings, social media (Instagram, Facebook, etc . )
Manage PPC campaigns, including SEM budgeting, writing ad copy, keyword selection (incl.
Manage end-to- end process for the brand brochure including creative brief development, copywriting, proofreading and executive approvals.
Manage LinkedIn client group by promoting conversations, approving user requests to join and posting company updates and relevant content.
Accomplish in presentation, negotiation, and closing with demonstrate talent for establishing positive rapport and instilling client confidence and loyalty.

Marketing clerk vs marketing specialist skills

Common marketing clerk skills

Customer Service, 24%
Database Systems, 18%
Purchase Orders, 6%
Promotional Materials, 6%
PowerPoint, 5%
Adobe Photoshop, 3%

Common marketing specialist skills

Digital Marketing, 13%
Marketing Campaigns, 6%
Project Management, 5%
Email Marketing, 4%
PowerPoint, 4%
Customer Service, 4%

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Office and Administrative Industry
Marketing Clerk
Marketing Clerk vs Marketing Specialist

Updated January 8, 2025

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